Cision

OCTOBER 21, 2015

Many think that good storytelling stems from talent, but really, all it takes is time, trial and error, and basic writing know-how. Sprinkle in a dash of inspiration, and your writing will go from good to great. Liz Sabatiuk (@mobilia5) August 27, 2015. xpotomac15 — Jon-Mikel Bailey (@JonMikelBailey) August 27, 2015.

Storytelling 120

Storytelling Case Study Crisis Viral 120

Cision

OCTOBER 3, 2015

The dependent variable in this case is your writing, the independent variable whom you are pitching. Cision’s 2015 Social Journalism Study found that 83 percent of reporters prefer receiving pitches via email. Technology continues to shift the way journalists write and influencers interact with their communities.

Pitching 120

Pitching Report Social Media Measurement 120

Cision

AUGUST 13, 2015

Social media has shifted the state of the media , especially in regards to how journalists source, write and promote their stories. By analyzing the perceptions and attitudes of over 3,000 journalists from 11 countries, Cision’s “ 2015 Global Social Journalism Study ” emphasizes the change in journalists’ opinion.

Social Media 120

Social Media Journalism Media Study 120

Cision

JANUARY 8, 2016

In 2015, 51 percent of reporters claimed they couldn’t complete their assignments without turning to social tools, compared to just 28 percent in 2012. Then, craft social pitches as you write email subject lines: by captivating attention in a concise, yet unique way. Images: andresmbernal , Drew Coffman ( Creative Commons ).

Pitching 60

Pitching Twitter Report Social Media 60

Cision

NOVEMBER 3, 2015

The key is to strengthen your basic PR skills, including writing press releases, engaging with journalists and influencers and interacting with your audience on social media. For reporters, email is the preferred place for pitches, according to Cision’s 2015 Social Journalism Study. Write a press release.

Social Media 120

Social Media Pitching Writing Report 120

Cision

APRIL 16, 2015

Visual media and visual storytelling are on the rise and poised to become two of the major content creation trends in 2015. Write down your objectives. Write an outline. Images: Frits Ahlefeldt-Laurvig , Kennisland ( Creative Commons ). How can you use the tactics to your advantage and improve your brand’s PR?

Infographics 120

Infographics Storytelling Content Marketing Film 120

Cision

FEBRUARY 3, 2016

After graduating, I lived abroad in Paris and Seoul and landed gigs to write for expat magazines, manage social media platforms, photograph events and interview professionals. 2015 was the year for thousands of brands to find a solution that could immediately prove positive results — that solution was Kiip. . billion in 2015. .

Pinterest 120

Pinterest Mobile Pitching Social Media 120

Cision

JULY 30, 2015

After you’ve published a few press releases, the number of reads your press release gets should increase, if you’re working to write better and better press releases. View our 2015 Social Journalism Study today! Images: Yusmar Yahaya , freeparking , desi (Creative Commons).

Journalism 120

Journalism Analytics Creativity Pitching 120

Cision

JUNE 2, 2015

According to CMI’s 2015 Benchmark Report , 55 percent of B2B marketers plan to increase their content marketing budget in the next 12 months—essentially, pouring more money into telling their brands’ stories. Megan is a high-energy, creative thinker with a strong background in creative writing and storytelling.

Content Marketing 120

Content Marketing Data Strategy Marketing 120

Cision

JUNE 1, 2017

To stay focused, I break down yearly and quarterly goals into bite-sized, weekly to-do’s and write them down at the beginning of each week. Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come.

Sports 245

Sports Agency Creativity Industry 245

Cision

NOVEMBER 9, 2015

One more creative way to create structure in your post is to change fonts. Maybe even moreso than coloring your font, it takes some creativity to create interesting structure versus visual cacophony. Neil deGrasse Tyson (@neiltyson) October 24, 2015. Images: Nikolay Bachiyski , mkhmarketing ( Creative Commons ).

How To 120

How To Engineering Creativity SEO 120

Cision

JUNE 29, 2015

Jeremy is also a nationally syndicated journalist and writes for Huffington Post. Read Cision’s State of the Media Report 2015 today! Image: Anthony Kelly ; Jon Fingas ; Jason Howle ( Creative Commons ). Want more insight on the top media trends and events?

Comparison 120

Comparison Television Print Social Media 120

Communications Conversations

NOVEMBER 4, 2016

When I started researching this post, I was planning to write about how I think influencer marketing may be reaching a critical tipping point from a brand perspective and how it’s about to jump the shark. That’s the cost of 30 seconds of commercial time in prime time in 2015. To develop their own creative.

Writing 60

Writing Marketing YouTube Creativity 60

Solo PR Pro

JANUARY 6, 2015

or you’re looking to reach new levels of success in the year ahead, checkout the most popular Solo PR Pro posts of 2014 below (and sign up for our newsletter today to help keep your business resolutions in 2015): 1. Get It In Writing! Solo PR Pro’s free ebook, Get It In Writing! Free eBook from Solo PR Pro. PR Updates'

eBook 40

eBook Creativity Twitter Tools 40

Cision

JULY 27, 2015

Writer Aaron Lee writes that creating a bio in Word is a helpful trick to add unique formatting to your Instagram profile : “Write your bio in a separate Word doc then copy & paste it onto your Instagram account.”. Look for creative that gives a personal feel.”. Match the message to the medium. What do you think?

Instagram 120

Instagram Mobile Social Media Writing 120

Communications Conversations

JULY 23, 2019

Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Kayla’s positive attitude, bright mind and standout writing capabilities have made her a valuable asset both to Digi-Key and our team.

Transportation 122

Transportation Social Media Corporate Agency 122

Landis PR

JANUARY 23, 2023

By Makenzi Jordan Rodriguez I was inspired by Landis’ founder, David Landis, as I was hunting for writing inspiration from LCI’s past. It brought me back to 2015 when I worked as a sales associate at Nordstrom and was helping a customer. She said, “Thank you,” to which I replied, “No problem.”

Customer Service 98

Customer Service Writing Employee Communications 98

Bad Pitch Blog

DECEMBER 15, 2014

I''m creative! But you should know that people are composing auto complete song lyrics and getting robots to write fiction. So consider some small, medium and large ways you can improve yourself in 2015. If you''re anything like me, you''re thinking. "I''m I''m a strategic thinker! And I''m inclined to agree with you.

Newspapers 77

Newspapers Customer Service Google Journalism 77

Contently - Strategy

APRIL 14, 2021

Repercussions from Google’s “ Mobilegeddon ” update in 2015, GDPR, and Facebook’s feud with Apple in 2020 are just a few examples of road bumps the industry has had to navigate in recent years. Brands have gotten creative every step of the way, and they’re already starting to prepare for the cookie ban.

Privacy 102

Privacy Google Advertising Advertising 102

Journalistics

JANUARY 3, 2016

Questions like, “Do I enjoy writing for Journalistics?” ” I do enjoy writing for you, and there’s not something else I’d rather be doing with this time. I didn’t have a formal strategy for Journalistics when we launched, but I knew what I wanted to write about.

Blogging 64

Blogging Analytics Google Writing 64

MaccaPR

DECEMBER 10, 2014

One interesting lesson from our Regis work: one of the brands we worked with had new creative branding that we tested first online, and then Regis carried the branding messages over to the retail environment of their salons. Another big mistake is writing content for search engines, rather than writing for your audience.

SEO 98

SEO Interviews Blogging Engineering 98

PR in High Definition

NOVEMBER 25, 2020

According to the Harvard Business Review in 2015, “ There is very little evidence for the idea that brainstorming produces more or better ideas than the same number of individuals would produce working independently. Creative Performance Limiters. – Scribe : Writes down all the ideas! Preparing to Win.

Creativity 71

Creativity Groups Sports Examples 71

Shift Communications

APRIL 1, 2016

.” In his first field tests, SHIFT asked HAROLD to write press releases and simultaneously draft new works of William Shakespeare based on existing data, which he did superbly. If we are smart, positive, and creative, we can use our new AI tools to make the world of public relations far better.

Employee 60

Employee Data-Driven PR Communications Software 60

Communications Conversations

JANUARY 2, 2020

In the meantime, I wanted to write. It was a creative outlet. About that same time (2014/2015), I noticed the tenor on Twitter starting to shift. Starting in 2015, and with each subsequent year, I’ve spent more time on LinkedIn and less time on Twitter. Probably a bit of both, really. But, about what interested ME.

Social Media 78

Social Media Media LinkedIn Instagram 78

Melissa Agnes

MAY 14, 2015

In November of 2014 I was honored with the invitation to speak at a TEDx event, which was to be hosted by the City of LA’s Emergency Management Department in March 2015. I’m not one to write out an entire script. The way I write my speeches is pretty well out loud after I’ve outlined my themes, goals, audiences, etc.

How To 185

How To Crisis Management Crisis Exercises 185

Waxing UnLyrical

FEBRUARY 8, 2016

. “Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. It’s not just conversations, but creativity,” writes Francisca Fanucchi as she explains how “the Star Wars community celebrates fans in a big way.” Squatty Potty. ” 5.

Community 40

Community Web Viral Creativity 40

Beyond PR

SEPTEMBER 2, 2016

Every brand wants to stand out during the holiday season, but this can be a challenge when your competitors are looking to do the same,” writes Katie Gaab in Pitching Kit: Cision’s 2016 Holiday Gift Guide PR Kit. To compete with big name brands, you need to get creative. However, you don’t necessarily need to break the bank.

Banking 62

Banking Retail B2B Writing 62

Shift Communications

JANUARY 6, 2016

And it’s seen 94% growth from the previous year , as of May 2015. were ages 18-23 and 27% were ages 24-35 in 2015. To use the site, you can put pictures, write text, and tag the posts with keywords so others can find them. Tumblr sports 272.4 million blogs and 127 billion posts from 19.1 million users. Of these users, 23.3%

Branding 60

Branding Brand Comparison Social Media 60

Communications Conversations

FEBRUARY 10, 2015

Without a huge agency behind the work, who’s going to write all those scintillating case study posts? 2: Very few Employer Brands get creative with visual assets–even though those same companies are clearly putting effort toward generating creative visuals on the “master brand” side.

Social Media 60

Social Media Branding Brand Media 60

Beyond PR

MARCH 4, 2016

According to the latest Cisco Visual Networking Index , mobile video traffic accounted for 55 percent of total mobile data traffic in 2015 — more than half of all mobile data traffic. Just as you write a story sequentially, you want to make sure you shoot video in sequential order. Finally, steady your shots. Shoot in Sequence.

Mobile 73

Mobile Video Interviews Film 73

Waxing UnLyrical

MARCH 7, 2016

Why: “Own your value and insist on being paid for it,” writes Margie Warrell in this post (still a great read). International Women’s Day: 6 Creative Marketing Ideas To Celebrate. The best PR campaigns for International Women’s Day 2015. Closing The Gender Gap Is Everyone’s Business. ” 3.

Internal 40

Internal International Case Study Banking 40

Waxing UnLyrical

MARCH 7, 2016

Why: “Own your value and insist on being paid for it,” writes Margie Warrell in this post (still a great read). International Women’s Day: 6 Creative Marketing Ideas To Celebrate. The best PR campaigns for International Women’s Day 2015. Closing The Gender Gap Is Everyone’s Business. ” 3.

Internal 40

Internal International Case Study Banking 40

Sword and the Script

AUGUST 18, 2015

For example, 54% percent of 1,800 respondents said, “creating engaging content” was the top content marketing challenge in the 2015 B2B Content Marketing survey by the Content Marketing Institute and Marketing Profs. If you enjoyed this post, you might also like: Content Marketing: Five Creative Ways to Repurpose Content.

Content Marketing 60

Content Marketing B2B Marketing eBook 60

Bianchi Biz Blog

JANUARY 9, 2023

But the creative ways AI is being used to speed development, increase safety and advance toward possible autonomy is also something we’re looking out for. Probably the most fun I ever had was driving the 2015 Aston Martin Vanquish and Rapide S in Scotland. Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 73

Automotive Groups Meeting Technology 73

Communications Conversations

DECEMBER 8, 2022

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). Where is she now? Maggie Lamaack. Where is she now?

Marketing 60

Marketing Leadership Creativity Internal 60

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Following are things observed or directly experienced during my volunteer stint at The Toronto Fringe 2015. Hello new #FringeTO Pals!

Community 40

Community Print Twitter Creativity 40

Mora Communications

JUNE 2, 2015

It takes time, consistency, creativity and work. If that’s the case you’re going to need to discover which media outlets reach those various target markets and then write pitches that address each one. Copyright © Mora Communications 2015. The main secrets that people generally ignore are: 1) PR is a cumulative process.

Pitching 49

Pitching Storytelling Writing Creativity 49