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In 2011 The PR World Puffs Up Its Chest

Bad Pitch Blog

For starters, the landscape is no longer dominated by a bunch of white wealthy guys smoking cigars, but by that 17-year-old with a blog about electronics read by 20,000--or the stay-at-home Dad who writes eNewsletters about techniques for other stay-at-homes. How does this affect us? For one, content now moves upstream. Sounds good, right?

Pitching 109
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False Online Reviews: How to Deal with Damaging Internet Posts about your Business

Melissa Agnes

False reviews, which are often disguised as write-ups from genuine dissatisfied customers, typically lead to poor ratings and, ultimately, a poor reputation for the victimized businesses.

How To 219
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How To Use Social Media in the Classroom

Melissa Agnes

For example, my Intro to Public Relations class at Biola University in 2011 was #BUPR11. You might encourage them to make a video, develop an infographic, write a blog post, or create some other form of media. I create a hashtag that is short enough to not interfere with content, but unique from other class hashtags.

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Binge Blogging: 30 Blog Posts in 30 Days

Polaris

Since starting my blog in 2011, I’ve experienced a lot of ups and downs. Although I enjoy writing, it’s definitely tough for me to do it consistently, and consistently well. It’s my hope that binge blogging will improve my writing and add some discipline to my schedule. The biggest question? Can I actually do it?

Blogging 166
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What is Newsjacking?

ImPRessions - Crenshaw Communications

Since David Meerman Scott coined the term “ newsjacking ” in 2011, our team has written nearly 30 unique blogs on the subject — possibly more than any other topic. What makes it so important that we would write about it so often? So what is newsjacking? And why should PR professionals care about it?

Ethics 182
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Shaping My World In 2011: Tackling The Triangle

Waxing UnLyrical

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

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Coffee with a Journalist: Jill Duffy, PCMag

OnePitch

She’s been contributing to PCMag since 2011 and currently writes about work life, productivity, and software with an emphasis on apps for productivity and collaboration. Jill Duffy is a columnist and deputy managing editor at PCMag.