Presspage

JUNE 13, 2017

What is influencer marketing. Influencer marketing is using influential people to get your message across to target audiences. In this day and age, influencer marketing hasn’t changed too much. Influencer marketing and PR Why is influencer marketing important for PR professionals?

Marketing 94

Marketing Television Instagram Case Study 94

Waxing UnLyrical

JANUARY 1, 2011

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

Measurement 45

Measurement Blogging Tourism Twitter 45

Communications Conversations

NOVEMBER 21, 2014

where I spoke to a group of 40-or-so marketers and PR folks about Facebook ads. Lauren Fischer , who worked in social/digital at the American Academy of Neurology, recently took a job as social media community specialist at Medtronic. I’m writing to you today from lovely New Ulm, Minn., Congats, Aaron!

Agency 121

Agency LinkedIn Groups Facebook 121

Communications Conversations

MARCH 29, 2019

Now, she’s crushing it at Best Buy in social media marketing. Ashley Gustafson, Marketing Specialist – Affinity Plus Federal Credit Union (nominated by Arik Hanson). So much of effective social media marketing is based on instincts. Thomas classroom many years ago. But, who are the next LeeAnns, Sarahs and Allisons?

Social Media 128

Social Media Agriculture Marketing Media 128

PRSay

APRIL 18, 2024

And we are influential to our teams, across our organizations and in our communities — demonstrating daily how smart, strategic communications can advance your brand, even in times of crisis. When I attended a concert in her Speak Now World Tour in 2011, I couldn’t believe how everything was choreographed to a T.

Leadership 188

Leadership Storytelling Viral Banking 188

Deirdre Breakenridge

SEPTEMBER 6, 2016

In 2011, I was hired at the University of Louisville as an assistant professor in strategic communications and one of the main tasks I was asked to do was to create a new social media class to offer not only to our students in our department but for the university as well. How did I get started teaching social media?

Social Media 150

Social Media Exercises Media Resources 150

Waxing UnLyrical

DECEMBER 28, 2010

They’re doing such a good job of it, that they’re getting their customers and community to tell their stories for them. It is really about using the channels so well, building such good relationships with one’s community, that they are energized to tell your story for you. I’ll never forget that.

Publicity 100

Publicity Facebook Twitter Measurement 100

Sword and the Script

APRIL 21, 2020

In early 2011, I published a blog post with “20 places to look for a PR job.” When I wrote that original post in 2011, the unemployment rate was 8.9%. American Marketing Association: [link] The AMA also maintains a board for academics and has local chapters such as the Atlanta AMA. Target Marketing: [link] 18.

Publicity 103

Publicity Communications Local Resources 103

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? Wanna Subscribe? Shall We Tweet?

Measurement 105

Measurement Blogging Tourism Social Media 105

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. measurepr -12:07 PM Apr 12th, 2011. measurepr -12:29 PM Apr 12th, 2011. Q3 #measurepr -12:51 PM Apr 12th, 2011. measurepr -12:21 PM Apr 12th, 2011. measurepr -12:22 PM Apr 12th, 2011. 12:29 PM Apr 12th, 2011.

Measurement 69

Measurement Financial Facebook Tourism 69

5W PR

OCTOBER 22, 2018

By 2012, $800,000 in grants had been awarded to support community education in partnership with the Foundation for the National Institutes of Health. The brand sought to battle unrealistic depictions of beauty typically relied on in the industry, and consequently launched a campaign to highlight images of “real” women in their marketing.

Engineering 22

Engineering Education Retail YouTube 22

Waxing UnLyrical

JANUARY 14, 2011

But the reason it takes its name from perhaps the greatest marketing genius of our time , is that you can customize it for new and returning visitors. Tweets that mention 5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical -- Topsy.com says: January 15, 2011 at 11:26 am [.] That’s what the WWSGD plugin does. Sexy Bookmarks.

Blogging 100

Blogging Facebook Twitter Measurement 100

Waxing UnLyrical

JANUARY 4, 2011

As the social web penetrates virgin markets, improvising on what is exclusively perceived as an urban commodity, the next big thing could well be the semi-urban populace. says: January 4, 2011 at 10:01 am [.] How Pink Panties Heralded India's Social Media Movement | Waxing … | Dr-Net says: January 4, 2011 at 1:20 pm [.]

Social Media 85

Social Media Web Media Measurement 85

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Backpack communications was the most reliable and quick route to homes.

Communications 105

Communications Community Crisis Film 105

Waxing UnLyrical

OCTOBER 24, 2010

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

Measurement 87

Measurement Tourism Blogging Resources 87

Waxing UnLyrical

NOVEMBER 15, 2010

Erica Holt has more than eight years’ experience developing digital marketing strategies for non-profit and public sector clients. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Image: Andras Pfaff via Flickr , Creative Commons Was this helpful? Have any questions?

Google 110

Google SEO Engineering Measurement 110

NewsWhip

OCTOBER 21, 2020

Paul founded NewsWhip in 2011 to “find the most interesting stories in the world”. Each day its platform is used by thousands of journalists, marketers, and communicators in 30 countries to spot opportunities and deepen their understanding of what stories will engage audiences, and why. Email via marketing@newswhip.com.

Crisis 158

Crisis Reddit Reputation Tools 158

Stephen Waddington

JUNE 15, 2017

Along the way she’s developed a worldwide community of several thousand people and published two books. It can’t be left to chance or added on as an afterthought and is one of many reasons why a professional approach to communications in the Met is so important.”. Travers-Healy was one of the founders of the CIPR.

Publicity 118

Publicity Corporate Reputation Community 118

Waxing UnLyrical

APRIL 3, 2012

What the iPhone is to smart phones, flash mobs are to marketing. While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. And in New Delhi, around 50 Delhiites took the city by surprise with a similar tactic.

YouTube 95

YouTube Viral Video Social Media 95

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Regardless, thanks for visiting!

Measurement 55

Measurement Tourism Social Media Blogging 55

Sword and the Script

APRIL 2, 2019

It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. For example, there have been numerous surveys and a pile of anecdotal evidence that CMOs are bringing more marketing work in-house. The legal community, and more specifically the in-house effect on law firms bear insight.

Agency 91

Agency Trends Marketing Survey 91

Waxing UnLyrical

JANUARY 18, 2011

removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention 12 Ways To Make Your WordPress Blog Cleaner And Cuter | Waxing UnLyrical -- Topsy.com says: January 18, 2011 at 11:31 am [.] Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Wanna Subscribe?

Blogging 88

Blogging Facebook Twitter Measurement 88

Waxing UnLyrical

FEBRUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali An Ode To Monday February 7th, 2011 Tweet You wake up to Monday ; what will it bring? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Tourism 70

Tourism Measurement Twitter Blogging 70

Waxing UnLyrical

FEBRUARY 1, 2011

Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. Comment as Show More Trackbacks Tweets that mention Measuring Public Relations Outcomes | Waxing UnLyrical -- Topsy.com says: February 1, 2011 at 6:43 pm [.] says: February 2, 2011 at 10:50 am [.]

Measurement 83

Measurement Publicity Web Analytics 83

Stephen Waddington

JUNE 6, 2022

The list of activities most commonly undertaken by public relations practitioners include: copywriting and editing (82%); campaign management (69%); strategic planning (68%); media relations (64%); and community and stakeholder relations (54%). White British accounts for 89% of the profession versus 80% in the 2011 population census.

Report 97

Report Reputation Data Analysis 97

PR 20/20

SEPTEMBER 8, 2021

Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing. Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? I hate to admit it (and thus be accused of professional treason), but he kind of made sense. .&#

Travel 87

Travel Case Study Creativity Advertising 87

Waxing UnLyrical

DECEMBER 31, 2010

In 2011, I wish you health, happiness and wonderful, wonderful people. Here is to an even more amazing 2011!!!! Mark as read Approve comment Raj, ditto, and Im hoping this will be the year KikScore really KIKS. :) Heres to 2011 indeed! I can only imagine what we can do in 2011. It’s always about people. Bring it on!

Facebook 68

Facebook Twitter Skype Measurement 68

Waxing UnLyrical

NOVEMBER 17, 2010

5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical says: January 14, 2011 at 6:03 am [.] Weekly Roundup: The Long Of It | Waxing UnLyrical says: January 23, 2011 at 6:01 am [.] Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe? Shall We Tweet?

Blogging 94

Blogging Writing Facebook Twitter 94

Solo PR Pro

MAY 14, 2021

This eventually led to the launch of Kissing Lions Public Relations in 2011. Today, Kahshanna has been a brand marketing, communications and PR force for 10 years. Or I may be creating additional marketing collateral for social media.”. A serendipitous moment: Naming the agency. A passion for helping the underserved.

Meeting 105

Meeting Training Study Film 105

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. And I don’t think I’m making wild guesses when I say that Excentric, the Portuguese digital marketing agency that created the “digital nativity&# video, will be deluged by prospective clients.

Publicity 94

Publicity Creativity Measurement Twitter 94

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. My First Guest Blog for @Shonali on Digital Marketing for Nonprofits! Thanks so much for stopping by WUL!

Google 104

Google Nonprofit Engineering SEO 104

Waxing UnLyrical

JANUARY 25, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: Image: striatic via Flickr, CC 2.0 Wanna Subscribe? Shall We Tweet?

Policies 94

Policies Twitter Facebook Writing 94

Waxing UnLyrical

JANUARY 15, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Year of Living Older… And Liking It January 15th, 2011 Tweet Today is my 41 st birthday. And Liking It | Waxing UnLyrical -- Topsy.com says: January 15, 2011 at 8:11 am [.]

Facebook 84

Facebook Twitter Measurement Blogging 84

Waxing UnLyrical

DECEMBER 23, 2010

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. Wanna Subscribe?

Pitching 64

Pitching Measurement Twitter Writing 64

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO). Influencer marketing is messy How we do it 9.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

OCTOBER 20, 2010

Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe? Shall We Tweet? Read Me On BNET Watch Me In Action Book Me! Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb. These fine folk did: Jan.

Measurement 81

Measurement Tourism Blogging Writing 81