Stephen Waddington

MARCH 24, 2020

Professor Anne Gregory is the Professor of Corporate Communications, Huddersfield University. Henley Business School’s Dr Jon White ran against me as President of the CIPR in 2013. Roger’s career spanned 40 years, working in journalism, strategic communications and public affairs. It was the start of a great friendship.

Public Affairs 94

Public Affairs Travel Conference Journalism 94

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Writing in a trade journal, Heather Ripley of Ripley PR says that what constitutes a crisis is oftentimes subjective. Identifying a PR crisis.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Melissa Agnes

JULY 17, 2014

Anyone who takes my graduate Strategic Communications course learns that leverage, one of the most overused words in Corporate America , is banned from use in all class projects. In Fall 2013, the department rebranded the existing PR/social media course, PR2.0, with the new title.

Social Media 252

Social Media Crisis Media Viral 252

PRSay

APRIL 22, 2016

Are you seen in their eyes as a corporate conglomerate or faceless brand, or do they see a dedicated team that is passionate about pleasing their customers? There is a great opportunity to create a meaningful connection between your corporate culture and external customer base.

Agriculture 77

Agriculture Employee Corporate Training 77

Ishmael's Corner

JANUARY 27, 2015

While many fixate on native advertising, the partnering of publications and brands in the making of journalism is the more jarring trend. Change : What used to be a blurred line between journalism and corporate storytelling now often disappears. The Wall Street Journal Bombs at BuzzFeed-like Storytelling.

Industry 60

Industry Storytelling Journalism Corporate 60

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. What does this new role entail, what are you most excited for with it, and what do you hope to accomplish? .

Automotive 245

Automotive Resources Consumer Strategy 245

Ishmael's Corner

MARCH 22, 2015

Looking at traffic over a 12-month period that covered August 2013 thru July 2014, you can see nine of the top 10 posts for this period were published prior to August 2013 with the vast majority of this recent traffic coming from organic search or what we like to term “earned search:”. But it does require work and time.

Storytelling 60

Storytelling Blogging Corporate SEO 60

Sword and the Script

SEPTEMBER 1, 2020

Critical Mention named Vishal Padhye as chief technology officer; Padhye joined the company in 2013 as a network and systems engineer. Passive Voice in Journalism: How to Wield It Responsibly by Tiana Gibbs & PR Newswire “Passive voice can be an issue stylistically.

Internal 147

Internal International Tools Software 147

Beyond PR

MAY 23, 2016

She also serves as editor-in-chief and publisher of The Columbia Journalism Review. Spayd had worked at The Washington Post for 25 years before joining The Columbia Journalism Review. Krolicki won the Reuters Editor of the Year award in 2013. The New York Times: Elizabeth Spayd has joined @nytimes as a public editor.

Media 65

Media Journalism Blogging Resources 65

Critical Mention

JANUARY 3, 2019

When I came home in 2013, I did not have a business model or consultancy practice. I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. It’s a corporate anti-bribery training video about my experience, narrated by a former FBI agent.

Interviews 105

Interviews Ethics Government Internal 105

Waxing UnLyrical

DECEMBER 11, 2013

Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. dollar (as of December 1, 2013). It is rightly said that PR and journalism are interdependent. 300 crore (~$48.3M) in FY 2013. We republish it with minor edits and updates. Yes, the rupee is 62 against the U.S.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Maxim Behar

JANUARY 18, 2023

Even though this year, I'm now 28 years in business and 15-16 years in journalism before that, this year has been the hardest year to do business at all. These are my colleagues, we make a huge effort to train them on corporate standards, on attitude to work, on attitude to customers. All this came true in a bunch.

Government 72

Government Education Course Ethics 72

PR Conversations

NOVEMBER 20, 2014

Research derived from ethnography, phenomenological or social-constructivism would be useful to include, not least as it is found in HR and organisational journals as well as increasingly in PR scholarship. They do have a section on qualitative research, although only focus groups are detailed.

Employee 77

Employee How To Internal International 77

Cision

MARCH 11, 2016

Yesterday, CEO of Crescenzo Communications Steve Crescenzo kicked off the #RaganDisney Social Media Conference for PR, Marketing & Corporate Communications at Disney World in Orlando, Florida. They launched a six-word story project in 2013 as a way to allow employees to share their Stantec stories with the world. Conversational.

Social Media 0

Social Media Media Mobile Video 0

Journalistics

SEPTEMBER 10, 2021

It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. Brands have never cared more about content marketing. Don’t believe me? Before we called it content marketing, we called it marketing communications.

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

Sword and the Script

DECEMBER 10, 2019

In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. Note: see my interview with Wendy here – Network Latency and Endeavor for Jargon Free Corporate Communications; Off Script No. December 2013: Focusing on a Few 2014 Content Marketing Predictions. 17: Wendy Zajack.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

ZudePR

MAY 31, 2015

Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs). I’m now on guest blogs I could never pitch a year ago, including Search Engine Journal, where I was awarded for most read post (of the whole month) back in December 2014.

Communications 81

Communications How To Blogging Content Marketing 81

Mark My Words

DECEMBER 29, 2015

Beyoncé , rated as 2015’s most powerful female musician, hasn’t given an interview since 2013. For some of the great blunderers of the year -corporates and celeb-prats- PR’s magical powers were unsurprisingly limited. Would many not have been better deployed in the dwindling ranks of investigative journalism ?

Journalism 60

Journalism Wikipedia Film Interviews 60

Flatiron Communications

JANUARY 12, 2017

How organizations, corporations, and individuals can now bypass the journalistic filter to take their “owned” messages directly to the public, which, in turn, amplifies them in social media without regard for factual veracity, or worse, with the knowledge that what they’re sharing is purposely misleading. Russia’s Media Trolls (May 2014).

Journalism 28

Journalism Guidelines Government Training 28

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

The notorious 2013 hack of Target cardholders ultimately cost the company $242 million. Look at the case of secretive biotech startup Theranos, which was a high-flyer until doctored research and bad quality-control checks were exposed in a series of investigative articles by The Wall Street Journal. The Security Breach.

Reputation 130

Reputation Viral Employee Customer Service 130