Deirdre Breakenridge

FEBRUARY 1, 2016

According to a Marketwired survey in November 2015, PR and marketing professionals plan to increase their content marketing programs by 64% in 2016. Content marketing has become an important part of your communication program, and your storytelling requires a strategic and creative approach. On Tuesday, February 16th, at 8:30 p.m.

Community 150

Community Creativity Content Marketing Infographics 150

Deirdre Breakenridge

DECEMBER 5, 2014

From the popular community tweet chats to the breaking news and trending hashtag topics, these aggregated conversations certainly have captured our attention. My favorite hashtag is of coarse #Castropignano I like to see what the community is doing on a daily basis. And for 2015, I have big plans for www.HashAtIt.com.

Engineering 413

Engineering Pinterest Social Media Radio 413

Cision

APRIL 10, 2015

Many PR pros who aim to get coverage in high-visibility media outlets and at a national level often overlook great opportunities available in their own communities. We’ve got three reasons why you should build up your niche community: 1. To build a community of advocates, it helps to know how your company fits in with local interests.

Community 120

Community Local Pitching Social Media 120

Deirdre Breakenridge

OCTOBER 22, 2014

Budgets for 2015 are in. Why not build a community to help students across the country, and even the globe, learn from the experience and perspective of industry professionals… A community where everyone can learn and grow together. The CEO wants to know, “So what?” Your response? But the product itself is not breaking news.

Crisis 312

Crisis Twitter Community Conference 312

Cision

JUNE 18, 2015

Social Media Today’s Social Shake-Up 2015 Conference took place from June 9-10 in Atlanta, GA. Social Shake-Up 2015 blew the PR Measurement Conference out of the water with 13,806 total messages surrounding the two-day event. — Alan Berkson (@berkson0) June 9, 2015. — Brian Fanzo (@iSocialFanz) June 9, 2015.

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Conference Social Media Measurement Financial 120

The Resolution Blog

DECEMBER 30, 2015

In May, we joined the #PRStack community. Today as we say goodbye to 2015, we’re over the moon to be joined by 400 loyal customers all over the world. In February, coveragebook.com became a full feature product and our exciting journey began. Get involved here.

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eBook Measurement Community Technology 120

Deirdre Breakenridge

JULY 7, 2016

In 2015, a Newsweek article quoted Anthony Carnevale, director and research professor from Georgetown University’s Center on Education who stated, “The millennial generation is still lagging in the workplace, just as it did last year. Our community will share insights on: Why are graduates having trouble finding work with a future?

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Twitter Education Film Community 202

Waxing UnLyrical

DECEMBER 12, 2014

What’s PR En Route to in 2015? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn What’s PR En Route to in 2015? I hope you’re buckled up, because the ride’ll just get faster. rebekah iliff techpr'

Technology 97

Technology Resources Tools Data 97

Deirdre Breakenridge

APRIL 30, 2015

On April 28, 2015, the #PRStudChat community gathered to discuss the State of Digital Video. Sarah and our community shared many video insights in a fast paced, dynamic chat session. Here are some of the highlights of the conversation regarding PR and the use of video in 2015.

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Video Community YouTube Publicity 150

Melissa Agnes

JANUARY 27, 2015

There is currently a huge divide between police officers / agencies and the communities they serve. A divide that unfortunately grew in 2014 and that I hope to see begin to bridge itself in 2015. His goal and his passion is in helping police agencies leverage social media to communicate effectively with their communities.

Community 100

Community Crisis Crisis Management Crisis Communications 100

Stephen Waddington

DECEMBER 17, 2020

A personal commitment as CIPR Past President in 2015 has led to the publication of the fifth edition of Exploring Public Relations and Management Communication. Qualifications, continuous learning and a mature community of practice that engage theory and practice are among the hallmarks of a mature profession.

Case Study 201

Case Study Conference Exercises Print 201

Stuart Bruce

DECEMBER 29, 2014

Sarah Pinch @ms-organised – Sarah has the unenviable task of taking over from Stephen Waddington as president of the CIPR for 2015. Not only is she active at community events and on the doorstep, but she also makes fantastic use of social media to listen and talk with thousands of local people.

Ethics 95

Ethics Local Blogging Social Media 95

Deirdre Breakenridge

APRIL 21, 2015

ET, the #PRStudChat community will gather to discuss the state of video communications in 2015. Today, professionals are using video as a part of the communication campaigns and programs, whether it is on the fly, raw footage from a smartphone or professionally recorded and produced video segments. See you on the 28th!

Video 150

Video Viral Community Survey 150

Deirdre Breakenridge

MAY 23, 2017

Your blog is your community. And it’s better to build an engaged community over time than it is to serve up a lot of content in the beginning and then drop off the face of the planet. In 2015, I did the unthinkable and let the domain www.mariscallahan.com expire. Pick a Fresh, Relevant Domain Name.

Blogging 282

Blogging Case Study Social Media Instagram 282

Cision

APRIL 22, 2015

4) To survive the future, we must go back to what has worked in the past: caring and community. Get Pat Flynn’s past, present and future principles of building strong communities here. A good community is when every member feels they are getting more than they bargained for. See all of Ekaterina’s visual storytelling tips here.

Media 120

Media Storytelling Content Marketing Journalism 120

Deirdre Breakenridge

JANUARY 6, 2015

On Wednesday, January 21, 2015, at 8:30 p.m. ET, PR professionals, students and educators will join together for a special chat session focused on “PR Wishes and Best Practices” for the industry in 2015. Resolution 1 : I will find new ways to leverage the power of data in 2015. Advice please? – $50.00

Community 150

Community Education Twitter Financial 150

Deirdre Breakenridge

MAY 24, 2016

With the dramatic increase in podcast listening hours in the US, and the rise of mobile usage, marketing professionals are exploring the world of podcasting; how to launch a show and the strategies to attract and build a large community of engaged listeners. In 2015, Americans listened to approximately 21.1 Tip #1 : Know your purpose.

Energy 190

Energy Mobile Community Measurement 190

Solo PR Pro

NOVEMBER 18, 2014

The wait is over – we’re excited to announce Solo PR Pro’s main event activity for 2015! The FPRA Conference, being held August 9-12, 2015, in Orlando is not-to-be-missed – make your plans now to join us! Many in the Solo PR Pro community have spoken at and/or attended this event, and give it rave reviews. PR Updates'

Conference 73

Conference Community Communications Publicity 73

Cision

APRIL 23, 2015

In recent years, “giving day” events have built momentum in the nonprofit sector, creating buzz and driving donations for local charities and community organizations through crowdfunding. Events like these can help create a surge of giving from community members—but people have to know about them first.

Nonprofit 120

Nonprofit Mobile Pitching Local 120

Shift Communications

JANUARY 5, 2015

The challenge in 2015 will be for you to build relationships first through effective engagement so that when you have something worth sharing, your preferred audiences will be receptive to you. One key concept for the coming year will be understanding communities of influence versus single, individual influencers. Behind the Scenes.

Marketing 60

Marketing SEO Advertising Advertising 60

prTini

DECEMBER 19, 2014

6 Ways to Think Smarter in 2015. 7 Holiday Season Survival Tips for Community Managers. 15 Social Media Companies To Watch In 2015. The post Think Smarter in 2015 + Other Links You Might Have Missed (The Weekly Cocktail) appeared first on prTini. The 10 Commandments of Good PR. Hacking The Tweet Stream. S ign up today !

Case Study 63

Case Study Education Resources Social Media 63

Waxing UnLyrical

APRIL 18, 2019

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community? I am just like anyone else – a normal person.

Community 69

Community Brand Branding Education 69

Journalistics

MARCH 15, 2015

Despite the drone-free skies at SXSW 2015 , there is still plenty flying around Austin this weekend. While this isn’t a statistically valid analysis of what’s trending at SXSW 2015, here’s my rundown of the trends, activations and platforms that made the most noise in Austin this year. Activations. What did I miss?

Trends 56

Trends Big Data Mobile Conference 56

Melissa Agnes

NOVEMBER 15, 2015

Many leaders within the law enforcement community are working very hard to overcome this industry crisis and to embed a corporate culture based on trust-building and transparency within their communities. Steps law enforcement agencies can take to begin to break down silos and build trust within their communities.

Crisis Management 154

Crisis Management Conference Crisis Training 154

Shift Communications

JANUARY 9, 2015

Somehow it’s already 2015, and that means it’s time to reactivate our brains and make a valiant effort to pursue our resolutions for longer than a week. Then, spend your time cultivating communities by participating on those sites. Those likely include a few work-related items you would like to achieve and improve upon.

Social Media 60

Social Media Media Pinterest LinkedIn 60

5W PR

MARCH 12, 2020

Fairygodboss is the largest career community for women, with a mission to improve the workplace through greater transparency. Developed by Crystal Etienne in 2015 after helping her own daughter navigate the ups-and-downs of her period, she recognized that the hygiene and personal care industry needed safer, healthier, and easier options.

Apparel 152

Apparel Financial Community Employee 152

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

According to a 2015 Chief Communications Officer survey by Korn Ferry , CCOs in the U.S. The PRs of 2017 and beyond must therefore be fluent in techniques for finding content niches, new social communities and influencers, paid and unpaid distribution tactics, and emerging Google trends that will impact content sharing.

Trends 124

Trends SEO Leadership Print 124

Shift Communications

DECEMBER 24, 2014

As CEO, I’d like to first thank you for being part of the SHIFT community in 2014. As we enter 2015, I can’t wait to see what we can do together. Season’s greetings from SHIFT! The year was an incredible one! We are moving fast and still have so far to go.

Communications 138

Communications Training Mobile Employee 138

PRSay

SEPTEMBER 13, 2021

PRSA members may access the ESA in the Ethics in Communication Community Library on MyPRSA.). Mark Dvorak, APR, Fellow PRSA, divides his time between Golin and his own communications consultancy. A past president of the Georgia Chapter, Dvorak served on the Universal Accreditation Board and co-chaired the 2015 PRSA ICON.

Ethics 180

Ethics Case Study Analysis Exercises 180

Deirdre Breakenridge

JANUARY 27, 2020

It was the summer of 2015, and filming of this very important impact documentary was going as planned. We made this film for communities pursuing gender equality movements of their own, companies looking to better their inclusive culture, and schools who want their students to be aware of what’s ahead for them. What’s Next?

Film 194

Film Marketing Nonprofit Education 194

Deirdre Breakenridge

SEPTEMBER 19, 2016

A Guest Post By Jacqueline Jensen, Community Evangelist, Piktochart*. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order.

Community 150

Community Groups Travel Local 150

Wadds Inc.

AUGUST 15, 2023

The guide, published by the #FuturePRoof community, aims to make sense of AI tools and address the practitioner knowledge gap. The energy has yet to be matched by dialogue among the practitioner community about the best way to incorporate tools into the workflow. The #FuturePRoof community aims to readdress the balance.

Tools 98

Tools Community Energy Print 98

Stephen Waddington

JULY 28, 2020

Cision has spent more than $1bn on the acquisitions of Visible Technologies (2014), Vocus (2014), Gorkana (2016), PRNewswire (2015), Prime Research (2017), Falcon.io (2019) and Trendkite (2019). Vuelio acquired Cision UK (2015), ResponseSource (2018) and Pulsar (2019). Kantar Media, itself owned by WPP, acquired Precise in 2014.

Tools 135

Tools Software Enterprise Measurement 135

Cision

OCTOBER 26, 2015

Christopher Penn (@cspenn) October 21, 2015. Allen (@GregJAllen) October 21, 2015. Encourage Your Community to Share Content. markwschaefer #MPB2B — Berrak @ #MPB2B (@BerrakDC) October 21, 2015. #mpb2b @avinash lambasts typical B2B marketing for excluding humans; “you’re marketing to robots!”

B2B 120

B2B Marketing B2C Employee 120

Stephen Waddington

JANUARY 31, 2019

You need look no further than the marketing, media and PR community for evidence of the decline in the craft of personal blogging. The traffic to this blog has declined from a peak of 12,000 unique visitors per month in 2015 to around two-thirds that number today. The audience has also changed. Podcasts are the current vogue.

SEO 113

SEO Blogging LinkedIn Community 113

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Observations on a company of communal stakeholders. Observations on a company of communal stakeholders.

Community 40

Community Print Twitter Creativity 40

Sword and the Script

OCTOBER 7, 2014

I have found that rhythm tends to lead to higher quality content while also conditioning a community to expect that content. Here’s the study: 2015 B2B Content Marketing Benchmarks, Budgets and Trends – North America by Content Marketing Institute and MarketingProfs from Content Marketing Institute.

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Content Marketing Study Marketing Survey 144