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Create New Social Media Rules for 2015

Shift Communications

In 2007, marketers new to the social media game were seeking clear cut guidelines for how to get started on their own social efforts. Account Manager, Marketing Technology. The post Create New Social Media Rules for 2015 appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco.

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Why Ello isn’t the new Facebook (and the reason has nothing to do with technology)

Communications Conversations

It’s not going to be like Twitter was in 2007. Nope–not because the “beautiful, clean social network” isn’t easy to use (it’s not, in my opinion). The answer has nothing to do with technology. It’s not going to take off. And you know why? And everything to do with behavior change.

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Quality Photography Isn’t Just for Big Budget Campaigns

Deirdre Breakenridge

My pictures were used in our social media, on our website, and in promotional materials sent to donors. In 2007 Adobe launched new software called Lightroom which offers editing and cloud storage at a much lower rate. This is very helpful if you are taking the pictures on your phone and uploading them directly to social media.

Software 294
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How and Why PR Should Be Involved in Social Media Marketing

Burrelles Fresh Ideas

Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. That’s the magic of integrating PR strategies into social media marketing. Those days are long gone.

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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list. About Growing Social Now. Have you ever read a book that completely changed your life?

Marketing 118
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5 Celebrities That Are Crushing it on Social Media

Critical Mention

Over the years, social media has changed the way we interact with celebrities. From Rhianna and Ryan Reynolds to LeBron James and Bill Gates, here are our top picks for celebrities that are crushing it on social media. Now we get a sneak peek into their daily lives. The Kardashians. SCHEDULE A DEMO.

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Social Media Game of Thrones: A Song of PR and Social

Shift Communications

In early 2007, SHIFT CEO Todd Defren commissioned a map of the social media world to better visualize the social media landscape. This was a simpler time, when MySpace ruled the social media sphere and people still blogged heavily on services like LiveJournal. Vice President, Marketing Technology.