Deirdre Breakenridge

JANUARY 27, 2020

It was the summer of 2015, and filming of this very important impact documentary was going as planned. We made this film for communities pursuing gender equality movements of their own, companies looking to better their inclusive culture, and schools who want their students to be aware of what’s ahead for them. What’s Next?

Film 194

Film Marketing Nonprofit Education 194

Stephen Waddington

JANUARY 31, 2019

You need look no further than the marketing, media and PR community for evidence of the decline in the craft of personal blogging. The traffic to this blog has declined from a peak of 12,000 unique visitors per month in 2015 to around two-thirds that number today. The audience has also changed. Podcasts are the current vogue.

SEO 113

SEO Blogging Community LinkedIn 113

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging.

Publicity 174

Publicity Leadership Corporate Agency 174

PR Job Coach

JANUARY 5, 2015

As we enter 2015, the importance of public relations today can not be underestimated. PR practitioners also serve as strategic content developers and storytellers, helping their organizations formulate key messages that are resonant with the corporate culture and nature of the organization.

Publicity 100

Publicity Enterprise Government Storytelling 100

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 120

Social Media Conference Media Corporate 120

Doctor Spin

FEBRUARY 7, 2025

Benedict Andersons Imagined Communities shows how nations are imagined into existence via shared stories (e.g., Imagined communities: Reflections on the origin and spread of nationalism(Revised ed.). 2015, June 11). Imagined communities: Reflections on the origin and spread of nationalism(Revised ed.). 2015, June 11).

Groups 52

Groups Journalism Wikipedia Public Affairs 52

Deirdre Breakenridge

JANUARY 7, 2016

In November 2015, Marketwired, a news distribution and social communications company, created a survey, “Are You A #ContentMachine?” to find out exactly how PR and marketing professionals felt about their content efforts in 2015, and to also see how they plan to approach content marketing in 2016.

Survey 90

Survey Content Marketing Marketing Measurement 90

Rock the Status Quo

NOVEMBER 8, 2015

There is a direct line between social media and corporate reputation. AZ Media Maven (@AZMediaMaven) November 5, 2015. Kelly Hungerford (@KDHungerford) November 5, 2015. PRprochat — Milvian (@MilvianPrieto) November 5, 2015. prprochat — Carrie Morgan (@morgancarrie) November 5, 2015. . prprochat. —

Social Media 100

Social Media Media Customer Service Resources 100

Waxing UnLyrical

MAY 4, 2015

Emergency surgery prevented me from traveling to Laguna this past week for PRSA Counselors Academy 2015 … gah! Why: “I think ‘community’ was just becoming a social media buzzword at the time. Content Marketing: Without Community, It’s Only Half the Equation. and It Shouldn’t Be.

Community 40

Community Content Marketing Travel Agency 40

Waxing UnLyrical

JANUARY 26, 2015

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. 6 Digital Marketing Trends to Watch in 2015. 9 social media trends to watch in 2015. Five 2015 digital marketing trends for your consideration. ” is the Big Trend of 2015.

Trends 40

Trends Marketing Social Media Web 40

Waxing UnLyrical

OCTOBER 9, 2015

. — Diane Bégin (@dibegin) October 6, 2015. AmecOrg (@AmecOrg) October 6, 2015. Shonali Burke (@shonali) October 6, 2015. measurePR — Michelle Hinson (@MichelleHinson) October 6, 2015. measurePR community member Ai Zhang chimed in: Data have 2 be contextualized to make sense. AmecOrg (@AmecOrg) October 6, 2015.

Measurement 40

Measurement System Facebook Corporate 40

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Observations on a company of communal stakeholders. Observations on a company of communal stakeholders.

Community 40

Community Print Twitter Creativity 40

Waxing UnLyrical

DECEMBER 22, 2014

2, 2015, back on Jan. And you have every good wish from us to you for a wonderful start to 2015. Why: Give your blog some extra momentum in 2015, by ending 2014 off on a high note. What’s PR En Route to in 2015? Event announcement: the first #measurePR chat of 2015 will take place on Tuesday, Jan.

Web 80

Web Creativity Blogging LinkedIn 80

Communications Conversations

JULY 29, 2015

You’re seeing brands like Nike, Starbucks and Adidas with MASSIVE communities on Instagram. A video posted by Nordstrom (@nordstrom) on Jul 16, 2015 at 4:14pm PDT. According to this Mobile Marketer post , Nordstrom used a visual of an Instagram post featuring a 55-foot dress on its corporate headquarters in Seattle.

Instagram 60

Instagram Brand Branding Creativity 60

Cision

JUNE 29, 2015

This is a guest post by Jeremy Bamidele , a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. Read Cision’s State of the Media Report 2015 today! Jeremy Bamidele is a corporate communications specialist, publicist, and journalist based out of Los Angeles, CA.

Comparison 120

Comparison Television Print Social Media 120

Waxing UnLyrical

APRIL 6, 2015

How do we meaningfully build and celebrate communities? An energized community can give your cause (or campaign) just the right amount fuel to make a difference, no matter how large or small it is. But when done right, community building efforts don’t just pay off for your community, but for your organization as well.

Community 40

Community Local Nonprofit Storytelling 40

Waxing UnLyrical

JANUARY 23, 2015

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. PR Trends for 2015. PR Trends for 2015: 7 To Watch is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Trends 40

Trends Measurement Analytics Education 40

Cision

JANUARY 21, 2016

For Visit North Carolina’s Scott Peacock, summer 2015 was a particularly challenging, shark-filled season. They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. They just weren’t there.

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

PRSay

APRIL 29, 2016

I first heard of the APR Credential while in graduate school at New York University as I was working toward a Master of Science in public relations and corporate communications. A photo posted by Rosanne (@roemo326) on Sep 30, 2015 at 9:54am PDT. Every APR has a journey, a unique path to the Credential. APR #PRSA.

Corporate 104

Corporate Study Education LinkedIn 104

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Conference 40

Conference Internal International Leadership 40

Communications Conversations

JULY 23, 2019

We all know we have a strong agency community here in Minneapolis/St. But, you just can’t have an event recognizing the best of our industry and completely exclude the people in corporate, non-profit and solo settings. Chelcy Walker , corporate communications associate, General Mills. ” – Heather Olson.

Transportation 122

Transportation Social Media Corporate Agency 122

Waxing UnLyrical

DECEMBER 14, 2015

Five Observations Gained from Starting an Online Community. What were your favorite WUL guest posts in 2015? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Best WUL Guest Posts of 2015.

Storytelling 0

Storytelling Video Leadership Writing 0

Waxing UnLyrical

JUNE 26, 2015

As publisher@commPRO the mission=empower our community thru content. Content and communications has always been a part of the equation. measurePR community member James Breen also chimmed in: A3: I always find humour or levity a great tool for impactful video #measurepr. A1 I’m a marketer. As did Samantha M. :

Measurement 40

Measurement Journalism Video Community 40

PRSay

OCTOBER 24, 2018

By the end of 2015, the automaker had introduced popular new products and finally seemed to have recovered customer and market trust. Mitsubishi’s history of scandals suggested an unethical corporate culture. By 2004, Mitsubishi was forced to leave the DaimlerChrysler alliance.

Ethics 265

Ethics Automotive Conference Technology 265

Waxing UnLyrical

MARCH 3, 2014

If you haven’t been able to make it these last couple of years, you must put it on your calendar for 2015. Ken Mueller reminds us why the same rules that apply IRL community interactions should apply online. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Crisis Communications 87

Crisis Communications Resources Social Media Web 87

Waxing UnLyrical

JULY 30, 2015

measurePR community member, Sarah Parker chimed in: Q2: Have a benchmark. To engage/motivate your internal community, you need to understand the ‘state of the union.’ measurePR Recap (July 2015): Internal Communications is a post from: Shonali Burke Consulting, Inc. ’ #internalcomms #measurepr.

Internal 40

Internal International Communications Measurement 40

Waxing UnLyrical

NOVEMBER 20, 2015

Keeping with the theme of the month, we decided to tackle multimedia from measurement to best practices with special guest Martin Waxman of Martin Waxman Communications. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

Measurement 40

Measurement Google Twitter Groups 40

Cision

FEBRUARY 11, 2016

Trade publications often seek out unique corporate cultures or events to add some spice amongst the more jargon-based coverage. The average 2015 college graduate is approximately $35,000 in debt, yet only three percent of private sector businesses offer employees student loan repayment benefits. PricewaterhouseCoopers.

How To 120

How To Media Employee Policies 120

Cision

OCTOBER 31, 2016

In addition to rebuilding their mobile data structure (end of 2015), LinkedIn has a rich complement of standalone mobile apps (all apps are available for iOS and Android, links are to iOS): The LinkedIn Mobile App – this is the standard LinkedIn app that most people are familiar with. Rapportive. Slideshare.

LinkedIn 60

LinkedIn Mobile How To Course 60

Waxing UnLyrical

NOVEMBER 17, 2014

10 Must Read Content Marketing Posts for 2015. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Why: What lessons from your past do you apply to your career? In this WUL post, Maura Lafferty examines PR lessons she learned from playing the oboe.

Analytics 89

Analytics Google Content Marketing Small Business 89

Stuart Bruce

MARCH 13, 2015

A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:46am PDT. A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:48am PDT. Nurul Shamsuri on her communication and leadership panel with Weber Shandwick EMEA CEO Colin Byrne. A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:48am PDT.

Video 60

Video Internal International Communications 60

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. And my passport, along with other civil rights (voting, jury duty, etc.)

Interviews 105

Interviews Ethics Government Internal 105

Waxing UnLyrical

DECEMBER 1, 2014

It’s Lightbox Collaborative’s 2015 editorial calendar. Now might be the perfect time for you to take The Digital PR Strategist’s Toolkit and get a head start on your strategic communications planning for 2015. Before we get to 2015, we still have to see 2014 out. Based in the Washington, D.C.,

Resources 73

Resources Nonprofit Measurement Creativity 73

Waxing UnLyrical

MAY 15, 2015

This past Wednesday I received what is possibly the greatest honor of my career to date: the Association of Women in Communication, D.C. Chapter, presented me with the 2015 Matrix Award. community embraced me when I was new here; as did San Francisco back in the day. Life is all about chances: both giving them, and getting them.

Measurement 40

Measurement Social Media Fashion Facebook 40

Waxing UnLyrical

AUGUST 14, 2015

measurePR community member Shannon Mouton Gray also offered up some solid advice: A2: Best practice – your data/analytics need context, nothing happens in a vacuum…especially w/ communications. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Measurement 40

Measurement Analytics Google Tools 40

The Proactive Report

JANUARY 30, 2015

On Wednesday January 28, 2015 PRSA LA chapter met for their annual State of the State of PR review. Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Rob Six, Senior Vice President of Corporate Communications, Roll International.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Waxing UnLyrical

DECEMBER 19, 2014

So as you plan for 2015, do consider this, especially as you start to map out your PR (and/or social media) strategy. Particularly as we move into 2015, is this going to change how you approach social media for your business? I would love to know what you think, and how you approach social sharing. Social Sharing: What Makes It Tick?

Web 106

Web Social Media Strategy Blogging 106