Ethical Voices

FEBRUARY 2, 2023

Don’t bribe journalists – I can’t believe I am even writing this, but Nicole Pajer, reported how one PR person recently tried to bribe her $10 to cover a client. Ethics and Guerilla Marketing – A colleague reminded me this week is the 16 th Anniversary of the 2007 Boston Mooninite panic (thanks Andy).

Ethics 77

Ethics Marketing Film Web 77

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

Financial 98

Financial Conference Agency Resources 98

Melissa Agnes

OCTOBER 16, 2014

William Waugh and Kathleen Tierney, two highly respected colleagues, have written about the profession of emergency management in their 2007 book, Emergency Management: Principles and Practice of Local Government (Washington, DC: ICMA Press, pp. “Services Credentials Issued in California 2006-2007 to 2010-2011″ (PDF).

Education 100

Education Government Crisis Management Crisis 100

Cision

JUNE 22, 2015

Unlike U2, she doesn’t write all of her songs. The writing and co-writing credits on Rihanna’s albums are a venerable “who’s who” in the music industry: Kanye West, Sia, Justin Timberlake, Nicki Minaj, Jay-Z, Timbaland and even Paul McCartney. Facebook is the U2 of social networks.

Instagram 120

Instagram Fashion Sports Pinterest 120

PRSay

SEPTEMBER 27, 2024

During a meeting with a new client in 2007, Mark Dvorak, APR, Fellow PRSA, found himself in an ethical dilemma. Topping the list is artificial intelligence technology that writes texts, generates images and video, and can even copy the sound of a person’s voice. Back then, businesses had just begun using social media.

Ethics 68

Ethics Case Study Meeting Facebook 68

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I was just enjoying the opportunity to write and speak about my experiences. Q: If you had the chance to prevent what happened and re-write your story, would you? .

Interviews 105

Interviews Ethics Government International 105

Stuart Bruce

JANUARY 26, 2015

The Chartered Institute of Public Relations (CIPR) was asked to submit a report to the commission, which I was asked to write, on how national politicians should use Twitter. is the title and the sentiment of the report from the Speaker’s Commission on Digital Democracy in the UK.

Twitter 60

Twitter Government Infographics Policies 60

Sword and the Script

JUNE 27, 2023

The company has conducted this survey every year since 2007. Does that mean marketing is writing sales emails for the SDR team? The Bridge Group has produced this report every year since 2007. With that in mind, it’s worth examining the relationship your own marketing shop has with the SDR team. Most (69%) are U.S.-based

B2B 82

B2B Marketing Survey Groups 82

Critical Mention

JUNE 13, 2019

Beginning with the launch of “Keeping Up with the Kardashians” in 2007, the Kardashian family has since become a powerhouse on social media. Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing.

Social Media 60

Social Media YouTube Media Instagram 60

Burrelles Fresh Ideas

JANUARY 2, 2024

He has been involved with search engine optimization and internet marketing since 2007. You can connect with him on X (formerly Twitter) or LinkedIn. The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners, or affiliates.

SEO 85

SEO Mobile Engineering Ethics 85

Doctor Spin

JANUARY 2, 2024

PR Resource: PR Strategy 101 Spin Academy | Online PR Courses Doctor Spin’s PR Strategy 101 “That’s a B t PR Strategy, Sorry” The Magical PR Strategy Question How To Write a 1‑Page PR Strategy (to be published) How to Create a PR Strategy That Actually Works Subscribe and get a free ebook on how to get better PR ideas.

Strategy 52

Strategy eBook Journalism Resources 52

Bianchi Biz Blog

SEPTEMBER 20, 2021

Aside from evaluating new vehicles, I also script and host videos, write feature stories and help produce commerce-related posts. I’ve been a full-time automotive journalist my entire professional career, ever since I graduated college waaay back in 2007. Basically, I do everything (or at least it feels like I do, LOL). .

Meeting 66

Meeting Automotive Media Airlines 66

Waxing UnLyrical

JULY 15, 2011

I’m writing about it now, though there was absolutely no obligation for me to do so. I asked if he had gotten any push back when he came up with this idea (in 2007), and he said, “Theaters are story-telling institutions. So by way of disclosure, please know that my husband and I attended a free showing of Oklahoma!

Social Media 87

Social Media Twitter Financial Analytics 87

PR Conversations

APRIL 27, 2017

Originally launched in Spring 2007, PR Conversations broke new ground by envisioning and introducing an international, collaborative PR blog concept under the initial guidance of Toni Muzi Falconi who had founded the original root-blog (tonisblog) sometime around 2005.

Blogging 58

Blogging Writing Pitching Storytelling 58

The Stalwart Blog

OCTOBER 23, 2015

Yes, the woman who introduced me to Twitter in 2007. Authors who write the way they talk tend to command more attention than those who write using corporate jargon. The Skimm played and continues to play a huge part in what rekindled the email flame. My mom told me about this e-digest of the day’s most important stories.

Software 60

Software Writing Instagram Corporate 60

Sword and the Script

MARCH 17, 2015

WHY WOULD ANYONE WRITE A PITCH IN ALL CAPS?! Since 2007 or so I’ve managed blogs professionally – PR has changed – and eventually starting this one here. Write a good introduction to a story, not a good introduction to a pitch. The pitches were awful – way off topic, written in ALL CAPS and in some cases distasteful.

Pitching 60

Pitching SEO Media Relations Report 60

Communications Conversations

JANUARY 2, 2020

In the meantime, I wanted to write. I don’t recall why or when I started on Twitter (Frank Strong reminded me in 2016 that I started with the tweet below in 2007), but I do recall the transformative effect it had on me. Wait, that might not be fair. Probably a bit of both, really. But, about what interested ME.

Social Media 78

Social Media Media LinkedIn Instagram 78

ZudePR

SEPTEMBER 8, 2015

Not spammy 300-600-worders but 1500-word+ writings of real value (yes, I know there’s a degree of enlightened self-interest for the author, but the wisdom they impart is worth the minor commercialism). Granted, it was a very good one: Everybody Writes , by Chicago-based content marketer Ann Handley. There, I said it. Why you say?

Blogging 75

Blogging Print System Sports 75

Bianchi Biz Blog

FEBRUARY 22, 2021

Additionally, I still write, and will take on event coverage or feature assignments. I really enjoy writing stories where people share their experiences or perspective. When writing about business trends and best practices, though, that can sometimes be difficult. Describe the craziest or most fun story you have written.

Groups 54

Groups Meeting Transportation Media 54

PR 20/20

JANUARY 14, 2021

As HubSpot’s first-ever agency partner in 2007, we might be biased, but the data says it all. Grammarly : Another tried and true recommendation, Grammarly is my everyday writing assistant. Note that a few of these are agency partners or benefactors of Marketing AI Institute , our sister brand.

Technology 65

Technology Marketing Google Tools 65

Bad Pitch Blog

OCTOBER 2, 2006

. - Subject: chevy''s trying more co-creation Kevin- Some lucky (and talented) Gen Yers will create Chevy’s 2007 Super Bowl Ad. Clearly Targeted, Highly Relevant Nellie took the time to learn that I write about the Super Bowl, advertising and social media. Here’s the blogger press release: [link].

Social Media 40

Social Media Pitching Media Sports 40

wiredPRworks

MAY 23, 2022

Before I looked at the other entries, I decided to write up a Top 10 Ways to Quickly Become a LinkedIn Expert entry that won second place, and became a popular post on Wired PR Works. Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. Although, I didn’t know that.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Burrelles Fresh Ideas

JULY 17, 2023

In addition, Zippia reports that the average American is exposed to 4,000-10,000 ads per day for each person – nearly double what the average person saw in 2007. Write simply. (The latest studies show slightly lower numbers, but it’s difficult to find reliable statistics.) It’s no wonder we so often feel overwhelmed. Forget the fluff.

Pitching 54

Pitching Media Media Relations Writing 54

Bad Pitch Blog

MAY 30, 2007

Read this poorly thought out way whereby a member of a not inconsiderable PR firm tried to steal business from me by writing the client outright (and she was aware they had a firm already doing a fine job). In 2007 to tell someone you’re pitching the biz to GO LOOK AT YOUR WEB SITE? Subject of her e-missive was a dull, dimwitted “PR.”

Pharmaceuticals 40

Pharmaceuticals Creativity Web Company 40

Bad Pitch Blog

JUNE 25, 2007

Something got us thinking: “Does anyone read what they write?!” Subject: Briefing Request: NEW NAME (formerly OLD NAME) Event ProcessingDate: Jun 7, 2007 10:00 PM Saul, NEW NAME (formerly OLD NAME), a new venture-backed start-up based in Silicon Valley, will be launching an innovative event processing solution on June 25th.

Pitching 40

Pitching Enterprise Analysis Data 40

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics. Growing smarter.

Financial 52

Financial Conference Agency Resources 52

Bad Pitch Blog

APRIL 2, 2007

In 2007 the familiar blue Valpak® envelope will deliver savings to nearly 46 million households each month throughout the United States , Canada and Puerto Rico. The writing sucks and the reason they sent it to Susan Getgood sucks. But we’ll focus on the writing. Did we miss anything? No, we didn’t think so. The release sucks.

Local 40

Local Pitching Advertising Advertising 40

Beyond PR

MARCH 14, 2016

Volandes formerly served as style director at the magazine since 2014 and held the same role at Departures magazine from 2007-2011. Read our white paper 5 Keys to Crafting Press Releases that Drive Earned Media for tips on writing press releases that work. She first joined Town & Country in 2011 as jewelry and accessories director.

Fashion 40

Fashion Tourism Media Journalism 40

wiredPRworks

NOVEMBER 23, 2016

To help you do that, here’s a refresh of a Thanksgiving PR post originally published in 2007. Thanksgiving is a great time to think big and write a personal note to authors, bloggers, company presidents and yes, your mom and dad for the good things in your life. But, you don’t have to be a resident to count your blessings.

LinkedIn 40

LinkedIn Local Social Media Leadership 40

Communications Conversations

DECEMBER 8, 2022

Thomas in 2007-2008. Her start : Writing intern, Ronald McDonald House Charities. Other leadership roles : Maggie was the editor of the LOL/OMG blog as part of l’etoile Magazine from 2013-2015, giving her insight into social media and allowing her to hone her writing skills. Maggie Lamaack. An interesting career twist.

Marketing 60

Marketing Leadership Creativity Internal 60

PR 20/20

OCTOBER 27, 2020

HubSpot began life as a marketing app in 2006, and has grown into a marketing, sales and service platform company that, as of writing, has 86,000+ customers in more than 120 countries. The approach has served the company well. Its market cap is $14.3 billion, as of Oct.

How To 59

How To Marketing Enterprise Data 59

PR 20/20

APRIL 1, 2021

Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. We became HubSpot’s first agency partner in 2007, and then I wrote my first book, The Marketing Agency Blueprint, in 2011. Scripps School of Journalism spring quarter of my junior year. which is when my career took its next turn.

Education 52

Education Marketing Conference Agriculture 52

Norton's Notes

AUGUST 19, 2015

Over the last five to ten years we have seen a big shift in how blogs are being used, I myself remember starting my personal blog back in 2007 and a number of my colleagues thought I was crazy. Who will read that? How will people find it? Why bother wasting your time with that? These were just some of the jibes/questions I received.

Blogging 28

Blogging Writing Advertising Advertising 28

Practical Law Construction

JULY 19, 2022

When I was looking at the list of TCC cases to find something to write about this week, my first thought was Adrian Williamson QC’s judgment in FTH Ltd v Varis Developments Ltd , where he refused to grant summary judgment to enforce an adjudicator’s decision due to the claimant’s company voluntary administration (CVA).

Construction 52

Construction Transportation System Healthcare 52

Ethical Voices

AUGUST 21, 2023

If you’ve got a model which you can be relatively sure of and trustworthy, in which all it’s going to do is take some of the text of the press release and then form it around a bit and bash it out, do you need a human to write that content? Almost certainly not. What is the best ethics advice you ever received?

Agency 82

Agency Publicity Ethics Analysis 82

wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Thanks to David for writing the book, including me in the first one – such an honor!, Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list.

Marketing 118

Marketing Social Media Trends Instagram 118

David PR Group

JULY 21, 2014

Anyone can write a blog which is easily searchable and findable. Every SEO company would write “press releases” which said virtually nothing and distribute them to “article farm” websites that published them. Part of the beauty of the Internet is that it democratized marketing. The story drove it to wider circulation.

Storytelling 81

Storytelling Marketing Viral Energy 81