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Content marketing has become an important part of your communication program, and your storytelling requires a strategic and creative approach. ET, the #PRStudChat community will gather to discuss Creative Content to Excite your Community. Raising levels of engagement with interactive content in different communities.
Communicators often find themselves torn between the desire to embrace innovation, and the need to give their clients responsible advice. Criticisms against the dizzying array of marketing tools vying for communicators’ attention and loyalty reminds me of journalists’ gripes about “what not to do in PR.”. apologies, Shonali!).
But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. Many PR battles are waged in hotly competitive categories, and the line between aggressive communications and an outright smear campaign can be blurry.
Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.
In early 2011, I published a blog post with “20 places to look for a PR job.” When I wrote that original post in 2011, the unemployment rate was 8.9%. To that end, this post is aimed at helping both job seekers and employers in PR and communications find resources for finding or fulfilling job listings. AdAge: [link] 13.
As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Similarly, companies can anticipate many of the resources they’ll need if a crisis strikes.
Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Backpack communications was the most reliable and quick route to homes.
Social media has changed the media landscape and consumers continue to drive their own communication deciding what, when and how they want to receive news and information and share with their friends. At the same time, with an extremely dynamic and involved public, communication professionals realize that social media activity is 24/7.
While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. Not only because it helps me immensely in terms of creating content, but because it gives readers a range of opinion and insight into the business of communication. That can make us feel like losers.
Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Backpack communications was the most reliable and quick route to homes.
Here’s the latest job changes, promotions, events, new account wins and award wins in Twin Cities PR in the last week: Changing… It’s official: Aaron Miller , who’s been playing a lead role in social/digital over at General Mills since 2011, is heading back to Target. Congats, Aaron!
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Clipped from [link] [.]
In 2011, I was hired at the University of Louisville as an assistant professor in strategic communications and one of the main tasks I was asked to do was to create a new social media class to offer not only to our students in our department but for the university as well. How did I get started teaching social media?
86% of the population identify as white according to 2011 Census data for England and Wales. Its goal is to encourage black, Asian and ethnic minority graduates to pursue a career in communications and address the gap. 70% are working in public relations and communications roles. The numbers tell the story.
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? In 2011, let’s make our stories terrific. I actually have a bunch of them.
Public relations 2011: issues, insights and ideas, edited by Craig Pearce (free e-report). Going into an event with the knowledge, confidence and empowerment to speak about (or demonstrate) the organization’s core DNA (which should be consistently described in existing communication vehicles, channels and relationships).
It’s called Crisis Dashboard , and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news event. Finally, most communications professionals rely on social listening to gauge public response. Paul founded NewsWhip in 2011 to “find the most interesting stories in the world”.
And as they opted in (hopefully) to be communicated to by the organization, OA would be able to convert them to evangelists for OA’s work and donors to the organization. The eCard initiative was new for 2012, so there wasn’t a benchmark, say for 2011, to set goals against. What’s measurable?
removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention 5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical -- Topsy.com says: January 14, 2011 at 8:47 am [.] Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Wanna Subscribe? Shall We Tweet?
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? link] Nov. 9, 12-1 pm ET. Wanna Subscribe?
removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention How Pink Panties Heralded Indias Social Media Movement | Waxing UnLyrical -- Topsy.com says: January 4, 2011 at 7:25 am [.] says: January 4, 2011 at 10:01 am [.] Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. What do you think is going on here? A news release is third.
Yesterday I had the honor – and it really was an honor – of introducing Dr. Donna Vincent Roa as she received the 2011 Matrix Award (that’s her on the left) from the Association for Women in Communication’s DC chapter , in recognition of her accomplishments in the global communication field. she’s.
removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention 12 Ways To Make Your WordPress Blog Cleaner And Cuter | Waxing UnLyrical -- Topsy.com says: January 18, 2011 at 11:31 am [.] Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Wanna Subscribe?
While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. As organizations all over the globe try to use smart moves to attract and retain customers, the recent and ongoing turbulence in the global economy has only intensified this need.
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Regardless, thanks for visiting!
5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical says: January 14, 2011 at 6:03 am [.] Weekly Roundup: The Long Of It | Waxing UnLyrical says: January 23, 2011 at 6:01 am [.] it’s not just what you read, it’s how what you read looks that could entice you to hang around, chat a while… and maybe [.]
The list of activities most commonly undertaken by public relations practitioners include: copywriting and editing (82%); campaign management (69%); strategic planning (68%); media relations (64%); and community and stakeholder relations (54%). White British accounts for 89% of the profession versus 80% in the 2011 population census.
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How People Made 2010 What It Was December 31st, 2010 Tweet Just a few more hours before we put our 2010 calendars away and start our New Year, eh? Here is to an even more amazing 2011!!!! Bring it on!
His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.
His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.
I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I give you 15 up-and-coming social media and communications rock stars! Thomas classroom many years ago. They had to be younger than 30.
Not only does their crisis management involve real dangers and the important mission of keeping their communities and themselves safe and out of harms way, but it also includes a need for effective and nearly instantaneous communications. When it comes to crisis management, law enforcement has one of the most challenging tasks.
“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. DePaul University College of Communications, 2011 – 2022. I teach it twice a year.
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? They listen a LOT. Then they plan. And talk they do. – and 14.9%
It recognizes exceptional work in the field of business communication from our peers, and we should celebrate them. Because they know how to unsuck their communications. It is the culmination of an incredible amount of hard work that’s been put in by the awards co-chairs, Lauren Lawson and Michael Clendenin. Wanna Subscribe?
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? If the professor has a background in communications or previously worked a PR firm, they see PR as a part of business.
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: Image: striatic via Flickr, CC 2.0 Wanna Subscribe? Shall We Tweet?
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Meandering Through Measurement November 20th, 2010 Tweet Measurement takes a holiday What happens when you get a roomful of communicators listening to a bunch of speakers on measurement? And some wine.
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Making The Most Of A Twitter Chat September 2nd, 2010 Tweet Huddle, huddle, roil and muddle I remember the first Twitter chat I attended. This brings up my second point. a Twitter chat? React to [.]
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Wanna Subscribe?
I posted this before Christmas 2011, but it is an important cause that needs your support, so I’m re-posting it today. One that is important to the nonprofit community is the.ngo domain (pretty obvious why, right?). Please do take a moment to read, click, and share, in case you were out during the holidays.
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