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20 PR and Marketing Predictions for 2022

Sword and the Script

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ 2022 is going to be known as the year of the employee. Brad Marley , Chief Storyteller, Yelram Media . Data-driven PR.

Marketing 214
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Top skills of the 2022 social media professional–as told by the people doing the actual work

Communications Conversations

I wrote a post back in 2016 about the 10 skills the PR pro of the future will need to have. I definitely have more thoughts on the skills the social media pro of 2022 should have. Creativity – the ability to think outside the box and quickly for those time sensitive opportunities. They do need video and audio production skills.

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Collision’s Audacious Return to Toronto

Flatiron Communications

The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” We have to make sure we're reporting on the things that are more relevant to people's lives…not Beltway chatter" – @AP 's @JuliePace @CollisionHQ #collision — Peter Himler (@PeterHimler) June 22, 2022.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 192
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” AI will continue to have a profound impact on creative and marketing fields, including PR.

Writing 194