Deirdre Breakenridge

JANUARY 7, 2016

Content marketing will be more than just a trend to watch in 2016. to find out exactly how PR and marketing professionals felt about their content efforts in 2015, and to also see how they plan to approach content marketing in 2016. The post How Will #PR & Marketing Pros Approach #Content in 2016? … Read more.

Survey 90

Survey Marketing Content Marketing Measurement 90

Cision

OCTOBER 26, 2016

The PRSA 2016 International Conference in Indianapolis brought together some of today’s top thought leaders in the field of communication– and then some. PR Newswire (@PRNewswire) October 23, 2016. PR Newswire (@PRNewswire) October 23, 2016. PR Newswire (@PRNewswire) October 23, 2016. .

Conference 120

Conference Internal International Data 120

Cision

SEPTEMBER 20, 2016

As Cision’s 2016 Global Social Journalism Study notes, email continues to not only be the most common form of contact between journalists and PR professionals, it’s also the most preferred. Keep scrolling for key insights and download the 2016 Global Social Journalism Study for the full results.

Infographics 120

Infographics Social Media Media Journalism 120

Onclusive

OCTOBER 26, 2016

Last week in New York, we held the third annual PRTech Awards honoring individuals who work to bring together PR, marketing, technology, and media selected from 100+ nominations.

Radio 150

Radio Print Software Web 150

Cision

DECEMBER 29, 2015

Soon 2015 will fade into history, so it’s time to forecast which content marketing strategies are most likely to follow through in 2016 and which of them will die a fast death. Want to deliver valuable content in 2016? And social media is another 2015 trend on the list and is likely to make waves in the year 2016.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Deirdre Breakenridge

OCTOBER 5, 2016

With the 2016 Presidential Election Campaign being coined “The Twitter Election” there is no question that Twitter is topical. On Tuesday, October 11, 2016, at 8:30 p.m. There is a lot to learn (and will be learned) from this mainstream news channel.

Twitter 293

Twitter Community Ethics Radio 293

Onclusive

DECEMBER 21, 2016

Oh, the last few weeks in December — that special time of year when industry prediction posts become as ubiquitous as ugly holiday sweaters and peppermint-flavored everything.

Industry 150

Industry Communications Education Strategy 150

ImPRessions - Crenshaw Communications

JULY 10, 2020

Launched in 2016, Adweek Yeah, That’s Probably an Ad features co-hosts David Griner and Ko Im debating the highs and lows of creativity, advertising, marketing, media and technology. While this may not seem like a must-listen for most PR pros, it’s very useful for anyone in B2B tech. Adweek Yeah, That’s Probably an Ad. PR Hangover .

Sports 332

Sports Radio Retail Advertising 332

Onclusive

JANUARY 4, 2016

Ahhh, the new year. A time for resolutions, preparations, and perhaps my favorite: bright-eyed predictions. Our propensity to look toward the future through lens of the past is as necessary to the human experience as breathing. Not wanting to be left out (FOMO alert. BTW that word is so last year. What you really need […].

Wireless 150

Wireless Industry Trends Communications 150

Business Wire

NOVEMBER 14, 2018

Las Vegas’ CES has seen the French presence increase by 55% since 2016. Gary Shapiro, President and CEO of the Consumer Technology Association (CTA), was keen to remember that Europe – and France – is well-positioned in innovation and emerging tech trends.

Technology 265

Technology Trends Consumer Industry 265

Cision

OCTOBER 7, 2016

2016’s #PSL (Pumpkin Spice Latte) lovers have crushed this total by 44%. In an analysis of the social media mentions relating to pumpkin spice products, we’ve found that society has reached peak pumpkin spice. In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions.

Analysis 318

Analysis Viral Trends Software 318

ImPRessions - Crenshaw Communications

JANUARY 4, 2016

Here, then is my list of five top tech stories of 2016 – defined as those that had the greatest PR impact. Apple’s entry made wearables a category to be reckoned with for 2016 and beyond. Apple Watch set trends for wearables. No, the Apple Watch wasn’t a home run launch for Apple, but that’s not the point.

Transportation 227

Transportation Technology Google Software 227

Cision

NOVEMBER 4, 2020

2016 tog han emot utmärkelsen på Berns i Stockholm. Jerry Silfwer har varit nominerad under alla år Cision PR Influencer Award funnits, så även i år.

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Cision

SEPTEMBER 12, 2016

Every day I text my wife hashtags. She thinks it’s kind of stupid and she’s right (#superfluous), but it’s always funny to me because it demonstrates how little thought goes into using them.

How To 120

How To LinkedIn Instagram Twitter 120

Cision

OCTOBER 4, 2017

Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. According to the Content Marketing Institute’s 2016 Benchmarks, Budgets, and Trends — communication teams aim to: Publish more engaging content. Multimedia is a crucial component to impactful modern-day journalism.

How To 282

How To Storytelling B2C Measurement 282

Cision

APRIL 22, 2016

When the Coachella Valley Music & Arts Festival started in 1999, it boasted music acts like Beck, Tool and Rage Against the Machine. They were $800,000 in red after that.

Fashion 120

Fashion Data Twitter Software 120

Cision

SEPTEMBER 5, 2017

In 2016, Hallmark , a leading greeting card, and gift manufacturer collaborated with Instagram influencers to promote their holiday-2016 collection of keepsake ornaments. A post shared by Tanesha Awasthi (@girlwithcurves) on Nov 23, 2016 at 4:23pm PST. You may also need to identify the topics and trends that resonate with them.

Strategy 244

Strategy How To Media Measurement 244

Cision

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. Image Source: [link].

Google 259

Google Digital PR Mobile SEO 259

Ronn Torossian

AUGUST 25, 2021

Back in 2016, Facebook added a secret […]. Facebook recently announced that it would be adding end to end encryption for the video and voice calls in the Messenger app. In a blog post, the company announced that it would be rolling out the new change along with some new controls for the disappearing messages feature.

Facebook 195

Facebook Video Blogging Company 195

Onclusive

FEBRUARY 10, 2020

In 2016 it acquired competitor AVG Technologies , and merged Avast Antivirus with AVG AntiVirus. Onclusive PR Attribution is in no way impacted by the Jumpshot closure. Some background on Jumpshot and browser plug-in data sources. Avast developed Avast Antivirus in 2014.

Media 273

Media Privacy Data Analytics 273

Cision

JUNE 28, 2016

For the second half of 2016, I ’ m interviewing the world ’ s best content creators, futurists and change agents to see how content got where it is today and see where it ’ s going tomorrow. . In 2016, live video seems like a no-brainer. 2016 might be the most transformative year in social media.

Social Media 213

Social Media Media Video Film 213

Onclusive

DECEMBER 6, 2017

A 2016 survey from Narrative Science found that 58 percent of enterprise business executives are already using predictive analytics within their organization. Business leaders specifically believe AI is going to be fundamental in the future. According to PwC , 72 percent termed it a “business advantage.” What this means for PR.

Strategy 294

Strategy Data-Driven PR Measurement Enterprise 294

Cision

MAY 24, 2016

Anna Williamson (@AnnaWilliamzon) May 18, 2016. Cision (@Cision) May 18, 2016. Christine (@MsChristine_Lee) May 18, 2016. “’Hey, do you want more information?’ John shares his criteria for determining a good entertainment news story: “Is it significant? Is it interesting?” An ideal story will be both. Marc agrees.

Film 211

Film Pitching Print Journalism 211

The Proactive Report

JANUARY 2, 2017

Fake News has always been around, but 2016 saw a sudden rise in stories that were blatantly false or misleading or partially untrue. A Gallup poll in September 2016 showed that trust in the media has sunk to a new low. But as trust in the media wanes, so too does our value.

Government 214

Government Digital PR Report LinkedIn 214

The Proactive Report

FEBRUARY 24, 2017

That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. And according to the 2016 Cision State of the Media Report they don’t think Twitter is going away anytime soon. This was way below Wall Street’s expectations.

Twitter 235

Twitter Customer Service Web Facebook 235

Cision

APRIL 25, 2017

Carvin is the point person in a partnership that began in December 2016 between the AP and Facebook that illustrates some of the efforts the AP is undertaking to scrub misinformation from readers’ views. Fake news is not strictly new,” Carvin said.

Facebook 303

Facebook Newspapers Local Crisis 303

Agility PR Solutions

AUGUST 25, 2021

In September 2016, Yahoo confirmed a 2014 data breach that affected 500 million of its customers. Then, three months later, the company announced another breach that exposed one billion accounts to hackers in 2013. Almost a year later, Yahoo, yet again, announced that the data breach had affected three billion of its customers.

Communications 161

Communications Data Company Analysis 161

Cision

JANUARY 11, 2016

The following list was pulled during the 73rd Annual Golden Globes on January 10, 2016. BBC Breaking News (@BBCBreaking) January 11, 2016. Perez Hilton (@PerezHilton) January 11, 2016. VOGUE.CO.UK (@BritishVogue) January 11, 2016. Nina Garcia (@ninagarcia) January 11, 2016. Nerdist (@nerdist) January 11, 2016.

Twitter 120

Twitter Fashion Television Travel 120

ImPRessions - Crenshaw Communications

AUGUST 6, 2021

Kurtzman, who died in 2016 and also coined the term “economic headwinds,” was clearly a thought leader in his own right. “Expert” or “authority” just aren’t good enough, and “pundit” can hit the wrong note. So, what separates mere experts from thought leaders?

Leadership 398

Leadership B2B Community Viral 398

Agility PR Solutions

MARCH 23, 2023

Wirecutter, the product recommendation brand it acquired in 2016, showed 20 percent growth in the quarter, its affiliate revenue a major component of the $72 million in “other” revenue the […] The post Growing pains: A better way forward for fast-rising performance PR appeared first on Agility PR Solutions.

Brand 159

Brand Branding Media Publicity 159

Deirdre Breakenridge

FEBRUARY 15, 2017

Joe joined Atlantic Health System in 2016 to help elevate the organization’s social media strategy across all platforms. Joe Colon, Social Media Strategy, Atlantic Health System. Prior to joining Atlantic Health, Joe spent 7 years at News 12 New Jersey where he launched and led their digital and social efforts as an Interactive Producer.

Twitter 281

Twitter System Community Healthcare 281

Onclusive

FEBRUARY 10, 2020

In 2016, Avast expanded it’s antivirus marketshare when it acquired competitor AVG Technologies. Onclusive PR Attribution does not rely in any way on third-party data providers like Jumpshot and is in no way impacted by the Jumpshot closure. Some background on Jumpshot and browser plug-in data sources.

Media 221

Media Privacy Data Analytics 221

Marketwired

FEBRUARY 12, 2016

Subject to customary closing conditions, the deal is expected to close in the first half of 2016. Accelerating our strategy to deliver the most integrated, intelligent and easiest-to-use platform for communications professionals. Until then, it will be business as usual for both Marketwired and Nasdaq.

Government 189

Government Corporate Analytics Technology 189

Cision

AUGUST 3, 2017

This year, the Cision Communications Cloud ™ was named a finalist in two CODiE aw ard categories : “ Best Business Information Solution” and “Best News Media Monitoring Solution” after its launch in October 2016 ; ultimately taking home the award for “Best Business Information Solution.”

Industry 0

Industry Communications Software Hotels 0

Cision

APRIL 19, 2016

Bigger and better than ever, Social Media Marketing World 2016 didn’t disappoint on day one. SocialMedia Examiner (@SMExaminer) April 19, 2016. CMD (@CMDCreates) April 18, 2016. Cision (@Cision) April 18, 2016. Cision (@Cision) April 18, 2016. Cora-lynn (@coralynnyoga) April 18, 2016. garyvee #SMMW16.

Social Media 0

Social Media Marketing Media Customer Service 0

ImPRessions - Crenshaw Communications

JULY 10, 2017

Last year Crenshaw helped Small Town Brewery receive three honors, from three different publications – Beverage World Magazine’s 2016 Alcohol Power Players Award , Cheers Magazine’s 2016 Growth Brands Award for the year’s fastest growing beer brand and Cigars & Leisure Magazine’s 2016 “Reader’s Choice Award.” Your first inclination might (..)

Pitching 170

Pitching Media Product Launch Agency 170

ImPRessions - Crenshaw Communications

APRIL 30, 2020

Launched in 2016, Adweek Yeah, That’s Probably an Ad features co-hosts David Griner and Ko Im debating the highs and lows of creativity, advertising, marketing, media and technology. It features brand marketers and CEOs in travel, retail, FMCG, health and wellness, among other high-growth and heavily COVID-affected industries.

Marketing 306

Marketing Advertising Advertising Industry 306