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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

In 2014, I was elected its first president, but a year later I was elected president of the World PR Organization ICCO. The reason is clear - advertisers are gradually withdrawing from everywhere - newspapers, television, radio to devote themselves to online media. There are thousands of examples of this around the world every day.

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22 PR Rock Stars of the Future

Communications Conversations

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0
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PRoust Questionnaire: José Manuel Velasco

PR Conversations

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). Prior to his public relations roles, Velasco worked as a journalist for print media and radio broadcasters. What is your favourite occupation in PR? Why do you work in PR?

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How to Reach Special Publics – The Woman Publics

PR Conversations

Late last year I received an email from Dr. Beverley Wood in Victoria, Australia about Mabel Gertrude Flanley in respect of reference to Mabel in a comment I’d made on a blog post in May 2014. Beverley kindly shared with me the photograph of Mabel, which I’ve supplemented with a newspaper report of her work.

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How to Develop Meaningful PR Measurement

Waxing UnLyrical

And a lot of the writing about PR metrics is too obtuse, too broad, or too incorrect to apply to the real world. Eric Wittlake (@wittlake) January 7, 2014. This isn’t the only way that you can create relevant metrics: *One of my favorite creative ways for tracking attribution are the use of promotional codes on radio commercials.

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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. It was a brand win.

Film 48
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Media relations is thriving

Stephen Waddington

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. Journalists want to write stories that will engage their readers. Not much has changed.