Cision

DECEMBER 28, 2015

You don’t need a new year’s resolution for your Twitter presence in 2016. Here are eight ways you can differentiate your brand from your competition on Twitter in 2016: 1. The best advice for content distribution on Twitter in 2016 comes from 2009. Want to know what new features Twitter will roll out in 2016?

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Twitter Brand Branding Customer Service 120

Deirdre Breakenridge

FEBRUARY 15, 2017

ET, the #PRStudChat community will gather to discuss the different opportunities in PR from owning your own business to agency PR and in-house communications for an organization. Joe joined Atlantic Health System in 2016 to help elevate the organization’s social media strategy across all platforms. Read more.

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Twitter System Community Healthcare 281

Cision

JANUARY 7, 2016

Even if you hire someone part time for a few hours each week to update your accounts, it’ll do a world of good for building your brand’s community online. Decide what matters most to your brand and set numeric goals to reach in 2016. I Resolve to Actually Listen on Social Media.

Social Media 120

Social Media Marketing Media Creativity 120

Deirdre Breakenridge

JULY 7, 2016

” How are Millennials finding work in 2016? ET, the #PRStudChat community gathers on Twitter to discuss the topic of Millennials in the Workforce. Our community will share insights on: Why are graduates having trouble finding work with a future? It makes up about 40 percent of the unemployed in the U.S.”

Twitter 202

Twitter Education Film Community 202

The Resolution Blog

DECEMBER 16, 2015

The shift to digital requires research specialists and data scientists to analyse and interpret the vast quantities of information required for effective communication and campaign planning; creative strategists to come up with channel agnostic idea; editorial and design specialists to produce creative content; community managers to engage with brand (..)

Case Study 120

Case Study Agency Creativity Study 120

Cision

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. Image Source: [link].

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Google Digital PR Mobile SEO 259

Cision

SEPTEMBER 12, 2016

These are the obvious places for hashtags: platforms where the community uses hashtags as a means to organize information. This may not be true for Instagram, where multiple hashtags are often used and add more thorough context to posted images. Sites like Facebook and LinkedIn don’t share this utility with the others.

How To 120

How To LinkedIn Instagram Twitter 120

Cision

JUNE 28, 2016

For the second half of 2016, I ’ m interviewing the world ’ s best content creators, futurists and change agents to see how content got where it is today and see where it ’ s going tomorrow. . In 2016, live video seems like a no-brainer. 2016 might be the most transformative year in social media.

Social Media 213

Social Media Media Video Film 213

Deirdre Breakenridge

APRIL 30, 2018

The Hispanic community is quickly becoming one of the most important consumer markets. The Hispanic community has many layers including sociopolitical status, generational and cultural gaps, and regional differences between countries. However, it would not appeal to any other Hispanic community as not every Hispanic in the U.S.

Marketing 184

Marketing Nonprofit Community Mobile 184

Stephen Waddington

JANUARY 3, 2019

The film shot in Newcastle in 2016 premiers on UK TV on Saturday evening on BBC2 at 9.45pm. How to help If you’ve watched I, Daniel Blake and want to help tackle the issue there’s a really simple way in which you can help in your own community. The story of the rise of foodbanks is told in Ken Loach and Paul Laverty’s film.

Local 92

Local Community Film Government 92

The Proactive Report

FEBRUARY 24, 2017

That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. And according to the 2016 Cision State of the Media Report they don’t think Twitter is going away anytime soon. This was way below Wall Street’s expectations.

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Twitter Customer Service Web Facebook 235

PRSay

OCTOBER 12, 2021

For many young or career-transitioning PR professionals who represent under-resourced identity communities, an unpaid internship — even for academic credit or experience — is a non-starter. Rodriguez is president and CEO of Vanguard Communications , a public relations and social marketing firm in Washington, D.C.,

Nonprofit 197

Nonprofit Financial Community Leadership 197

Shift Communications

JANUARY 2, 2017

In 2016, we saw more content created than ever before. Just in news publications alone, we saw an astonishing 72 million news stories written in 2016 according to Google News, an all-time high. Three mega-trends are already on their way and will arrive at our industry’s shores before the year is out. Let’s see if we’re ready for them.

Trends 83

Trends Publicity Analytics Software 83

ZudePR

DECEMBER 30, 2016

All the reviews below were featured in my irregular reading list email: I issued seven in 2016. 1: Deep Work: Rules for Focused (Sic) Success in a Distracted World by Cal Newport (2016) £10.49. P.S. Cialdini brought out a follow-up book in September 2016. Sign Up Now. #1: Towards the end of 2015, I was feeling distracted.

Writing 84

Writing Google Meeting Airlines 84

PRSay

OCTOBER 18, 2016

Learn more about the PRSA 2016 International Conference or register to attend. When I learned that Indianapolis would be the site of the 2016 PRSA International Conference, I considered turning down the role of 2015 Hoosier Chapter president-elect/2016 Hoosier Chapter president.

Conference 60

Conference Hotels Internal International 60

Deirdre Breakenridge

DECEMBER 6, 2016

As we close out 2016, the #PRStudChat community will gather together on Tuesday, December 13th at 8:30 p.m. The questions / topics our community of students, professionals, and educators will answer and discuss the night of the 13 th include: How do I know if I’m entrepreneur ready?

Community 150

Community Twitter Corporate Groups 150

Karen Freberg

JANUARY 26, 2019

We have seen many communities arise of course over the past few decades on social media. However, can communities serve as the new “next move” for social media professionals? How do I go about in creating a community? Here are some best practices I have learned over the past few years in managing several communities.

Social Media 61

Social Media Community Media Groups 61

MaccaPR

MAY 23, 2016

Whether it's education around Lyme Disease, trying to sell a state-of-the-art knee implant, or informing the public of a new test to detect lymphedema, I've witnessed the effect that a lack of – or ineffective – communications can have on the health industry. lags all other sectors but one (financial). What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

Cision

APRIL 19, 2016

Bigger and better than ever, Social Media Marketing World 2016 didn’t disappoint on day one. SocialMedia Examiner (@SMExaminer) April 19, 2016. CMD (@CMDCreates) April 18, 2016. Cision (@Cision) April 18, 2016. Cision (@Cision) April 18, 2016. Cora-lynn (@coralynnyoga) April 18, 2016. garyvee #SMMW16.

Social Media 0

Social Media Marketing Media Customer Service 0

Flack's Revenge

FEBRUARY 6, 2018

But it is a good time to take stock; as Facebook has come full circle in less than two years; from when they were accused of liberal newsfeed bias in May 2016 to their machinations to make news safe, to Facebook’s “no mas” moment a couple of weeks ago. Frankly, I’m exhausted as they took us on a wild ride.

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Facebook Journalism Local Google 120

PRSay

OCTOBER 24, 2018

Then, on April 20, 2016, Mitsubishi President Tetsuro Aikawa resigned suddenly after admitting that his company had falsified its fuel-efficiency reporting. But then the 2016 scandal forced Nissan to suspend selling those models. Those viewing the May 2016 press conference were not limited to members of the media.

Ethics 265

Ethics Automotive Conference Technology 265

Cision

APRIL 28, 2017

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). Question #1: Historically, this question always receives a wide variety of comments: Communication with the investment community is an essential component of a well-managed public company. Initially, it was predominantly retail investor-based.

Infographics 174

Infographics Comparison Construction Study 174

PRSay

OCTOBER 16, 2020

Even before foreign interference in the 2016 election was confirmed and the coronavirus pandemic spread earlier this year, voter education has been important for a properly functioning democracy. At the end of the day,” Sailor said, “we want to have a community that we will pass down to the next generation [as] a legacy of freedom.”.

Communications 202

Communications Nonprofit Employee Local 202

Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016. Stats, facts and guesses abound about the top health care trends in 2016. Figure out cross-generational communication — quickly. Recognize that communicating to your health care consumers is not “one-size-fits-all.”

Communications 60

Communications Insurance Insurance Privacy 60

Deirdre Breakenridge

MAY 30, 2018

Oxford Dictionary’s word of the year in 2016 was post truth : an adjective defined as ‘relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief. For every fact there is a counterfact.

Communications 171

Communications Training Education System 171

Stephen Waddington

JULY 6, 2022

billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016). Practitioners and academics operate in almost entirely separate communities. To communicate effectively across a full range of platforms and technologies.

Publicity 167

Publicity Ethics Training Education 167

PR Matters

APRIL 21, 2016

In celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.).

Reputation 165

Reputation Public Affairs Advertising Advertising 165

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

According to PageFair , use of ad blockers grew by 30 percent in 2016, accounting for 11 percent of web users and more than 600 million devices. ” To me this refers to the applications of PR skills once used exclusively in media relations to social community management, influencer relations, and content marketing.

Journalism 185

Journalism Advertising Advertising SEO 185

PRSay

FEBRUARY 24, 2021

Kaiser GKC-PRSA Memorial Scholarship Fund at the Greater Kansas City Community Foundation for undergraduate college scholarships. She died in 2016 at age 98. Wells Award for leadership in journalism for people of color. To donate to the scholarship fund, click here. Greg Beaubien is a frequent contributor to PRSA publications.

Newspapers 122

Newspapers Fashion Leadership Journalism 122

Deirdre Breakenridge

NOVEMBER 3, 2016

Are you a professional who is willing to give back to the academic community? On Tuesday, November 15, 2016, at 8:30 p.m. ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students can prepare themselves to enter the workplace — not as fresh graduates, but as emerging professionals.

Trade Shows 150

Trade Shows Community Social Media Resources 150

Stephen Waddington

AUGUST 9, 2017

The PRCA Census in 2016 (opens as a PDF) identified a gap of five percent between the profession and the public, with 91% of practitioners identifying as white. The gap of four or five percent is a deficit of up to 2,500 black, Asian and ethnic minority candidates (BAME) according to Office for National Statistics UK employment data for 2016.

Publicity 122

Publicity Survey Data Agency 122

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

What’s more, media credibility has actually increased over 2016. Like a lit fuse, her post burned through the tech community and exploded into public consciousness. New CEO Dara Khosrowshahi was quickly beset with a fresh crisis, though, when news came out that Uber covered up a 2016 hack.

Airlines 180

Airlines Reputation Journalism Crisis 180

PR News

JULY 22, 2016

They try to accomplish this through third-party media coverage, the sharing of their own content and community engagement. The post How the 2016 Presidential Race May Change Brand Communications appeared first on PR News Blog. Once upon a time, politicians sought the same end and used similar means. Things have changed.

Communications 48

Communications Brand Branding Community 48

Shift Communications

DECEMBER 15, 2016

A long time McDonald’s employee who has Down Syndrome was celebrating her retirement, and we wanted to share the good news with her local community – both to show everything people with disabilities can take on, and that McDonald’s supports them. After an aggressive media relations push, we began to pick up traction in the local market.

Print 60

Print Media Travel Wireless 60

Cision

MAY 3, 2017

By supporting the press through honest PR practices, by giving back to community, but upholding ethical standards in all that they do, companies can help ensure that the American dream and the laws that govern it stay in place permanently. It’s easy to stay silent and not take a stand on current events.

Brand 253

Brand Branding Government Ethics 253

Cision

OCTOBER 20, 2016

As the communications industry prepares for this weekend and next week’s PRSA 2016 International Conference , the question is: How has the conversation around trust evolved over the past 12 months? Trust is foundational to how we grow, both as communicators and the brands we serve. A crisis in trust. Deliver on your promises.

Conference 120

Conference Internal International Community 120

PR in High Definition

OCTOBER 11, 2016

Instead, we were delighted to join the Action for Children team and many, many others in raising money to help end youth homeless at Byte Night 2016. We’ve have been honoured to help with media relations for Byte Night this year, working to raise awareness amongst the technology community, who have long been staunch supporters of the cause.

Pitching 48

Pitching Course Community Technology 48