Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By The Role of Technology on the Legal Market. for demand to come back, technology innovation accelerated. Then the economy changed.

Agency 116

Agency Trends Marketing Survey 116

Bianchi Biz Blog

APRIL 17, 2023

I most enjoy the stories that stem from firsthand experiences with new vehicles and their latest technologies – and the in-depth conversations with the engineers who developed them. How long have you been in journalism and how did you get started? We make it a point to cover all aspects of this powertrain-diversification journey.

Engineering 77

Engineering Automotive Agriculture Media 77

Bianchi Biz Blog

OCTOBER 24, 2022

It’s great to see how safety technologies and creature comforts have evolved in the vehicles that we ultimately rely on to bring us our goods. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data.

Meeting 59

Meeting Automotive Transportation Media 59

PRSay

MAY 3, 2016

We understand that redesigns can sometimes be disorienting and confusing, but, like the iPhone and other constantly advancing technologies, upgrades often mean a better user experience. While there are some reasonable explanations, advancement in technology and the expectations of our readers made the justification harder to defend.

Mobile 60

Mobile Technology Journalism Blogging 60

PR Conversations

NOVEMBER 22, 2023

Then, please return to read this Reflexivity Memo inspired by Jim’s answers to the questions that I posed in 2008: Q9. Craft skills in 2008 – such as writing or editing – were an entry point for many, expected by employers, and readily supplied by educational institutions. I’m not convinced this has happened.

Education 52

Education Reputation Leadership Technology 52

wiredPRworks

MAY 6, 2020

As a former broadcast journalist, Amy leverages her media insider insights to empower the people and organizations she works to gain top tier exposure in outlets ranging from The Today Show, to The Wall Street Journal, and USA Today. An original digital marketing thought leader, Barbara founded Social Media Club Chicago in 2008.

Pitching 52

Pitching Radio Training Media Training 52

Journalistics

MAY 26, 2015

Five technology companies took half of all display ad revenue, with Facebook accounting for 24% (it looks like Facebook has figured out how to make money). Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. How big is “significant”?

Newspapers 71

Newspapers Mobile Media Facebook 71

Sword and the Script

OCTOBER 3, 2017

Since 2008, I’ve helped three different companies – small, medium and large – build out successful content marketing programs. We didn’t call it “content marketing” in 2008, but these efforts were aimed at building an audience. d) Because businesses need experienced help marketing their technology. Give our services a try.

Content Marketing 69

Content Marketing B2B Survey Analysis 69

Sword and the Script

FEBRUARY 16, 2019

Marketers have poured money into technologies that distribute content, but very little into technologies that help creative. This was buoyed by the rise of “legal operations” and was enabled through process reengineering and technology for improving collaboration, service delivery (including alternatives) and legal spend analytics.

Creativity 80

Creativity Study Survey Advertising 80

wiredPRworks

JANUARY 13, 2022

Customers are upgrading and updating everything from technology to influence. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. What does it take to really crush sales quotas in 2022? Sales is changing.

Strategy 52

Strategy Insurance Insurance Training 52

Sword and the Script

DECEMBER 30, 2017

What we made, on a platform called Moveable Type in 2008, was a pretty good start, but there was also a lot of red-tape. 4) The PR Opportunity for Brands as Publishers Tinker with Journalism. Many founders, particularly in the emerging technology, have a dire need for business savvy PR talent to help them tell a story.

Blogging 81

Blogging B2B Content Marketing Trade Shows 81

Journalistics

MAY 26, 2015

Five technology companies took half of all display ad revenue, with Facebook accounting for 24% (it looks like Facebook has figured out how to make money). Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. How big is “significant”?

Mobile 52

Mobile Media Newspapers Facebook 52

Maxim Behar

JANUARY 18, 2023

Even though this year, I'm now 28 years in business and 15-16 years in journalism before that, this year has been the hardest year to do business at all. They don't remember hyperinflation, they don't remember the hard winters, they don't even remember the crisis of 2008-2009. In general, after the 2008 crisis.

Government 72

Government Education Course Ethics 72

Stephen Waddington

AUGUST 27, 2018

In a paper for the Journal of Public Relations Research[v] Michael Karlberg makes the case that the Excellence Theory is overly concerned with consumers as a primary audience. Information and communication technology has laid bare the fact in a way that you can't call anything less than brutal these days.

Communications 60

Communications Analysis Web Handbook 60

Journalistics

MAY 26, 2015

Five technology companies took half of all display ad revenue, with Facebook accounting for 24% (it looks like Facebook has figured out how to make money). Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. How big is “significant”?

Mobile 40

Mobile Media Newspapers Facebook 40

Karen Freberg

DECEMBER 30, 2019

I started getting actively involved in researching in social media back in 2008, but the first time I had the chance to teach social media was back in 2011. ” 2) got rejected from three journals for the same reason and 3) got immediately published in PRR, one of our main journals.

Social Media 56

Social Media Conference Travel Internal 56

Maxim Behar

JULY 4, 2024

And if you write in journalism one way, then on the newspaper's website or social media, you have to write in a completely different way – much more synthesized, dynamic, impactful. All these four "Ws" we know from journalism school must be in the first sentence – who, when, where, what, and how. The first sentence must say everything.

Newspapers 59

Newspapers Social Media System Writing 59

PR Conversations

MAY 24, 2016

At the same time, redundancies continue to be common (although not at the level experienced between 2008-2010 owing to the global recession). PRCA Benchmarking surveys offer some indication of current employment trends in the UK industry, with staff recruitment and retention identified as critical business issues.

Publicity 41

Publicity Agency Study Mobile 41

Cision

MAY 7, 2015

An ardent entrepreneur, Sandra has spent the last 20 years helping technology, healthcare and professional services companies achieve their communications goals. In the last five years, the biggest changes in public relations have been social media and the rise of sponsored content or branded journalism. Up next is Sandra Fathi.

Social Media 120

Social Media Video Agency Healthcare 120

PR Conversations

JULY 8, 2016

The new technological landscape engulfs information – digitizing, transforming, accelerating, flattening, pluralizing, democratizing, fragmenting, etc… a third orientation to knowledge flourishes, Levi-Strauss’ bricoleur: the improviser who can take pieces of disconnected material and forge them into something new (Papson 2013 p.3).

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

The new technological landscape engulfs information – digitizing, transforming, accelerating, flattening, pluralizing, democratizing, fragmenting, etc… a third orientation to knowledge flourishes, Levi-Strauss’ bricoleur: the improviser who can take pieces of disconnected material and forge them into something new (Papson 2013 p.3).

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

The new technological landscape engulfs information – digitizing, transforming, accelerating, flattening, pluralizing, democratizing, fragmenting, etc… a third orientation to knowledge flourishes, Levi-Strauss’ bricoleur: the improviser who can take pieces of disconnected material and forge them into something new (Papson 2013 p.3).

Interviews 40

Interviews Ethics Education LinkedIn 40

Mark My Words

JUNE 22, 2018

In 2008-9 Prime Minister Gordon Brown bent over backwards to recruit Alan Sugar as his government’s ‘Business Czar’, with an eye to lining up the boisterous entrepreneur as Labour’s mayoral candidate. This is journalism at its best- well researched, hard-hitting, holding power to account. Cultivating racists? Not so much.

How To 60

How To Newspapers Government Web 60