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The 10 most-read marketing, PR and comms stories on Sword and the Script in 2024

Sword and the Script

A long-time (but since retired) member of the reserves and Guard, I came home from a long deployment to Iraq in 2008 and realized Web 2.0 Goodbye, Burrelles Burrelles bids farewell to print media monitoring and shutters a 140-year-old business perhaps the oldest vendor in the history of the PR profession. was changing my profession.

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Faces & Markets of PRGN: Toronto, Canada: Diversity is Our Strength

Bianchi Biz Blog

Online: 6,877,000 Print, Weekday: 2,592,000, Print, Weekend: 1,713,000) National Post : Another national newspaper, it is considered to be more political (conservative) than the Globe & Mail. The Globe is considered the countrys most authoritative business and news outlet. The majority of its readers are in western Canada.

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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Daily newspaper circulation in the United States has fallen from its height of 61.8 million in 1974 to 24.3 million in 2020, according to Pew Research Center.

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Bylines, Surveys & Tweets: When Did PR Get So Boring?

Cision

My first taste of the working world came from the print shop my grandfather owned and operated since 1941. Life in the print shop was not for me – not like anyone ever suggested it should be. My grandmother, who worked along my grandfather in his print shop for the better part of fifty years, has a saying: “All good things must end.”

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

The founding HARO was founded by Peter Shankman in 2008 as a Facebook group for journalists in need of sources. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.”

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Behind the Headlines With Rich Oppel

Cision

I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. We define media very broadly, from traditional print media to the gossipmonger with a following on social media. What was behind that decision?

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Career Development Tips for the 2018 Professional

Waxing UnLyrical

Think of the cost of gas traveling for interviews, new work clothes and printing costs. After the downturn in the economy in 2008, some professionals are hesitant to approach their manager for an annual bonus or raise. Glassdoor even has a Know Your Salary calculator you can print out during a salary discussion with your boss.

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