Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. I’ve watched them both grow into fabulous communicators and leaders! Now, she’s crushing it at Best Buy in social media marketing. I give you 15 up-and-coming social media and communications rock stars!

Social Media 128

Social Media Agriculture Marketing Media 128

Marketwired

APRIL 28, 2016

Do a Google search on blaming social media and you’ll find nearly one million results. They range from social media being blamed for your bad mood to the 2011 London Riots being blamed on social nets. Social media is an easy punching bag because many still view it as the new kid on the block.

Social Media 100

Social Media Media Facebook Twitter 100

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Cision

AUGUST 10, 2017

Case in point: Tera Leuthauser, who after seven years with Bollare Communications was recently upped to Vice President of the company. Leuthauser joined Bollare in 2011 as senior account manager, and eventually moved up to become the accessories director, and most recently executive director of the agency. How can brands keep up?

Energy 212

Energy Creativity Social Media Industry 212

Waxing UnLyrical

JULY 24, 2013

and will be particularly interesting to you if you work at the intersection of health care and social media. You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. If social media and blogs in the U.S

Social Media 80

Social Media Communications Healthcare Insurance 80

Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

Social Media 85

Social Media Web Media Measurement 85

Waxing UnLyrical

DECEMBER 16, 2010

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing. But truth be told, after a while, this ‘social media’ stuff has made me consciously LESS social both in person and online, and I have my reasons. Interesting.

Social Media 97

Social Media Media Facebook Twitter 97

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. But the speed that social media offered during Hurricane Harvey also poses risks for companies in crises.

Corporate 109

Corporate Communications Crisis Management Crisis 109

Onclusive

MAY 12, 2022

One of the biggest challenges for communications professionals is understanding how their efforts influence consumer behavior so they can optimize media strategy and demonstrate tangible business value. Join Onclusive for the How Earned Media Drives Consumer Behavior: A Quantitative Analysis webinar on June 8th.

Consumer 195

Consumer Publicity Media Analysis 195

Waxing UnLyrical

MARCH 19, 2013

Communicators often find themselves torn between the desire to embrace innovation, and the need to give their clients responsible advice. Criticisms against the dizzying array of marketing tools vying for communicators’ attention and loyalty reminds me of journalists’ gripes about “what not to do in PR.”. apologies, Shonali!).

Community 102

Community Communications Case Study Customer Service 102

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2018

It was a stew of unscrupulous clients, deceptive tactics, and toxic message communication linked to its campaign. When it was called out for crossing ethical lines by using false propaganda and fake grassroots in 2011, Bell Pottinger blasted critics but apparently never saw fit to police its methods. Do right by your employees.

Reputation 157

Reputation Crisis Management Ethics Agency 157

NewsWhip

FEBRUARY 19, 2021

There’s rather a lot at stake: The new media ecosystem I referenced above means reputation can come under attack from almost anywhere – from angles and channels that didn’t exist even three years ago. So, how are communications professionals stepping up to the challenges of this new, wider media ecosystem?

Reputation 88

Reputation Social Media Reddit Media 88

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

Social Media 69

Social Media Media Skype Energy 69

PR Conversations

JUNE 28, 2020

The Fleishman Hillard development of PESO built (with acknowledgement) on the use of earned, owned and paid as a popular way of categorising – and integrating – media channels, as defined by Sean Corcoran of Forrester in December 2009.

Measurement 133

Measurement Social Media Blogging Mobile 133

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Backpack communications was the most reliable and quick route to homes.

Communications 105

Communications Community Crisis Film 105

Communications Conversations

JANUARY 2, 2020

That post represented the start of my social media journey. That was my social media “ground zero” moment. I was a social media addict. This blog + Twitter momentum carried me from late 2008 through probably about 2011. That changed in 2011. I still remember my first blog post.

Social Media 78

Social Media Media LinkedIn Instagram 78

Karen Freberg

OCTOBER 13, 2019

One of the areas that is gaining of course a lot of focus in the social media space is the area of certifications and additional training. Incorporating social media certifications is a constant element in all social media classes – but the question always is – which one(s) do you assign?

Social Media 72

Social Media Media Pinterest Education 72

Onclusive

MARCH 19, 2019

Develop a full understanding of our product and communicate that to customers. Experience in public relations, communications, content marketing or social media marketing is a bonus. Excellent verbal and written communication skills and comfortable speaking to a crowd. Responsibilities. Qualifications.

Engineering 150

Engineering Storytelling Big Data Data 150

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

JANUARY 1, 2011

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. Not only because it helps me immensely in terms of creating content, but because it gives readers a range of opinion and insight into the business of communication. That can make us feel like losers.

Measurement 45

Measurement Blogging Tourism Twitter 45

Waxing UnLyrical

OCTOBER 17, 2011

Based on the idea that NAB were breaking up with the other leading Australian banks, the campaign combined new and traditional media and communications to achieve some stunning results for the bank, including winning the Cannes Grand Prix in PR. Hillan, how did NAB as a large-scale bank first become involved in the social media space?

Publicity 93

Publicity Banking YouTube Social Media 93

Waxing UnLyrical

MARCH 26, 2012

Since OA already has a robust social media presence, our task was not to add to its social media plan, but to supplement it via blogger outreach. And as they opted in (hopefully) to be communicated to by the organization, OA would be able to convert them to evangelists for OA’s work and donors to the organization.

Case Study 105

Case Study Internal International Study 105

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. Take advantage of social media. . For challenger brands, social media can offer powerful PR and marketing opportunities, particularly when it comes to real-time marketing responses to news events or competitive moves. Take Taco Bell.

Brand 136

Brand Branding How To Storytelling 136

NewsWhip

OCTOBER 21, 2020

It’s called Crisis Dashboard , and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news event. They must rely on a hodgepodge of legacy media monitoring technologies, surveys, and direct social network access. It provides social media discussion and perception.

Crisis 158

Crisis Reddit Reputation Tools 158

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 104

Tools Marketing Nonprofit Mobile 104

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

The unofficial kickoff of the digital PR industry goes back to late 2011 and early 2012, when Google’s Panda and Penguin algorithm updates turned the SEO category upside down. Time was, PR focused primarily on earned media, which still has a hallowed place as a outcome of a quality PR campaign. Embracing a new content model.

Digital PR 168

Digital PR SEO Storytelling Analytics 168

Communications Conversations

NOVEMBER 21, 2014

Here’s the latest job changes, promotions, events, new account wins and award wins in Twin Cities PR in the last week: Changing… It’s official: Aaron Miller , who’s been playing a lead role in social/digital over at General Mills since 2011, is heading back to Target. Congats, Aaron!

Agency 121

Agency LinkedIn Groups Facebook 121

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? In 2011, let’s make our stories terrific. Also Cinderella. Seriously.

Publicity 100

Publicity Facebook Twitter Measurement 100

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Working through a PR crisis.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Backpack communications was the most reliable and quick route to homes.

Communications 81

Communications Community Crisis Film 81

PR Conversations

AUGUST 4, 2011

Public relations 2011: issues, insights and ideas, edited by Craig Pearce (free e-report). PR primer for (social) networking. When attending networking events as an organization’s PR representative, many of the same norms of behaviour apply as in the strategic steering of a viable and healthy social media presence.

Publicity 40

Publicity System Report Reputation 40

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? Regardless, thanks for visiting!

Measurement 105

Measurement Blogging Tourism Social Media 105

Communications Conversations

MAY 1, 2015

So, I got to thinking–I’d like to know more about Jack (I can call him Jack–we tweeted once and his strategy behind using social media. Coincidentally, over the years, I’d met Tom Buchheim , executive social media advisor at AmFam. Every tweet sent from @AmFamJack comes from Jack personally.

Social Media 60

Social Media Media Twitter Insurance 60

Waxing UnLyrical

AUGUST 14, 2012

The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication. The second was a blog post by one of my Curry College PR superstars, Erika Kuzmicz , who finished her degree requirements in December 2011. People make a business successful.

Publicity 103

Publicity Pinterest Nonprofit Twitter 103

Waxing UnLyrical

AUGUST 26, 2011

Yesterday I had the honor – and it really was an honor – of introducing Dr. Donna Vincent Roa as she received the 2011 Matrix Award (that’s her on the left) from the Association for Women in Communication’s DC chapter , in recognition of her accomplishments in the global communication field. she’s.

Film 98

Film Social Media Policies Community 98

Waxing UnLyrical

JANUARY 14, 2011

Get Shareaholic test Filed under Blogging for Grasshoppers , Public Relations , Social Media | Tags: addons , blogging , enhancing your blog , plugins , wordpress | Comments (13) Site settings comment help? Tweets that mention 5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical -- Topsy.com says: January 15, 2011 at 11:26 am [.]

Blogging 100

Blogging Facebook Twitter Measurement 100

Cision

MARCH 21, 2016

Pew Research Center found that the number of Americans using smartphones increased from 35 percent to 64 percent between 2011 and 2015. Media outlets have taken note and have swiftly switched gears to maintain the attention of their current audiences and reach new ones. What impact does this have on communication professionals?

Trends 120

Trends Media Mobile Print 120