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Don’t Overlook Your Office Neighbors: The Importance of Building Internal Relationships

Deirdre Breakenridge

Page Society in preparation for the book, “ Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job.”. Her research interests include public relations management and ethics. She served as the chair for the Southwest District of PRSA in 2011.

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The Death Of A PR Firm, By Bad PR

ImPRessions - Crenshaw Communications

When it was called out for crossing ethical lines by using false propaganda and fake grassroots in 2011, Bell Pottinger blasted critics but apparently never saw fit to police its methods. The leakers clearly crossed ethical lines themselves, but the agency’s controversial practices may have invited their actions.

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The New Digital PR Playbook: Beyond Backlinks, Toward Influence & Impact

Prowly

Case study: Patagonia's "Don't buy this jacket" campaign In 2011, Patagonia launched a Black Friday campaign with an anti-consumerist message asking people to reconsider unnecessary spending and purchases. How to create buzz ethically? Creating noise around your cause is only right if it's genuine and not just seeking attention.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center.

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Storytelling, PR, and Measurement

Waxing UnLyrical

Even within this blog for Waxing UnLyrical, the “Rebirth of Storytelling” was promoted as a returning concept back in May of 2011. The need for truth and transparency within public relations was born out of necessity after the communication industry had developed a black-eye by turning a blind eye to ethics.

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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels. I was raised on a small family farm in northwest Ohio.

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PR history – prospecting for archival gold

PR Conversations

Both men were active in the International Public Relations Association (IPRA) in the 1960s and 1970s, a period when public relations was expanding as a communication practice in Europe and North America. The former Code of Ethics group chairman M. At Bournemouth University, where I was based, IPRA’s archive was held. and Macnamara, J.

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