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The Top Tech PR Stories Of 2015

ImPRessions - Crenshaw Communications

As PR agency professionals and other pundits make up their “best” and “worst” lists for 2015, technology stories and the PR behind them will be ubiquitous. The post The Top Tech PR Stories Of 2015 appeared first on Crenshaw Communications. ” And maybe your business. Self-driving cars started up.

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Create New Social Media Rules for 2015

Shift Communications

With so many changes to Facebook alone, and now that we’re in the midst of our marketing plans for 2015, it’s time to tear that rule up and take the time invested in marketing efforts, including social media, to create better and fewer content pieces while focusing on discussion-driven and based content. Chel Wolverton.

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Mergers and Acquisitions: Effective Communication Goes Beyond Just the Financials | Business Wire Blog

Business Wire

trillion in deals — 32% above the prior single-year high in 2015. 2021 delivered a record year for mergers and acquisitions (M&A) globally, with a total value of $4.7 This was propelled by $2.8 trillion worth of deals in the U.S., which exceeded the previous high by 44%.

Financial 300
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B2C Content Marketing Trends: Key Findings from the 2015 Study

Polaris

The Content Marketing Institute (CMI) and MarketingProfs recently released their latest joint study on the use of content in the marketing mix: B2C Content Marketing, 2015 Benchmarks, Budgets and Trends—North America. What else does the study reveal about B2C content marketing trends?

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7 #PR Lessons in 2015

Deirdre Breakenridge

Can you believe it’s December and 2015 is coming to a close? Maybe there are relationships that have popped up in 2015 that are serving an important purpose, but, at the same time, are there those relationships that you need to let go, for all parties to move onward. I accomplished my 2015 show goals.

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PR Themes In The 2015 Oscar Nominations

ImPRessions - Crenshaw Communications

The nominations often reflect deeper societal themes with relevance to PR and communications. The post PR Themes In The 2015 Oscar Nominations appeared first on Crenshaw Communications. Here are some examples. “Hijacking” social issues is always a plus. Isn’t that what all smart PR teams do post-campaign?

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How to Use Analytics to Build Your 2015 Marketing Plan

Shift Communications

How do you use the data to make changes in your business and marketing that are meaningful in 2015? When you’re looking at the data for 2014 in order to formulate ideas for 2015, start by looking for outliers. Suppose you’re trying to formulate a 2015 SEO strategy. Can this be repeated? Can this be repeated?

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