Sword and the Script

JANUARY 2, 2024

The content readers viewed the most were largely about the topics of generative AI in PR and marketing – with a touch of Twitter and a sprinkle of marketing budgets In 2008 I came home from a long deployment to find the PR and marketing world had changed. Social media was blossoming. And the media landscape was evolving.

Blogging 144

Blogging Software B2B Survey 144

Garrett Public Relations

JULY 31, 2022

After all, we haven’t had a recession, other than the brief one in 2020, since 2008-09. The post Why You Shouldn’t Pull Back on Public Relations During a Recession appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Chances are you’ve probably heard economists say the U.S.

Publicity 101

Publicity Course Small Business B2B 101

PRSay

AUGUST 27, 2019

” • Marisa Vallbona, APR, Fellow PRSA, class of 2008: “The best advice I was ever given for my career was to approach every situation asking myself the question ‘How can I be of service?’ Take as much advantage of opportunity as you can and be thankful for it every day.

Energy 141

Energy Employee Creativity Consumer 141

PR Conversations

OCTOBER 27, 2023

Let’s look at some of the main statements made by Jim during the 2008 interview and ask ourselves some questions: I dislike the term “targeted” publics. Jim Grunig (2008) Powerful and meaningful statement on the fact that we need to see the reality (also or mostly) through the publics’ eyes. “I

Exercises 70

Exercises Interviews Public Affairs Financial 70

Sword and the Script

APRIL 2, 2024

The founding HARO was founded by Peter Shankman in 2008 as a Facebook group for journalists in need of sources. Users can track and share media mentions on the go. Muck Rack said it will soon release “outcome-based templates to measure” the value of media relations. The change will take effect on April 2, 2024.

Reddit 183

Reddit Software B2B Technology 183

Cision

MAY 4, 2016

It will include reputation management, crisis management, brand enhancement and media relations. I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. What will this role entail?

Newspapers 120

Newspapers Journalism Pitching Report 120

Barokas

DECEMBER 19, 2019

It’s well known that the media landscape has been shrinking for years. Pew Research reported a 25 percent drop in newsroom employment from 2008 to 2018. According to the latest figures, it appears that the decline is picking up momentum.

Marketing 78

Marketing Employee Trends Study 78

Bad Pitch Blog

NOVEMBER 1, 2010

In the past, I''ve noted how media relations folks can learn a thing or two from political campaigns. And it''s even easier to do in 2010 thanks to things like social media. But this year, when more is being spent on political advertising than was spent in the 2008 presidential elections, I''ve also witnessed what not to do.

Radio 51

Radio YouTube Mobile Advertising 51

Critical Mention

JUNE 26, 2019

Founded by Jay Baer in 2008, Convince & Convert consists of strategists of social media, content marketing, influencer marketing, word-of-mouth, and customer experience. The blog’s goal is to provide you with the experience and expertise all relating back to the “so what?” Convince & Convert.

Blogging 92

Blogging Marketing Content Marketing eBook 92

PR in High Definition

JUNE 25, 2020

Unlike the recession in 2008, we have a head start this time – we are more aware of what’s coming and what could follow. This is a very different situation to 2008, when the recession was shallower but lasted longer. Media relations – The pandemic has decimated newsrooms over the last few months.

Exercises 71

Exercises Employee Social Media Communications 71

Cision

JANUARY 20, 2016

So I was working on a story with an executive at Mullen Public Relations in Massachusetts. I went in there for an informational, and they hired me to help them with strategic communications and media relations for their clients.

Corporate 120

Corporate Journalism Nonprofit Television 120

Bianchi Biz Blog

AUGUST 23, 2021

I got a journalism degree in college but I graduated in 2008 — not the greatest time to try to find a writing job in the media industry in New York City. I’m a big fan of trying to tell the stories that have gone untold, zigging while other people are zagging.

Meeting 98

Meeting Report Transportation Media 98

Bad Pitch Blog

DECEMBER 27, 2007

PREDICTION: In 2008, hard-earned advice, well-written books and forward-thinking conferences will be heaped upon the PR industry. Along the same line, I''m seeking PR predictions for 2008. tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog | PRNewser'

Conference 40

Conference Pitching Education Agency 40

PR in High Definition

JUNE 25, 2020

Unlike the recession in 2008, we have a head start this time – we are more aware of what’s coming and what could follow. This is a very different situation to 2008, when the recession was shallower but lasted longer. Media relations – The pandemic has decimated newsrooms over the last few months.

Exercises 62

Exercises Employee Social Media Communications 62

Bad Pitch Blog

SEPTEMBER 10, 2008

Peter Shankman and I spoke to a sliver of HARO’s near 30,000 members yesterday about better media relations. The posts are from 2007 and 2008 so it looks like the content here is getting better. Facebook Can Improve Your Media Relations And we want to officially thank Peter Shankman for teaming up with Bad Pitch Blog.

Pitching 40

Pitching Blogging Report Media Relations 40

wiredPRworks

MAY 6, 2020

As a former broadcast journalist, Amy leverages her media insider insights to empower the people and organizations she works to gain top tier exposure in outlets ranging from The Today Show, to The Wall Street Journal, and USA Today. Barbara Rozgonyi , CEO CoryWest Media. PR is a thread that weaves every project together.

Pitching 52

Pitching Radio Training Media Training 52

Bad Pitch Blog

AUGUST 28, 2008

From: FLACK@anagency.com Subject: Urgent To: HACK1@yahoo.com Date: Thursday, July 31, 2008, 2:42 PM HACK1, It has come to my attention that you and HACK2 have promised stories to both HOTEL1 and HOTEL2, neither which have seen the results of the stays they provided. your unprofessionalism and rudeness will not go unpunished.

Hotels 41

Hotels Travel Training Media Relations 41

Bad Pitch Blog

AUGUST 20, 2008

As a result, we have not been able to post to the blog since Monday, August 4, 2008. Jump for Joy uploaded by bingbing tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog' A Blogger employee finally took pity on us and jimmied the lock. Stay tuned for more on that.

Pitching 40

Pitching Employee Crisis Blogging 40

Bad Pitch Blog

DECEMBER 19, 2007

Our new platonic relationship with Ragan means more Bad Pitch Blog for you in 2008. Head to Las Vegas from March 5 through 7 for the 2008 Social Media for Communicators Conference. tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog | marketing | social media | Ragan Communications'

Pitching 40

Pitching Blogging Conference Social Media 40

Bianchi Biz Blog

MARCH 8, 2021

Ohio was a key swing state in 2008, so both candidates—Barack Obama and John McCain—spent time stumping here. I have not yet had the chance to meet or spend time with Cara Adams, Director, Race Tire Engineering & Manufacturing and Chief Engineer at Bridgestone Americas Motorsports, but I would jump at the chance to do so.

Meeting 72

Meeting Media Automotive Mobile 72

MaccaPR

MAY 23, 2016

In order to understand what the public is doing or saying about a particular health topic, tap into their conversations on the social media channels they frequent (for example, if you’re trying to reach Millennials, turn to Instagram or Snapchat). Relying on Traditional Media Relations Tactics. November 3, 2015.

Conference 80

Conference Healthcare Marketing Crisis 80

wiredPRworks

MAY 13, 2022

He currently is the Chief Communications Officer at the international law firm Vinson & Elkins where he leads a team that manages the firm’s public relations efforts, including brand services, media relations, internal communications, rankings, website, and social media.

Social Media 52

Social Media Corporate Communications Media 52

Bianchi Biz Blog

APRIL 17, 2023

I especially enjoyed the banter with fellow journalists who are Red Wings fans during the back-to-back Cup showdowns in 2008 and 2009. Born and raised in the Pittsburgh area, not far from where SAE International is headquartered, I’m a diehard Steelers and Penguins fan.

Engineering 77

Engineering Automotive Agriculture Media 77

Solo PR Pro

MAY 8, 2018

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Community relations. Government relations. Investor relations. Media buying. Media relations. Social media consulting. Corporate communications. Direct advertising. Event planning. Fundraising. Internet marketing.

Public Affairs 40

Public Affairs Internal International Community 40

Communications Conversations

DECEMBER 13, 2019

I mean, I started this blog in 2008 and I got sideways looks. Event recaps mainly included my summaries of Minnesota PRSA events, and the educational posts hit on topics ranging from SEO to social media to media relations. Like I said, Ryan started the blog in 2003. Back when no one even knew what blogging was!

Blogging 78

Blogging Community Agency Local 78

Journalistics

MAY 26, 2015

According to Edison Research, 17% of Americans have listened to a podcast in the past month (up from 9% in 2008). I’m skeptical about this large an increase year-over-year, but it makes sense when you consider the improved ease of use in downloading podcasts to a mobile device.

Newspapers 71

Newspapers Mobile Media Facebook 71

Sword and the Script

JANUARY 8, 2019

4) Personal social media engagement. Around 2008 or 2009 I really started to notice customers on social media – people that worked for companies that used our products. Again, here, it gets easier with time because you gain experience, and customers can literally see what you mean.

B2B 82

B2B Media eBook Interviews 82

Bianchi Biz Blog

OCTOBER 24, 2022

I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer. For our enterprise and feature stories, we always aim to incorporate the human element as well. How long have you been in journalism and how did you get started?

Meeting 59

Meeting Automotive Transportation Media 59

wiredPRworks

FEBRUARY 14, 2022

An early social media advocate, Barbara founded Social Media Club Chicago in 2008. She has worked with mission-driven organizations throughout her career and is a thought leader providing leadership in all aspects of data-driven integrated marketing and communications. Her podcast, Growing Social Now, launched in 2021.

Social Media 52

Social Media Trends B2C Media 52

Doctor Spin

MAY 30, 2023

These results are consistent with the amplification hypothesis.“ Source: A new look at the consequences of attitude certainty: The amplification hypothesis 4 Clarkson, J. Tormala, Z. L., & Rucker, D. A new look at the consequences of attitude certainty: The amplification hypothesis. 4 Clarkson, J. Tormala, Z. L., & Rucker, D.

Publicity 52

Publicity eBook Ethics Resources 52

Sword and the Script

MAY 5, 2016

But it’s highly competitive and it’s gotten tighter every year since the financial crisis of 2008. If you enjoyed this post, you might also like: Media Relations: Proven Ways to Get More Out of It . However, but depending on whose market research you trust anywhere between $100B and $300B trade hands annually in the U.S.

Blogging 60

Blogging Content Marketing B2B Social Media 60

Journalistics

MAY 26, 2015

According to Edison Research, 17% of Americans have listened to a podcast in the past month (up from 9% in 2008). I’m skeptical about this large an increase year-over-year, but it makes sense when you consider the improved ease of use in downloading podcasts to a mobile device.

Mobile 40

Mobile Media Newspapers Facebook 40

PR Conversations

OCTOBER 27, 2023

NOTE: Originally published on October 15, 2008. The interpretive paradigm can be found in the concepts of reputation management in business schools, integrated marketing communication in advertising programs, and some critical and rhetorical theories of public relations in communication departments.

Reputation 52

Reputation Social Media International Internal 52

Stephen Waddington

AUGUST 27, 2018

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Communications 60

Communications Analysis Web Handbook 60

PRSay

OCTOBER 15, 2024

” By 2008, there were massive layoffs in the media industry, but he persevered and became an investigative producer at 22 years old. “I would work full-time for Channel 4 in Miami, and they would match whatever I made. On the power of ‘yes’: “I always had that itch to want to become a reporter,” Benitez said.

Storytelling 141

Storytelling Local Transportation Television 141

Flack's Revenge

SEPTEMBER 1, 2021

.” But people have been saying press releases have been dead for years, since the advent of social media. Since Silicon Valley Watcher reporter Tom Foremski wrote Die, Press Release, Die in 2008. Her conclusion that the tech PR model is broken seems based on an outdated view of PR as simply media relations.

Writing 177

Writing Pitching Report Industry 177

ZudePR

MAY 31, 2015

“When I first started blogging in 2008, it was to document my own journey through a changing media landscape, knowing PR needed a new approach. New Media New Tools New Audiences. .” #4: Deirdre Breakenridge (New Jersey, US). “At the time, I was working with FT Press on a book called PR 2.0: “How?

Communications 81

Communications How To Blogging Content Marketing 81