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The Future of Marketing Looks More like Public Relations

Sword and the Script

That’s according to the 2017 Global Communications Report , from the Annenberg School for Communications and Journalism at USC. These ideas are not new, but it has taken an inordinate amount of time for the PR community to come to the same realization.

Publicity 126
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News publishers playing catch-up with Gen Z audiences

Wadds Inc.

Rebecca investigated the news media habits and preferences of Generation Z (born 1997-2010) in the UK. Opportunities exist for publishers and organisations with owned channels to tailor content, channels and communities to Gen Z's interests. The work was funded and published by the CIPR Research Fund.

Study 111
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How Pioneers in Skirts Ran a Successful Kickstarter Campaign…and Beyond!

Deirdre Breakenridge

That was a real success in the college community. Additionally, Ashley Maria was awarded the prestigious Directors Guild of America award for her film, FridayNight Fright™ in 2010. This article was in the Top-Viewed article listing for almost a week!

Film 150
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Use “Smartcuts” to Build Your Business and Improve the World

Polaris

After graduating from Columbia University’s Graduate School of Journalism, he wrote for Fast Company and Wired. Then in 2010, he co-founded Contently to help brands produce audience building content.

Airlines 100
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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Automation in Public Relations Measurement: Yea/Nay? That’s very useful for SEO, but I can’t imagine that this level of detail would ever be sufficient to inform a marketing or communications strategy.

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PR Is As PR Does

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

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Meet the Media: Vince Bond, Reporter at Automotive News

Bianchi Biz Blog

How long have you been in journalism and how did you get started? I graduated from Michigan State in 2010 after transferring from Delta College, a community college in Saginaw. You hear a lot of talk in some circles about the survival rate of COVID-19 to downplay it, but that means nothing to those who’ve lost somebody.