PR Conversations

NOVEMBER 22, 2023

Publication of that collective interview was prompted by my piece called A radical view of PR , which generated 48 comments including, notably, a response from Jim Grunig – one of several in the resulting lively discussion. I’m not convinced this has happened.

Education 52

Education Reputation Leadership Technology 52

Waxing UnLyrical

SEPTEMBER 13, 2010

Is measurement lost? I didn’t think I’d get back into the blogging saddle for a few days yet, but I couldn’t help it when I read this excellent post from Nick Lucido on the problem with PR measurement. The biggest problem with measurement is a lack of understanding of the basic principles of this art.

Measurement 53

Measurement Blogging Tourism Twitter 53

Waxing UnLyrical

FEBRUARY 1, 2011

“Business outcomes tend to have two qualities in common; first, they have to be a measure of behavioral change (sales or otherwise); and second, as a metric, business outcomes must make sense/be recognizable across an organization.&# He then said, “The second way to measure offline business outcomes is to use primary research.

Measurement 81

Measurement Publicity Web Analytics 81

Sword and the Script

JANUARY 31, 2023

“Propel’s PR management, monitoring and measurement tool, PRM3, has capabilities including online, social and broadcast monitoring. He “held the same position at Falcon.io, a company he founded in 2010. If you enjoyed this post, you might also like: PR measurement. PR measurement. PR measurement.

Software 78

Software Case Study Technology Tools 78

Cision

APRIL 7, 2017

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. In 2010, I got my chance to work in Food PR and I was hooked! What gets measured gets improved!

Pitching 228

Pitching Agency Social Media Creativity 228

Buzzstream

SEPTEMBER 3, 2024

When we interviewed Will Hobson , he mentioned how journalists reuse their subject line as the headline of their pitch. I’d be happy to share the full report or arrange an interview with our lead researcher. If you’re interested in more advice or an interview with [Wedding Planner’s Name], please let me know!

Pitching 126

Pitching How To Digital PR Data 126

Waxing UnLyrical

DECEMBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Colors Of My Life December 11th, 2010 Tweet I had an early start yesterday. Later that afternoon, the DC area received its first snowfall of 2010. Click here to try reconnecting the live stream. |

Tourism 64

Tourism Measurement Blogging Twitter 64

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? We both like smart measurement. shouldn’t they always have been?

Measurement 105

Measurement Blogging Tourism Social Media 105

Waxing UnLyrical

OCTOBER 20, 2010

That is a real opportunity to see how they put their plans and/or campaigns together, and how they measured success. Comment as Show More Trackbacks Tweets that mention 10 Reasons to Attend IABC/DC Metros Silver Inkwell Awards Gala | Waxing UnLyrical -- Topsy.com says: October 20, 2010 at 12:50 pm [.] Sign out Leave your comment here.

Measurement 79

Measurement Tourism Blogging Writing 79

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. You can read all about that here , here , and here.

Google 110

Google SEO Engineering Measurement 110

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 73

Conference Tourism Measurement Twitter 73

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Measurement 86

Measurement Tourism Blogging Resources 86

Waxing UnLyrical

JANUARY 20, 2012

What folks felt were their biggest measurement successes of 2011: and. Inside PR did an interview with me when I was at the PRSA International Conference last year, and it’s finally up, in case you’d like to have a listen. If you remember, Alan was a guest in 2010 , and his return to #measurePR is long overdue!

Analytics 56

Analytics Google Measurement Web 56

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Here’s the interview. Here’s the interview.

Social Media 67

Social Media Media Skype Crisis 67

Waxing UnLyrical

NOVEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So Much To Do November 6th, 2010 Tweet So much to do So little time For places to go, for reason or rhyme. So much to do So much to see To hear, to taste, to ask, to be. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Tourism 66

Tourism Measurement Twitter Facebook 66

Waxing UnLyrical

NOVEMBER 22, 2010

Get Shareaholic test Filed under Interviews , Social Media | Tags: community building , lindy dreyer , maddie grant , open community , socialfish | Comments (2) Site settings comment help? Images © SocialFish, used with permission Thanks so much for stopping by WUL! Regardless, thanks for visiting! Sign out Leave your comment here.

Community 88

Community Publicity Web Social Media 88

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Tourism 72

Tourism Measurement Blogging Twitter 72

Waxing UnLyrical

SEPTEMBER 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali When Clocks And Calendars Collide September 25th, 2010 Tweet My body clock jogs me awake. Weekly Roundup: Time and Space | Waxing UnLyrical says: September 26, 2010 at 3:56 pm [.] Read All About It!

Skype 57

Skype Tourism Measurement Blogging 57

Waxing UnLyrical

OCTOBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unleash Your Lady Gaga October 3rd, 2010 Tweet Whatever you think about Lady Gaga , you have to admit she does one thing extremely well: she commands attention. These fine folk did: Jan.

Measurement 73

Measurement Tourism Writing Twitter 73

Waxing UnLyrical

OCTOBER 16, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Conch and Drum October 16th, 2010 Tweet Tomorrow is Bijoya Dashami, the culmination of the single-most important festival Bengalis celebrate: Durga Puja. Click here to try reconnecting the live stream. |

Construction 64

Construction Tourism Measurement Blogging 64

Waxing UnLyrical

OCTOBER 23, 2010

October 23rd, 2010 Tweet I can still remember my first tweet. Waxing UnLyrical -- Topsy.com says: October 23, 2010 at 11:41 pm [.] Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? How unbelievably ridiculous. . |

Twitter 72

Twitter Measurement Tourism Social Media 72

Waxing UnLyrical

OCTOBER 19, 2010

Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010. Erica Holt says: October 19, 2010 at 10:06 am [.] received 13 percent. Bing offers an excellent guide on how to optimize sites (PDF) for its search engine. Relevant content is, and will continue to be, key to reaching searchers.

Google 104

Google Nonprofit Engineering SEO 104

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? I actually have a bunch of them. There’s Snow White and the Seven Dwarves, of course.

Publicity 99

Publicity Facebook Twitter Measurement 99

Waxing UnLyrical

DECEMBER 2, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali New Year’s Resolutions for Job Seekers December 2nd, 2010 Tweet Are you planning to add job seeking to your list of New Year’s resolutions? But sass, chutzpah and gumption? What a disappointment.

Interviews 90

Interviews Creativity Twitter Facebook 90

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? Mark as read Approve comment Richard, my pleasure and I love the Bologna 2010 blog. These fine folk did: Jan.

Facebook 91

Facebook Blogging Twitter Measurement 91

Waxing UnLyrical

AUGUST 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The MetricsMan Comes To #measurePR August 27th, 2010 Tweet What’s a Twitter chat on measurement without a Metrics Man? I wonder how respondents were thinking about and defining ROI.

Measurement 67

Measurement Twitter Tourism Social Media 67

Waxing UnLyrical

OCTOBER 10, 2010

removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention Weekly Roundup: Linking, Thinking and Blinking | Waxing UnLyrical -- Topsy.com says: October 10, 2010 at 12:07 pm [.] Here are seven of them: 1. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Measurement 66

Measurement Tourism Twitter Blogging 66

Waxing UnLyrical

DECEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: Paywalls, Pitches And Prognoses December 23rd, 2010 Tweet On Wednesday, we held this year’s last #measurePR Twitterchat. And more, as you will see at the end of this post).

Pitching 63

Pitching Measurement Twitter Writing 63

Waxing UnLyrical

NOVEMBER 17, 2010

And if you look at my posts pre- and post-June 30, 2010, you’ll see the difference. Conducting interviews via Flip video cams or a smart phones audio memo device can be strong sources of social content. But hey, it’s never too late to start, right? Mark as read Approve comment Hey Shonali - Thx for this.

Blogging 93

Blogging Writing Facebook Twitter 93

Waxing UnLyrical

NOVEMBER 19, 2010

Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation. Consider that the TaJinYo online community had over 131,000 members in September; imagine how much larger the community would have been had Tablo stayed silent on the matter. These fine folk did: Jan.

Publicity 84

Publicity Reputation Crisis Communications Twitter 84

Doctor Spin

APRIL 17, 2023

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. Host a podcast or YouTube series featuring interviews with industry experts. With consistent growth, even small numbers can become substantial over time. Kaplan Publishing.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome.

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

OCTOBER 1, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali When #measurePR Became A Campfire October 1st, 2010 Tweet “Once a jolly swagman camped by a billabong, under the shade of the coolibah tree…&# If you were ever a Girl Guide (I was!) It was fun.

Measurement 58

Measurement Tourism Social Media Community 58

Waxing UnLyrical

AUGUST 29, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Around The World August 29th, 2010 Tweet Tura-lura-Luray By the time you read this, I will be on my way to Virginia’s Luray Caverns. Let me rephrase that. Fasten your seat belts.

Travel 50

Travel Measurement Tourism Blogging 50

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. These fine folk did: Jan.

Publicity 93

Publicity Creativity Measurement Twitter 93

Waxing UnLyrical

OCTOBER 9, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Do Unto Others October 9th, 2010 Tweet If you want people to be nice to you Be nice to them. If you want customers to pay attention to you Think about Paying attention to them. These fine folk did: Jan.

Tourism 60

Tourism Measurement Twitter Facebook 60

Waxing UnLyrical

OCTOBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali From Couch To 5K: Why Lindsay Allen Runs October 12th, 2010 Tweet I’ve known Lindsay Allen for the last two years or so, first meeting her on Twitter, and then taking that connection offline.

Twitter 90

Twitter Training Facebook Measurement 90