Rock the Status Quo

AUGUST 11, 2014

Have you given it enough TLC… or is it a snoozefest of corporate-speak with minimal value? A few additional resources of interest: This Inc 500 online newsrooms report 2013 from Sally Falkow is interesting, as are these three articles: Six Elements Your Online Newsroom Must Have by Arik Hanson, PR Daily.

How To 242

How To Survey Resources Social Media 242

Melissa Agnes

JULY 17, 2014

Anyone who takes my graduate Strategic Communications course learns that leverage, one of the most overused words in Corporate America , is banned from use in all class projects. In Fall 2013, the department rebranded the existing PR/social media course, PR2.0, with the new title.

Social Media 252

Social Media Crisis Media Viral 252

Sword and the Script

MARCH 12, 2024

2011: “According to a 2011 survey, only 4% of corporate directors consider marketing an important type of experience for a board member, as opposed to 47% who believe finance experience, for example, is important (National Association of Corporate Directors 2011).”

Marketing 166

Marketing Survey Study Comparison 166

PRSay

MAY 14, 2021

Turk worked professionally in Chicago as a reporter for the Associated Press and in university and corporate public relations before beginning her academic career. When she retired from teaching in 2013, Turk was named a VCU professor emerita. Judy VanSlyke Turk, Ph.D., after a lengthy illness. She was 73.

Education 151

Education Journalism Leadership Interviews 151

ImPRessions - Crenshaw Communications

MAY 7, 2020

Khadeeja has been writing for WSJ since 2013 where she covers US based retail companies, including brick-and-mortar chains and e-commerce. . Ben reports for Retail Dive, an industry go-to, covering retail policy, finance and bankruptcy and how these trends are affecting major corporations. . Khadeeja Safdar @khadeeja_safdar.

Retail 245

Retail Twitter Real Estate Trends 245

ImPRessions - Crenshaw Communications

JUNE 12, 2018

But his reputation was mixed; despite his innovative practice of transparency, Lee, like Herb Schmertz 60 years later, was hailed as an innovator but also criticized for working with the “robber baron” corporations of the time. But don’t imagine that he was simply a corporate shill for big oil. Some things never change.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Polaris

NOVEMBER 20, 2014

Its signature event is the Global Cardboard Challenge, held in 2013 and 2014 on the Saturday closest to the anniversary of the 2012 flash mob. But for your next presentation, whether it’s for your board, potential investors or the sales team, avoid the typical canned corporate talk that sticks to the facts. Introduce conflict.

Storytelling 199

Storytelling Reddit Video Creativity 199

Waxing UnLyrical

JUNE 28, 2013

A bright spot was that we were due to talk with my friend John Friedman , who recently moved into the role of Corporate Citizenship Communications Director for Sodexo (for whom he’s worked for years). John Friedman (@JohnFriedman) May 28, 2013. measurePR — John Friedman (@JohnFriedman) May 28, 2013. I love that last one!

Measurement 106

Measurement Corporate Survey Viral 106

Stephen Waddington

JUNE 6, 2020

Reputation Management: The Future of Corporate Communication and Public Relations by Tony Langham is a guide to the importance of reputation for modern organisations. We contributed the final essay updating our book Brand Vandals in 2013, exploring the impact of social media on reputation. Buy it for your boss.

Reputation 153

Reputation Financial Case Study Banking 153

Melissa Agnes

AUGUST 14, 2014

For example, a team of graduates conducted a research study on Fortune companies and their application of CSR (corporate social responsibility) on Facebook. For example, one case study stopped at the year 2012 even though the research was done in 2013 and the case continued to progress through that time.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills. General Motors.

Corporate 71

Corporate Report Survey Government 71

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. What does this new role entail, what are you most excited for with it, and what do you hope to accomplish? .

Automotive 245

Automotive Resources Consumer Strategy 245

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Industry recognized certification PressPage has attained an ISO 27001:2013-certification , issued by DEKRA Seal (an independent certification body).

Software 135

Software Enterprise Data Internal 135

Communications Conversations

SEPTEMBER 18, 2015

Drive all social traffic back to our corporate blog and/or web site. Drive all social traffic back to our corporate blog and/or web site. His company has a corporate blog. In fact, Dave’s made 184 posts on LinkedIn since he started writing there in January 2013. For years, what’s been beaten into our head?

Corporate 60

Corporate Blogging LinkedIn Web 60

ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2018

It can be easy for a corporate PR team to neglect a critical aspect of business communications — internal PR. In certain cases, high-profile companies take it for granted that employees are corporate cheerleaders, or they may leave the responsibility for employee engagement to HR. Employees are credible influencers.

Internal 136

Internal International Communications Employee 136

Waxing UnLyrical

MARCH 8, 2013

Photo © European Union 2013 – European Parliament, via Flickr (CC ). Last month, Web.com and NAWBO released the findings of an interesting survey that looked at what matters to women business owners in 2013. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Internal 101

Internal International Case Study Insurance 101

Wadds Inc.

OCTOBER 4, 2023

It’s the tenth anniversary of Brand Vandals written by Steve Earl and I in 2013. What it hasn't done is provide an asset in enabling corporate affairs and communications heads to be better valued by the board,” said Earl. “The book has the cover of a cheap thriller, and it is written much like one.

Brand 122

Brand Branding Reputation Financial 122

Wadds Inc.

MAY 19, 2022

You can smell the corporate overreach of an incentivised employee communication campaign to scrub reviews. However, new research set to be published in the journal Management Science suggests that Glassdoor posts are a good early warning sign of a sick culture and corporate bad behaviour.

Corporate 52

Corporate Employee System Journalism 52

Waxing UnLyrical

APRIL 2, 2013

Also, organizational infrastructure #measurepr … — Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. standingdog A1: not just budget – sometimes time is the more expensive resource.

Airlines 95

Airlines Measurement Banking Twitter 95

Waxing UnLyrical

MARCH 11, 2013

Richard Bagnall (@richardbagnall) March 5, 2013. A3 But with #PR it still needs to take into account quality of coverage, messaging & target audiences etc #measurepr — Richard Bagnall (@richardbagnall) March 5, 2013. measurepr — Richard Bagnall (@richardbagnall) March 5, 2013. Shonali Burke (@shonali) March 5, 2013.

Handbook 90

Handbook Comparison Advertising Advertising 90

Shift Communications

DECEMBER 22, 2014

Top 50 Most Overused Words in Press Releases for 2013. If fluffy jargon and corporate speak is not your forte, you’re not alone. We sampled almost 63,000 press releases from 2013 and found the most overused words. Read more about how in our second most popular blog post of the first quarter.

Content Marketing 110

Content Marketing Facebook Infographics Social Media 110

Waxing UnLyrical

APRIL 8, 2013

Sandra Fathi (@sandrafathi) April 2, 2013. John Trader (@John_Trader1) April 2, 2013. Eric Wittlake (@wittlake) April 2, 2013. Usually this approach leads to … #measurepr — Sandra Fathi (@sandrafathi) April 2, 2013. Rob Clark (@theelusivefish) April 2, 2013. Rob Clark (@theelusivefish) April 2, 2013.

B2C 90

B2C B2B Measurement Twitter 90

Ishmael's Corner

JANUARY 6, 2015

And they communicated the China news on the corporate blog. The action gave street cred to corporate blogging and owned media as a whole. ” Still, corporations remained leery of the concept, leaving blogging to those wacky guys in marketing to write about new vegan dishes in the company cafeteria. Not at a press event.

Corporate 60

Corporate Blogging Google Communications 60

Waxing UnLyrical

MARCH 22, 2013

. — Daniel Honigman (@DanielHonigman) March 22, 2013. shonali — Deb Lee (@SohoTechTraing) March 22, 2013. Julia Angelen Zunich (@JulesZunichPR) March 22, 2013. Jordan Parker (@JordanAleah) March 22, 2013. A company branded address seems more professional. There were others who agreed with Deb: @ shonali No.

Brand 110

Brand Branding LinkedIn Facebook 110

Waxing UnLyrical

JANUARY 22, 2013

A couple of weeks ago, we kicked off the first #measurePR chat of 2013. So it was only fitting that as we started the 2013 chat series, she was the first guest of the year. So it was only fitting that as we started the 2013 chat series, she was the first guest of the year. Katie Delahaye Paine (@kdpaine) January 8, 2013.

Nonprofit 80

Nonprofit Measurement Social Media LinkedIn 80

Prowly

FEBRUARY 18, 2025

They monitored what happened with the 2013 Superbowl and, when electricity suddenly went out, one tweet made them go viral. Thanks to media monitoring, you can watch how people interact with your brand in real time, allowing you to respond, adjust and mitigate crises. Oreo's famous "Dunk it in the Dark" campaign did just that.

Examples 104

Examples How To Product Launch Print 104

Cision

MARCH 30, 2016

Instagram had a 15-second limit since the platform’s adoption of video in June 2013. Steve made a good point at Ragan’s “Social Media Conference for PR, Marketing and Corporate Communications” earlier this month. Longer Videos. If we’re constantly being attacked, are longer videos really better?

Instagram 120

Instagram Video Brand Branding 120

Waxing UnLyrical

FEBRUARY 13, 2013

Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Strategy 75

Strategy Measurement Twitter LinkedIn 75

Cision

NOVEMBER 10, 2015

When Carnival Cruise Line was faced with several crises back in 2012 and 2013 , it was a deficit that many brand experts predicted would take at least four years to dig out of. They leveraged Donald on various platforms , and highlighted his record of safe, well-run operations and innovative business strategies.

Crisis 120

Crisis Brand Branding Crisis Communications 120

PRSay

APRIL 22, 2016

Are you seen in their eyes as a corporate conglomerate or faceless brand, or do they see a dedicated team that is passionate about pleasing their customers? There is a great opportunity to create a meaningful connection between your corporate culture and external customer base.

Agriculture 90

Agriculture Employee Corporate Training 90

Waxing UnLyrical

DECEMBER 19, 2012

We have a couple more terrific guest posts running this week, and then we’ll take a break – as, I suspect, you will too – for the holidays, and see you again in 2013. Be safe with the New Year’s Eve revelries, and I wish you hope, health and happiness for 2013… and I’ll see you soon!

Facebook 83

Facebook LinkedIn Google Corporate 83

Waxing UnLyrical

MARCH 21, 2014

More than $19M online donations were processed on #GivingTuesday in 2013. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Here are some of their insights: Fundraisers who use a video raise 2x more than those without videos. Content really does rule.

Nonprofit 103

Nonprofit Infographics Community Content Marketing 103

Critical Mention

AUGUST 7, 2020

Padhye joined Critical Mention in 2013 as Senior Network/Systems Engineer. NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer.

Technology 125

Technology Television Analytics Radio 125

Waxing UnLyrical

DECEMBER 13, 2013

I wasn’t able to attend in 2013, but I heard rave reviews. Traackr’s The Engagers: 2013 Edition. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Events that will inspire you: 7. Random delights: 10. The solar dancing flower. Just look at it.

Conference 110

Conference Hotels Privacy Resources 110

Waxing UnLyrical

JANUARY 29, 2013

Beth Kanter (@kanter) January 22, 2013. on what it is about measurement that appeals: A1: I found it fascinating to actually show that your efforts are in fact producing results #measurepr — Rachael Seda (@rachaelseda) January 22, 2013. Beth Kanter (@kanter) January 22, 2013. Beth Kanter (@kanter) January 22, 2013.

Nonprofit 74

Nonprofit Measurement Case Study Social Media 74

5W PR

MARCH 6, 2020

If there’s corporate travel involved, TripActions is a must-use platform for managing the ins and outs. Founded in 2013, AirHelp is the world’s largest air passenger rights advocate, helping passengers understand their rights and secure compensation for delayed, canceled, or overbooked flights. Trip Actions.

Travel 103

Travel Technology Transportation Airlines 103

Cision

DECEMBER 14, 2015

For example, if you have not posted since 2013, odds are that people will not feel assured about using information or engaging you on these platforms in a crisis. If you want to know about Facebook (corporate), odds are you can find it in one single repository: Facebook’s newsroom.

Crisis Communications 120

Crisis Communications Crisis Communications Facebook 120