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Don’t Overlook Your Office Neighbors: The Importance of Building Internal Relationships

Deirdre Breakenridge

She has published research in the following journals: Journal of Mass Media Ethics, Public Relations Review, Journal of Communication Management and Journal of Advertising Education. She also serves as the faculty adviser for the Baylor PRSSA chapter. Her research interests include public relations management and ethics.

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2016 Global Social Journalism Study: How to Reach More Journalists on Social Media

Cision

According to Cision’s 2016 Global Social Journalism Study published this week, nearly half (48 percent) of U.S. That’s an increase from 2013 when 41 percent of respondents felt this way. . Just take a look at the following snapshot from the Global Social Journalism Study.

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Behind the Headlines With National Journal President Kevin Turpin

Cision

Kevin Turpin, president at the National Journal, details his vision for the company with a focus on innovation and creativity. In this interview, Kevin discusses his career with National Journal. National Journal was the perfect fit for that criteria. So how do you ensure that you stand out?

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$100 Million M&A for Internal Comms Tool: What’s Older is Still News in Marchlyjunetember [PR Tech Sum]

Sword and the Script

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

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Coke fights back against allegations of dishonest marketing

Agility PR Solutions

That’s the allegation being made by the International Journal of Environmental Research and Public Health (IJERPH) after it completed an analysis of internal documents from two different Coke ad campaigns promoted in 2013 and 2016. According to the […].

Marketing 117
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#RaganDisney Recap: Social Media Sins & Wins

Cision

I’ve outlined these helpful tips from the comedian, er, PR guru below: Social Media Sin #1: #SocialMedia sinner #1: Not realizing that everything INTERNAL is now EXTERNAL. Social Media Win #1: Brands that realize that whatever is internal is external, and use that to their advantage. Crescenzo #RaganDisney. Make them come to you.

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Flawed Dot Connecting from Washington Post Correlates Rise of PR to the Fall of Journalism

Ishmael's Corner

You can see this mentality implied in the introduction to the 2013 State of the Media from Pew reflecting on the previous year. “In And last year Pew put out the piece “ The Growing Pay Gap Between Journalism and Public Relations ” with number crunching that highlighted the pay disparity between the two professions. Can you imagine?