Beyond PR

JULY 13, 2016

Social media and viral news content allow for real-time discussions as these newer topics join the price of prescription medications and reproductive health in the public eye. Healthcare and Public Safety. Luckily, healthcare and biomedical R&D news breaks every single day. Social Advocacy. What’s the goal of your campaign?

Energy 40

Energy Healthcare Policies Agriculture 40

Sword and the Script

DECEMBER 10, 2019

16) Social media fragments into niche communities. It will continue to split and fragment and silo itself into like-minded communities with incrementally less access for marketers.”. 21, 2019, the New York Times published a story, “With Local News in Retreat, The Community Fabric Frays.” For this, I apologize.

Marketing 129

Marketing Content Marketing Advertising Advertising 129

NewsWhip

SEPTEMBER 19, 2019

Engagement to mental health content has fluctuated since 2016, but engagement to content focused on mental health initiatives specifically, has increased since then. But how has the conversation about mental health changed over time? Mental Health Initiatives Content in 2019. Mental Health Initiatives Engagement to Content in 2019 YTD.

Web 68

Web Exercises Employee Viral 68

Beyond PR

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. Image Source: [link].

Google 64

Google Digital PR Mobile SEO 64

Prohibition

JUNE 27, 2023

The Growing Luxury Landscape on TikTok The Rise of TikTok and Its Appeal to Gen Z Since its inception in 2016, TikTok has experienced exponential growth, with an average of 78.7 TikTok, with its immense reach and viral nature, offers luxury brands a unique opportunity to connect with consumers and create impactful digital experiences.

Branding 71

Branding Brand Marketing Fashion 71

Presspage

AUGUST 10, 2018

A particularly effective way of communicating to the public is by tying this form of content to items in the news cycle. One of the best ways PR professionals can build a newsroom that resonates in the healthcare community is by tapping into the goldmine that is their employees. Leverage your Employees. Stay current.

Healthcare 60

Healthcare Publicity Storytelling Employee 60

Waxing UnLyrical

FEBRUARY 8, 2016

“Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. Valentine’s Day Campaign Tips For 2016. What You Can Learn from the Star Wars Community. How to Build a Social Community: 4 Tips. How to Build Stronger Bonds With Your Community.

Community 40

Community Web Viral Creativity 40

Sword and the Script

APRIL 5, 2016

There seems to be this general consensus that a brand presence on social media inevitably leads to viral appeal. The CMO Survey Highlights and Insights Feb 2016 from christinemoorman. How is it that in 2016 mobile investment even a question? Highly Inflated Expectations for Social Media. Rent Media for Owned Media Purposes.

Mobile 60

Mobile Survey Marketing B2C 60

Doctor Spin

DECEMBER 4, 2023

Confirmation bias, amplified by social media algorithms and media logic, segregates online communities into isolated information bubbles—echo chambers. Echo chambers in social media contribute to the viral spread of misinformation by acting as initial bandwagons for complex contagions.” Source: PLoS ONE 3 Törnberg, P. PLoS ONE, 13.

Media 52

Media eBook Viral Construction 52

Sword and the Script

FEBRUARY 7, 2017

The firm says it surveyed 1,055 bloggers and published the report late in 2016. There are also intangibles such as the seemingly unexplained behavior of a digital community. For example, I’ve seen posts cranked out in an hour go unexpectedly viral.

B2B 60

B2B Blogging Data Survey 60

Scott Public Relations

AUGUST 27, 2019

Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. How is it that misinformation could spread so rapidly?

Insurance 45

Insurance Insurance Healthcare Communications 45

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Stay tuned in 2016! The booklet was gifted to more than 2,000 GNP Company team members and family farm partners, as well as dozens of community members and business partners. Source: Maccabee.com ). Source: GNP Company).

Corporate 48

Corporate Examples Storytelling Branding 48

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Scott Public Relations

AUGUST 27, 2019

Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. How is it that misinformation could spread so rapidly?

Healthcare 40

Healthcare Insurance Insurance Communications 40

ImPRessions - Crenshaw Communications

JANUARY 19, 2017

After a video of a Comcast service rep falling asleep on a customer’s sofa while on hold with the home office went viral, It had nowhere to go but up. In 2016, however, it seemed to steer things back onto a positive path. Arm them with good news where appropriate. It can also be a humanizing exchange.

Customer Service 120

Customer Service Publicity Insurance Insurance 120

Masters in Communications

FEBRUARY 12, 2022

There is some concern that the media influences the agenda too much - stories that go viral don't always have merit, they are not always completely true. In 2016, the Cambridge Analytica Scandal at Facebook brought all these issues to a head. This issue sometimes creates further ethical issues listed in this section.

Ethics 52

Ethics Communications Print Television 52

MaccaPR

MARCH 2, 2017

Social Media Today – This online community portal published by a Washington, D.C.-based Among our faves: " 10 Proven Ways to Make Content Go Viral ”. Breaking Down Virality: An Analysis of 4 Posts That Went Viral ”. “ Among our many fave posts: “ Comment Marketing: How to Earn Benefits From Community Participation ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Prohibition

MAY 9, 2023

With its unique video format, catchy music, and viral challenges, TikTok has become a global phenomenon, especially among younger audiences. Launched in China in 2016, the app quickly gained popularity in Asia before expanding to the US and other countries.

Privacy 62

Privacy Social Media Viral Instagram 62

MaccaPR

JUNE 27, 2018

Despite threats of boycotts, the retail giant has remained steadfast in its multi-year “Take Pride” campaign in support of the LGBTQ community. And it seems to be working, as Whirlpool reports on its carecounts.com website that attendance rates for high-risk students increased from 82% to 91% during the 2016-17 program.

Branding 70

Branding Brand Marketing Retail 70

NewsWhip

AUGUST 18, 2020

People were also very open to positive stories, on a personal and community level. One of the first big stories was about an Italian town that came together to sing on their balconies to show community spirit in the face of the tragedy. .

Web 78

Web Comparison Facebook Community 78