Waxing UnLyrical

SEPTEMBER 13, 2012

It’s a far more visual experience to check out a person’s influence print. 21, 2012 is available (just follow that link!). Jen Zingsheim is Vice President of Products and Services for CustomScoop , driving product development plans to better meet the needs of public relations and marketing professionals.

Measurement 73

Measurement Print Analysis Journalism 73

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. 2012 Update. For more ideas and resources, visit Barbara’s top 50 marketing and PR blog, wiredPRworks. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. There’s no place like home.

Communications 105

Communications Community Crisis Film 105

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — Branding, Social Media, Marketing, PR & Professional Coach. 68% Of Marketers Want To Know How To Create Better Visual Content [link]. Content marketing influencer, social media marketing strategist & speaker.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Cision spins off Outmarket , which had previously been the Vocus marketing Suite. Sources: GlobeNewsWire , Business Wire , TechCrunch , Adweek , PRWeb ).

Technology 14

Technology Company Software Marketing 14

Stephen Waddington

JUNE 23, 2019

The report is packed with insights on internet adoption, devices and platforms; the internet ad market; content formats; and observations on disruptive business models and markets. Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 It’s taken me 10 days to work through the 300+ page deck.

Report 81

Report YouTube Privacy Web 81

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? So what can you learn from Taylor Swift, the Grand Mistress of Social Media Marketing?

Social Media 48

Social Media Marketing Media YouTube 48

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. 2012 Update. For more ideas and resources, visit Barbara’s top 50 marketing and PR blog, wiredPRworks. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. There’s no place like home.

Communications 81

Communications Community Crisis Film 81

Beyond PR

OCTOBER 13, 2016

One detail that you will read in the full report ( You can order a printed copy here) – PowerPoint-based investor presentations are the top content hunted by Wall Street. Smith is Director of Marketing, Investor Relations and Compliance Services at PR Newswire and Vintage. Make sure yours are easy to find. About the study.

Study 40

Study Retail Print Survey 40

Bianchi Biz Blog

OCTOBER 24, 2022

As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. I covered Hurricane Sandy in Connecticut in 2012. I get too many emails from PR people that have nothing to do with our market. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 59

Meeting Automotive Transportation Media 59

wiredPRworks

SEPTEMBER 11, 2018

In 2012, I wrote an update on a previous post with thoughts on how the September 11 attacks immediately reshaped community, public relations and communications. Producing a letter took time to write, print or copy and mail. 2012 Update. As time goes on, the memories fade. There's no place like home. Now let's go home."

Communications 40

Communications Community Crisis Film 40

PR in High Definition

JANUARY 17, 2017

Technology isn’t all drones, swarm intelligence and hype – and even the worlds of virtual reality (despite the ready availability of headsets), 3D printing and the IoT are a reasonably long way from ubiquitous adoption across the UK. I didn’t think that was very sexy at the time, but with hindsight it makes a lot of sense.

Technology 48

Technology Automotive Retail Banking 48

Bianchi Biz Blog

MAY 17, 2021

I read the fine print in what was given out at the Cummins event that introduced the X15 and then broke the story on the Atkinson Cycle that makes the Efficiency Series of this engine more efficient than earlier versions. A chart from one article I did on picking the right transmission ended up in Eaton’s marketing that year.

Meeting 65

Meeting Automotive Engineering Media 65

wiredPRworks

SEPTEMBER 11, 2016

Producing a letter took time to write, print or copy and mail. 2012 Update. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. While the press could and would cover news, it would be on their deadline and in their voice. There's no place like home. they answered.

Community 40

Community Writing Education Film 40

Norton's Notes

JUNE 12, 2015

Over the next few months I will be interviewing practitioners from the world of public relations and digital marketing from across the globe, people I respect and look up to. She was included in the iMedia 25 Class of 2012 as a key influencer in interactive marketing, and is an experienced fashion & consumer marketing strategist.

Interviews 28

Interviews Fashion SEO Social Media 28

Frederik Vincx

DECEMBER 11, 2015

And you are not just competing against other PR teams for budgets, but also against advertising, digital, and marketing. Jim Hawker, Threepipe Digital Marketing and PR – #FuturePRoofing a Public Relations agency or a Communications team. The Harvard Business Review focused its entire 2012 January-February issue on happiness.

How To 60

How To Software System Employee 60

Polaris

DECEMBER 14, 2014

For my money, there’s no better way to acknowledge the marketer in your life this holiday season than with a book. For help in deciding what books to put on my holiday list, I asked a dozen marketing pros to weigh in with their recommendations. Most useful offline reference resource: Epic Content Marketing by Joe Pulizzi.

Marketing 251

Marketing Resources Content Marketing Leadership 251

Contently - Strategy

JUNE 11, 2020

We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. We also identified common challenges while explaining ways healthcare marketers could overcome them. But if you work in healthcare marketing, life might not look all that different.

Healthcare 112

Healthcare Content Marketing Industry Trends 112

Sword and the Script

OCTOBER 22, 2019

October is typically a time of year with special urgency for many in marketing. To that end, I’ve poured over two surveys and re-visited a third to see what the wisdom the marketing crowds had to say about 2020 marketing budgets. 16% on marketing analytics. 16% on marketing analytics. “As of revenue to 10.5%

Marketing 72

Marketing Survey Study B2B 72

Cision

APRIL 5, 2016

As a content marketer, you spend tremendous time and money to create content – be it brand awareness, thought leadership or lead generation pieces. B2B marketers, in particular, are missing a huge opportunity with social advertising to promote content. I am the Director of Marketing at Company X.” “We

Advertising 120

Advertising Advertising Facebook B2C 120

Buzzstream

MARCH 12, 2025

I met Amanda Walls , the founder/director of digital marketing agency Cedarwood Digital , at BrightonSEO last year, where we participated in a panel discussion. There are really good internships in TV and print in Australia, kind of good places. At that point, I made the decision to move to marketing. We do a lot of filming.

Digital PR 62

Digital PR Agency Journalism Pitching 62

Presspage

APRIL 12, 2018

It serves an important social need and legacy media like the Washington Post are showing that really good journalism can make a publication viable even in today’s fragmented market. The print edition of the New York Times alone reaches more people than the Huffington Post, so great newsrooms can still live in this digital environment.”

Company 111

Company Media Journalism Report 111

Contently - Strategy

SEPTEMBER 15, 2021

We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. We also identified common challenges while explaining ways healthcare marketers could overcome them. But if you work in healthcare marketing, life might not look all that different. Methodology.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

ZudePR

DECEMBER 30, 2016

Quite simply the best marketing book I’ve ever read (and I’ve read a few). Hot off the printed press. If you’re an entrepreneur, own a business, or are interested in digital marketing, this book’s a must. #4: She’s a marketing expert. 7: The Compound Effect , by Darren Hardy (2012) £9.99.

Writing 84

Writing Google Meeting Airlines 84

Flatiron Communications

NOVEMBER 6, 2014

Graphics : It’s one thing for President Obama to stand before the White House press corps or the American people and spout off the hard data showing substantial progress being made across all corners of the economy — from housing to jobs to the deficit to the stock market.

Policies 34

Policies Pinterest Leadership Sports 34

Flatiron Communications

NOVEMBER 6, 2014

Graphics : It’s one thing for President Obama to stand before the White House press corps or the American people and spout off the hard data showing substantial progress being made across all corners of the economy — from housing to jobs to the deficit to the stock market.

Policies 28

Policies Pinterest Leadership Sports 28

Waxing UnLyrical

APRIL 2, 2016

There’s a great email marketing case study on B2C which I think is also a great case study on creativity. But not listening has really backfired on brands in the past (it took Komen for the Cure a couple of years to start recovering from its 2012 setback ). Creativity: Example. And when you do it well, it works wonders.

Strategy 40

Strategy Case Study Community Creativity 40