PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 98

Financial Conference Agency Resources 98

Communications Conversations

MARCH 11, 2015

In case you haven’t heard, Meerkat is the new social video app that uses Twitter as its engine to share live video streams across the web. Like many of the previous new social media apps and platforms, tons of folks (especially in our world–PR and marketing) have rushed to try out the new tool. People having fun.

Twitter 60

Twitter Marketing Tools Storytelling 60

5W PR

OCTOBER 7, 2019

If you also advertise, consider branding your merchandise or company at least a month out. Started in 2007 by eBay, it’s the second Monday in December. Research also shows that customers also swarm websites days through the Wednesday after Cyber Monday. Plan and prepare for an entire week of busy activity.

Advertising 68

Advertising Advertising Resources Strategy 68

PR 20/20

JANUARY 14, 2021

As HubSpot’s first-ever agency partner in 2007, we might be biased, but the data says it all. In addition to content discovery and research, BuzzSumo is my go-to tool to track what’s happening on social media and which influencers have the most pull. 10 Marketing Technologies We Can’t Live Without.

Technology 65

Technology Marketing Google Tools 65

The Stalwart Blog

APRIL 10, 2015

It makes sense that many 2016 candidates are slowly revealing themselves on social media, although younger voters may think platforms like Facebook are passé. It cost Hillary Clinton the Democratic primary in 2007 against Mr. Obama. Former Florida Governor Jeb Bush went on Facebook earlier this year to announce his super PAC.

Television 60

Television Mobile Government Facebook 60

The Hoffman Agency

MAY 25, 2017

We live in a world where the success of huge brands is pegged to high-functioning marketing campaigns, well-thought out slogans, and witty, heart-warming advertisements. Musk has done this in two main ways: A bold, unconventional use of social media. Hoffman Singapore.

Brand 53

Brand Branding Marketing Energy 53

Shift Communications

JANUARY 16, 2018

Social media. Earned media. Owned media. Paid media. ?. 00:01:43] Well, think about what constitutes at least digital marketing these days: search marketing, social media marketing, earned media, owned media, and paid media. Machine-Generated Transcript. [00:00:01]

Facebook 116

Facebook Video Brand Branding 116

Bad Pitch Blog

SEPTEMBER 10, 2009

HARO has quickly increased membership since Shankman created it in 2007. We’re more than a matchmaking service for media, PR people and sources. We’re a social media company with a business model, revenue and profits. We offer advertising opportunities to these companies, which has changed the game for some of them.

Publicity 40

Publicity Pitching Web Facebook 40

Communications Conversations

DECEMBER 8, 2022

After all, this was an advertising panel. Most of the folks I know come from the PR, comms or social media worlds. Holly’s one of those folks who started in marketing right at the beginning of social media. Thomas in 2007-2008. What makes Holly’s journey so interesting? Where is she now?

Marketing 60

Marketing Leadership Creativity Internal 60

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 52

Financial Conference Agency Resources 52

Norton's Notes

AUGUST 19, 2015

Over the last five to ten years we have seen a big shift in how blogs are being used, I myself remember starting my personal blog back in 2007 and a number of my colleagues thought I was crazy. Who will read that? How will people find it? Why bother wasting your time with that? These were just some of the jibes/questions I received.

Blogging 28

Blogging Writing Advertising Advertising 28

Communications Conversations

DECEMBER 8, 2014

Is this 2007? I mean, by now, who doesn’t know that visual storytelling is a big trend for brands looking to gain traction in social and online storytelling? Prediction: The native advertising backlash will intensify—but from brands, not media critics. A big trend is the use of LinkedIn? Am I in a time warp?

Social Media 152

Social Media Mobile Marketing Media 152

wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. and taking the time to talk about the new new rules of marketing and PR on Growing Social Now. Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list.

Marketing 118

Marketing Social Media Trends Instagram 118

Stephen Waddington

JUNE 19, 2022

Social media has replaced local news in communities across the UK. Advertising has shifted to internet mediated platforms such as Google and Facebook, and print sales have declined. The number of journalists has fallen by a quarter from 23,000 in 2007, to 17,000 in 2018. Local news has faced an assault on two fronts.

Local 112

Local Report Newspapers Government 112

Waxing UnLyrical

NOVEMBER 1, 2010

The advent of digital and social media has made this challenge far more complex and vital than ever before. I am not aware of any university that has a full course in PR/social media measurement or accountability. At the undergraduate level, I dont think proprietary tools or metrics is the issue at all.

Measurement 106

Measurement Education Twitter Facebook 106

Wadds Inc.

JUNE 19, 2022

Social media has replaced local news in communities across the UK. Advertising has shifted to internet mediated platforms such as Google and Facebook, and print sales have declined. The number of journalists has fallen by a quarter from 23,000 in 2007, to 17,000 in 2018. Local news has faced an assault on two fronts.

Local 59

Local Report Newspapers Government 59

Doctor Spin

DECEMBER 16, 2023

The effect extends beyond individual assessments and significantly impacts marketing strategies where singular characteristics often shape consumer perceptions of advertisements and brands. The Halo Effect occurs when our overall impression of a person influences our judgments of their specific traits. Source: Commercial Research 2 Hao, L.

Journalism 52

Journalism Ethics Analysis eBook 52

PR Conversations

FEBRUARY 28, 2018

If you have views on this topic, then add a comment here or on social media. Around 5,000 practitioners have studied with PR Academy since it was formed in 2007 and many employers now expect candidates to have a post-graduate marketing, PR or specialist communication qualification. Dr Kevin Ruck. Co-founder, PR Academy.

Training 65

Training Ethics Data Analysis 65

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral. I’ve continued that on Scoop.it , curating on social media as well.

Communications 81

Communications How To Blogging Content Marketing 81

Maxim Behar

MARCH 14, 2024

I'm looking forward with greater anticipation to the "Gershwin" awards, which I gave at the Library of Congress since 2007 when the first recipient was Paul Simon. That's why I love social media because it allow us extraordinary development, not only of technologies, but also of our imagination and art. Of creativity in general.

Film 59

Film Industry Television Technology 59