PR for Anyone

SEPTEMBER 8, 2022

You’ve landed in the media. I was on Steve Harvey’s show in 2010 – twelve years ago – and it’s still on the forefront of what I promote regularly. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again.

Media 130

Media YouTube Video Interviews 130

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

Interviews 113

Interviews Publicity Technology Social Media 113

Deirdre Breakenridge

NOVEMBER 8, 2015

As a PR student, I know the importance of social media so I used my personal social media accounts to engage with friends and influencers; retweeting and reposting the Pioneers in Skirts social media accounts whenever possible. I tweeted to anyone I thought would be interested in supporting the film. .

Film 150

Film Social Media Video Writing 150

Wadds Inc.

FEBRUARY 22, 2024

Social media has disrupted Gen Z’s relationship with news media, forcing publishers to adapt content and business models to maintain relevance. Gen Z has a different relationship with news than previous generations, getting most of its news via social media rather than directly from publishers.

Study 111

Study Social Media Journalism Survey 111

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. Your keywords might be “social media for non-profits.&#

Google 110

Google SEO Engineering Measurement 110

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? Regardless, thanks for visiting!

Measurement 105

Measurement Blogging Tourism Twitter 105

Communications Conversations

APRIL 26, 2022

The long answer: I started guest lecturing at Betsy Andersen’s class at UST way back in 2010 (or so, I can’t remember the exact year). I even had an interview with UST in (probably) 2016 or so. I mean, I’m teaching a class in a niche (social media marketing) that literally changes EVERY DAY.

Social Media 68

Social Media Media Case Study Travel 68

Cision

AUGUST 21, 2015

Nerd Reactor was founded in June 2010 simply by “a bunch of guys and gals wanting a place to share their love of movies, video games, comic books, and more,” Nguyen explained. Though he never expected digital media to become a career, he’s thankful to be able to do what he loves. Social media also helps with that.

Blogging 120

Blogging Film Video Web 120

Waxing UnLyrical

NOVEMBER 22, 2010

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. There are a ton of books being published on community and how social media plays into that.

Community 88

Community Publicity Web Social Media 88

Cision

JULY 19, 2016

In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. As consumers are bombarded with information on endless media channels, achieving results becomes increasingly difficult. How did you get your start in PR?

Real Estate 120

Real Estate Agriculture Local Technology 120

Stuart Bruce

DECEMBER 29, 2014

Tom Murphy @tpemurphy – I first ‘knew’ Tom by reading his PR blog, but didn’t meet him until 2005 when we both spoke at the UK’s first ever PR social media conference in 2005. John Grogan – John is one of my oldest friends and from 1997 to 2010 was a marvellous MP for Selby.

Ethics 95

Ethics Local Blogging Social Media 95

Waxing UnLyrical

NOVEMBER 18, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Automation in Public Relations Measurement: Yea/Nay? collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). CARMA said: Nay!

Measurement 87

Measurement Publicity Analysis Tools 87

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? If anyone knows how to tell a story through social media, you do.

Publicity 100

Publicity Facebook Twitter Measurement 100

Waxing UnLyrical

DECEMBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Colors Of My Life December 11th, 2010 Tweet I had an early start yesterday. Later that afternoon, the DC area received its first snowfall of 2010. pts Settings. Sign out Leave your comment here.

Tourism 65

Tourism Measurement Blogging Twitter 65

Cision

APRIL 19, 2016

In this interview, Deborah discusses the challenges of communicating with different generations, the growth of social media and the trends that will impact marketing and communication moving forward. Receiving the President’s Award (2014) and the Phillip Dorf Leadership Award (2010) – both from the New York PRSA.

Ethics 120

Ethics Consumer Groups Leadership 120

Waxing UnLyrical

OCTOBER 17, 2011

After hearing NAB’s Hillan Klein and Kate Thompson share insights about the Break-Up at Social Media Club Melbourne , I wanted to ask Hillan a few more questions about this campaign. Hillan, how did NAB as a large-scale bank first become involved in the social media space? How valuable was that time spent listening?

Publicity 93

Publicity Banking YouTube Social Media 93

Waxing UnLyrical

OCTOBER 19, 2010

Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010. Erica Holt says: October 19, 2010 at 10:06 am [.] received 13 percent. Bing offers an excellent guide on how to optimize sites (PDF) for its search engine. Relevant content is, and will continue to be, key to reaching searchers.

Google 104

Google Nonprofit Engineering SEO 104

Waxing UnLyrical

OCTOBER 20, 2010

We have some neat giveaways, including a couple of comps to GrowSmartBiz 2010 on November 5 ( disclosure: I’m speaking, and Network Solutions, one of the hosts, is my client ), and something very special from writing coach extraordinaire, Ann Wylie. I know I always leave with notes on how to improve my own work. Read All About It!

Measurement 81

Measurement Tourism Blogging Writing 81

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Image: D. . | pts Settings. Liked what you saw?

Measurement 87

Measurement Tourism Blogging Resources 87

wiredPRworks

MAY 15, 2018

It was something I’d wanted to do for about eight years: a digital detox to unplug from social media and email. The last time I’d truly disconnected was on a trip to Paris in 2010. Tagging it with #DigitalDetox and a 5/15 return date, I posted it to all of my social networks. The sense of relief was overwhelming.

Social Media 53

Social Media How To Media Instagram 53

Waxing UnLyrical

DECEMBER 2, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali New Year’s Resolutions for Job Seekers December 2nd, 2010 Tweet Are you planning to add job seeking to your list of New Year’s resolutions? But sass, chutzpah and gumption? Was this helpful?

Interviews 92

Interviews Creativity Twitter Facebook 92

Sword and the Script

JULY 7, 2020

The company says a centralized tool that links these things together will present a complete picture of media relations activity. In an interview with PRWeek, the company likened it to a CRM for PR. Around 2010, I worked for a PR software vendor that occasionally rattled the CRM idea, but it never really got traction in the market.

Technology 128

Technology Publicity Software Print 128

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? Though he mostly blogs about woodworking, he actually works in social media. Dave lays out how.

Facebook 91

Facebook Blogging Twitter Measurement 91

Waxing UnLyrical

NOVEMBER 19, 2010

Granted, average non-celebrities would not be able to film TV episodes, but you can still maintain a presence online through social media. Acknowledge the rumors and talk with others through your social media outposts: express your thoughts on Twitter, release a video on YouTube, or publish a blog post.

Publicity 85

Publicity Reputation Crisis Communications Twitter 85

5W PR

NOVEMBER 23, 2021

It’s also the fastest growing among the larger social media platforms. Finally, don’t forget this is still a social media platform, that means it’s not just about advertising your product or service, it’s also about building an interactive group. Using Influencers in your Social PR Campaign. Engagement Stats.

Instagram 158

Instagram Publicity How To Social Media 158

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 74

Conference Tourism Measurement Twitter 74

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. Knowing social media.

Publicity 98

Publicity How To Course Facebook 98

Waxing UnLyrical

NOVEMBER 17, 2010

And if you look at my posts pre- and post-June 30, 2010, you’ll see the difference. On that note, diversifying media can add appeal too, like adding mini video or audio casts. Conducting interviews via Flip video cams or a smart phones audio memo device can be strong sources of social content. Liked what you saw?

Blogging 94

Blogging Writing Facebook Twitter 94

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. Q: Do you use any types of social media tools that make it easier for colleagues to share each other’s work? A: We encourage everyone to share their work on social media.

Mobile 120

Mobile Community Blogging Publicity 120

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? October 23rd, 2010 Tweet I can still remember my first tweet. PR, social media, and news articles I’ve found interesting, for example. pts Settings.

Twitter 73

Twitter Measurement Tourism Social Media 73

Waxing UnLyrical

NOVEMBER 20, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Meandering Through Measurement November 20th, 2010 Tweet Measurement takes a holiday What happens when you get a roomful of communicators listening to a bunch of speakers on measurement? pts Settings.

Measurement 79

Measurement Conference Tourism Blogging 79

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Liked what you saw?

Publicity 94

Publicity Creativity Measurement Twitter 94

Waxing UnLyrical

OCTOBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unleash Your Lady Gaga October 3rd, 2010 Tweet Whatever you think about Lady Gaga , you have to admit she does one thing extremely well: she commands attention. Liked what you saw?

Measurement 74

Measurement Tourism Writing Twitter 74

Waxing UnLyrical

DECEMBER 9, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Online Videos 101: Keep It Simple, Stupid December 9th, 2010 Tweet Guest post by Erin Greenfield Four months ago I splurged on a $350 Panasonic camcorder. Regardless, thanks for visiting!

Video 95

Video Facebook Twitter Viral 95

Waxing UnLyrical

AUGUST 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Five Productivity Tools for PR Pros August 25th, 2010 Tweet A few months ago, I wrote a piece on communicating effectively with a virtual workforce for IABC’s monthly e-zine, CW Bulletin.

Tools 105

Tools Google Twitter Facebook 105

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Click here to try reconnecting the live stream. | pts Settings.

Tourism 74

Tourism Measurement Blogging Twitter 74