Ronn Torossian

MAY 17, 2016

Given how consumers are becoming more digital and are demanding more authentic relationships with the brands they love, the value of social media for C-level executives has never been important. Become a Thought Leader in The Digital Space According to a 2015 CEO.com report, 61% of CEOs have no … READ MORE ».

Social Media 150

Social Media Media Employee Consumer 150

Communications Conversations

DECEMBER 18, 2014

In this week’s show, Kevin and I talk 2015 trends. How to Use Analytics to Build Your 2015 Marketing Plan”. “What’s next for visual design: 8 trends to watch in 2015″ [link]. SHOW NOTES – December 18, 2014. App Downloads Will Surpass Facebook Friend and Twitter Followers for Most Brands”.

Trends 104

Trends Social Media Analytics Media 104

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. Jay Baer – @jaybaer.

Social Media 120

Social Media Twitter Media Nonprofit 120

PR Conversations

DECEMBER 19, 2014

The reason is that we have been able to incorporate a lot of contemporary thinking around ways of learning as well as the emerging field of digital communications and social media. Taking each of these, I’ve been able to consider a trend that I believe is set to be increasingly significant in 2015.

Social Media 90

Social Media Trends Communications Crisis Management 90

Deirdre Breakenridge

DECEMBER 11, 2015

Can you believe it’s December and 2015 is coming to a close? Maybe there are relationships that have popped up in 2015 that are serving an important purpose, but, at the same time, are there those relationships that you need to let go, for all parties to move onward. I accomplished my 2015 show goals. … Read more.

Creativity 150

Creativity Trends Technology Agency 150

NewsWhip

JANUARY 27, 2020

Though there were more diverse casts and films to choose from this year, the social media movement #OscarsSoWhite continues to raise these issues each time the nominations are released. But since its first recorded use in 2015, which year actually drew the most criticism? . Email Katherine via katherine.ellis@newswhip.com.

Film 88

Film Media Television Journalism 88

Cision

JUNE 18, 2015

Social Media Today’s Social Shake-Up 2015 Conference took place from June 9-10 in Atlanta, GA. With more than 500 attendees, social discussion peaked on day one, driving higher levels of discussion than the PR Measurement Conference, but not quite as much buzz as Social Media Marketing World.

Conference 120

Conference Social Media Measurement Financial 120

Reputation Us

DECEMBER 23, 2014

The post Start 2015 Off Right…With a PR Plan! The end of one year and the beginning of the next is an ideal time to take a step back and review the current state of your company’s PR efforts and prepare for the next 12 […]. appeared first on LTPR.

Crisis Management 129

Crisis Management Crisis Communications Reputation Crisis 129

Rock the Status Quo

NOVEMBER 8, 2015

They’re unavoidable on social media and most of us quake in fear at the thought of handling them wrong. Customer service is a HUGE component of social media, but does it apply to public relations? Complainers jump on social media, because it brings audience to their voice. Complainers. prprochat. —

Social Media 100

Social Media Media Customer Service Resources 100

The Proactive Report

DECEMBER 22, 2014

As the year draws to a close we’re all thinking about 2015. Mastering Social Media Online PR digital pr training images social media strategy training videos visual content' How much of your content plan is visual? Adding a photo to your to tweets can boost re-tweets by 35%.

Training 157

Training Video Digital PR Social Media 157

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. In the latter category, they’re talking about the conversion of paid, owned, earned and shared media, content amplification and visual story telling.

Trends 135

Trends Marketing Pinterest Social Media 135

Shift Communications

JANUARY 9, 2015

Somehow it’s already 2015, and that means it’s time to reactivate our brains and make a valiant effort to pursue our resolutions for longer than a week. Even though social media is far from ‘new’, there are still users and brands out there that are still trying to figure things out. Thou shall not talk about yourself 24/7.

Social Media 60

Social Media Media Pinterest LinkedIn 60

Cision

JULY 22, 2015

The state of the media continues to shift as social media networks expand their offerings and features. Our 2015 Social Journalism Study explores how media professionals use social media in their daily lives. In which countries are journalists engaging with their audiences the most?

Infographics 120

Infographics Journalism Study Social Media 120

Cision

AUGUST 7, 2015

With so much information available to the public with just the click of a mouse, how do media professionals maintain their authority over the news? Social media has transformed the way journalists work, share their stories and interact with PR professionals and the public. Social media is a necessary evil.

Social Media 120

Social Media Journalism Media Study 120

Cision

AUGUST 31, 2015

Between the launch of live video streaming apps Meerkat and Periscope in March and recent blow up around the Ashley Madison hack, 2015 has proven how fluid communication has become and how quickly the media can carry a message. Last Thursday, the 2015 xPotomac Conference in Washington, D.C. Cision (@Cision) August 27, 2015.

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120

Polaris

DECEMBER 9, 2014

The Content Marketing Institute (CMI) and MarketingProfs recently released their latest joint study on the use of content in the marketing mix: B2C Content Marketing, 2015 Benchmarks, Budgets and Trends—North America. even more effective than in-person meetings (63%), social media content (58%) and blogs (54%). I certainly was.

B2C 194

B2C Content Marketing Study Trends 194

Shift Communications

JULY 29, 2015

The 140 character social network released its Q2 2015 earnings. This has caused quite a bit of consternation in the mainstream media; terms such as “turnaround” and comparisons to MySpace, Friendster, and Bebo have been alleged. Let’s take a look at where the bird has landed this quarter. Christopher S.

Twitter 60

Twitter Social Media Mobile Media 60

Cision

SEPTEMBER 15, 2016

Another study by Statista found that as many as 43 percent of Canadians relied on traditional media to research Black Friday and Cyber Monday deals in November 2015. While social media is increasingly gaining prominence, it shouldn’t be treated as isolated from the “offline” world; this is is because out of the 7.4

Social Media 120

Social Media Marketing Media Study 120

Cision

AUGUST 13, 2015

Social media has shifted the state of the media , especially in regards to how journalists source, write and promote their stories. While many were hesitant to accept these new communication channels when they debuted, journalists are now starting to embrace social media.

Social Media 120

Social Media Journalism Media Study 120

Shift Communications

OCTOBER 30, 2015

LinkedIn, the former dark horse of social media, has not only grown past Twitter, but is a serious publishing platform in its own right. Further simplification is expected to roll out broadly in November 2015. Let’s see what LinkedIn reported for its Q3 earnings. Christopher S. Vice President, Marketing Technology.

LinkedIn 60

LinkedIn Social Media Mobile Marketing 60

The Proactive Report

JANUARY 28, 2015

15 DIGITAL SKILLS YOU NEED TO SUCCEED IN 2015. 'The 15 DIGITAL SKILLS YOU NEED TO SUCCEED IN 2015. DOWNLOAD THIS INFOGRAPHIC. Content Marketing Online PR'

Infographics 100

Infographics Content Marketing Digital PR Study 100

Cision

MARCH 31, 2016

Until mid-2015, each MGM Resorts International property managed its own social media and content. Then, they brought all social media and content together under the direction of their new Vice President, Social Media and Content, Beverly Jackson. Where on social media do your customers hang out?

Social Media 120

Social Media Hotels Brand Branding 120

Cision

APRIL 27, 2015

In 2015, it’s safe to say most companies view social media as a necessary communication channel for business. During PubCon Austin 2015 , Boot Camp Digital CEO Krista Neher how to capture the attention of audiences with fleeting attention spans. Activate employees on social media.

Social Media 120

Social Media Pinterest Media Infographics 120

Communications Conversations

OCTOBER 19, 2022

If you spend any time reading about the digital marketing industry online, you’ve undoubtedly seen those “X social media statistics that might surprise you” posts. teens said they ever used Snapchat in 2022–up from 41% in 2014-2015. 9 – Brands not as responsive on social as we may think.

Social Media 68

Social Media Media Video Facebook 68

The Proactive Report

APRIL 1, 2015

The 2015 PRESSfeed/SNCR Media Trends report shows that almost 100% of companies – large and small – are using some form of social media marketing. Probably the biggest, and most costly, mistake is to just jump in and start posting content on social sites without a plan. LACK OF STRATEGY. PR 101 RULES.

Social Media 100

Social Media Media Pinterest Education 100

The Proactive Report

MARCH 31, 2015

The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA. How the Corporate Newsrooms Scored in 2015.

Trends 100

Trends Media Case Study SEO 100

Shift Communications

JULY 31, 2015

Of the many social media ad platforms, LinkedIn’s has traditionally been one of the most expensive on a CPM basis. This concludes our Q2 State of Social Media report; if there are other publicly traded social media companies you’d like us to review in upcoming earnings cycles, let us know in the comments!

LinkedIn 60

LinkedIn Social Media Media Advertising 60

The Proactive Report

MARCH 13, 2015

As the digital world continues its headlong rush into the future, with new tools and toys popping up all the time, managing a brand’s social media program has become a very time-intensive activity. Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK.

Technology 100

Technology Social Media Media Digital PR 100

The Proactive Report

MARCH 13, 2015

As the digital world continues its headlong rush into the future, with new tools and toys popping up all the time, managing a brand’s social media program has become a very time-intensive activity. Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK.

Technology 100

Technology Social Media Media Digital PR 100

The Proactive Report

SEPTEMBER 4, 2015

These are the Top 15 News sites for September 2015 (Source www.ebizmba.com). The fact that Yahoo News and Google News are so far ahead of the individual news sites supports that 2015 Edelman Trust Barometer findings that search is now the most used and most trusted source for news. BBC – 35,000,000. USA Today – 34,000,000.

SEO 100

SEO Google Digital PR Twitter 100

Rock the Status Quo

OCTOBER 2, 2014

But even better… fall’s arrival means it’s time to start collecting 2015 editorial calendars , if you haven’t started yet! If you handle PR for a hospital, for example, then knowing in advance that November is National Diabetes Awareness Month can be helpful in planning your PR outreach and social media posts.

Wikipedia 205

Wikipedia Pitching Fashion System 205

Communications Conversations

JANUARY 5, 2015

Last week, blogger, author and consultant Jay Baer wrote a post about how he thinks social media jobs may be about to disappear. However, it does play into what I see to be a more plausible trend in 2015 (and subsequent years): Burnout for early adopter social media marketers. Good read, if you have the time.

Social Media 60

Social Media Marketing Media Trends 60

Cision

JULY 27, 2015

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. Here are five of the report’s findings on social media’s role in journalism: 1. Less Journalists Skeptical of Social Media.

Social Media 120

Social Media Privacy Journalism Media 120

Melissa Agnes

JANUARY 5, 2015

So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. 3 absolute must-do’s to help make your 2015 crisis-free. If not, here’s how you can make successful issue management an accomplished goal in 2015: Your next steps.

Crisis 133

Crisis Crisis Management Exercises Customer Service 133

Communications Conversations

FEBRUARY 25, 2021

But mostly because of his position in the industry–he’s become one of THE lightning rods in our social media marketing world. I’ve seen Gary multiple times early in his social media career when I was helping with a conference called BlogWorld. Gary V is a fascinating personality to me. Not too many.

Social Media 88

Social Media Media Conference Agency 88

Shift Communications

FEBRUARY 5, 2016

LinkedIn, the former dark horse of social media, has not only grown past Twitter, but is a serious publishing platform in its own right. LinkedIn’s membership continues to grow, passing 400 million registered users: Above, we see sustained 4% quarter over quarter growth, indicating a still-healthy social network.

LinkedIn 60

LinkedIn Social Media Mobile Media 60

Shift Communications

FEBRUARY 11, 2016

The 140 character social network released its Q4 2015 earnings. The growth story is the headline: for the first time in recent memory, a major publicly traded social network experienced negative monthly average user growth, quarter-over-quarter: As shown above by the green bars, growth fell to -0.65%, or 2 million users.

Twitter 60

Twitter Social Media Analytics Mobile 60