Remove 2009 Remove Creativity Remove Journalism
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5 classic creative B2B marketing examples

Sword and the Script

Creativity is the one area of marketing that’s immune to budget cuts; the most creative B2B marketing ideas aren’t just “a video” but platforms of messaging and positioning B2B marketing isn’t known for creativity. Important, the five creative B2B marketing ideas below aren’t just a single video or ad as is often the case.

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Attention Spans in the Social Media Age

Doctor Spin

Journal of … Continue reading Similarly, Ophir, Nass, and Wagner (2009) revealed that individuals who frequently use multiple forms of media simultaneously—so-called “media multitaskers”—tend to perform worse on tasks requiring sustained focus. Journal of Youth and Adolescence, 44(8), 1884–1897 8 Ophir, E., 8 Ophir, E.,

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Barbara Rozgonyi Talks 2022 Sales Success Strategies on The Rainmaking Podcast with Scott Love

wiredPRworks

He is the producer of The Rainmaking Podcast and has produced podcasts since 2009. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Scott Love is passionate about inspiring people to reach their full potential in the workplace.

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Singles’ Day on Chinese Social Media

Flack's Revenge

This latest in our PR in Asia series was contributed by guest blogger Eiffy Luo , a multimedia story teller who discovered her passion for business and journalism through work at TheStreet.com , Reuters and the New York Times. Last year, the firm recorded $9.3 billion at the end of November 11.

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Maxim Behar: "Write books only in case you have something to say.”

Maxim Behar

In 2009, amidst the Facebook euphoria and the first serious market and economic crisis the world was experiencing, I started writing one rule every day that I thought would be useful on Facebook. Does your creative process involve any research phase, and if so, what does it include? office alongside my trophy from the factory.

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PR and Content Marketing Insights from the Edelman Trust Barometer

Sword and the Script

I study organizational persuasion for a living and I knew this was not bona fide journalism. Some clever guy with a political bent bought a domain and polished up a site to look like journalism. There is something wrong with perpetuating erroneous information and dressing it up to look like journalism.

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Build or Buy an Audience? This Startup Just Bought a Media Publication

Sword and the Script

Terms weren’t announced yet, but to get a sense, Politico found The Economist Group acquired Roll Call in 2009 for $100 million. The PR Opportunity for Brands as Publishers Tinker with Journalism. Looking for an agency partner that can both bring creative ideas and. What FiscalNote Does. The Audience it’s Buying.