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6 Research-Based Insights About Viral Content

Cision

From Subservient Chickens to Brawny Men: A Comparison of Viral Advertising to Television Advertising. Journal Of Public Affairs (14723891) , 13 (2), 160-171. doi:10.1002/pa.1471. The Secret to Viral Success. Marketing Research , 24 (4), 10-15. Porter, L., & Golan, G. Journal Of Interactive Advertising , 6 (2), 30-38. Schulze, C.,

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Inside Podcast Promotion

Marketwired

population in 2006 to 33% in 2015 — a current total of 155 million Americans. This harkens back to the early days of television when the hosts or the actors you were watching would pitch the product themselves. While listenership of podcasts is still small, that audience gets increasingly larger each year.

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Periscope and Meerkat : The New ‘Twitter’ for Reporters

Journalistics

Shortly after Twitter launched in March of 2006, The American Journalism Review (AJR) published an article that referred to Twitter as “…the latest in an ever-lengthening list of overhyped technologies and cultural techno-fads stretching back to CB radio.” Believe it or not, Twitter has been around for nine years now.

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Is Good Health the Key to Success in Life and Business?

wiredPRworks

Shawna’s food, wellness, and garden adventures have been featured in many media venues including television news programming, radio broadcasting, and PBS television. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. Visit [link] for more info and to subscribe to Shawna’s newsletter.

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Happy Talk Like a Pirate Day – Ahoy, Mates!!

wiredPRworks

But before that, on September 19, 2006, I wrote a post called PR Takeaways: Talk Like a Pirate Day. When I first published those words back in 2006, it was incentive enough for the pirates to come over and plunder my blog with comments. Happy Talk Like a Pirate Day 2018! TEN years ago I wrote Talk Like a Pirate Today ? 42,900,000!!!!

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Common sense PR checklist: how to ensure you don’t miss the mark

PR in High Definition

ad campaign from 2006, which was banned from British television after the slogan was deemed ‘too risque’. What is okay and inoffensive in one country will be different in another, so don’t assume you can blanket your campaign across various regions with the same intended effect.

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The State of the News Media 2015

Journalistics

Local television is seeing an uptick in viewership, particularly around the evening news. Most promising for the news business is that one-third of Americans ages 12 and over have listened to a podcast, up from 11% in 2006. This sounds great to me, but apparently traditional news outlets are only getting a small slice of that pie.