Cision

MARCH 21, 2016

For our newest findings, check out the State of the Media 2016 Report! Cision’s State of the Media 2016 Report lists the four most important media trends, according to a survey of more than 300 journalists. Emerging technology continues to change the way readers consume the news and how media outlets report it. Native Advertising.

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Trends Mobile Media Print 120

Cision

APRIL 28, 2017

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). From these tactical answers, IR teams can sculpt their shareholder communications efforts and budget. Since 2012, the study has evolved. Initially, it was predominantly retail investor-based.

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Infographics Comparison Construction Study 174

Cision

FEBRUARY 8, 2016

Ciro Procuna (@cprocuna) February 8, 2016. S3JhQJhmBS pic.twitter.com/sXFC9N5YOV — Zennie Abraham (@zennie62) February 8, 2016. SB50 — Scott Hanson (@ScottHanson) February 8, 2016. DotheDew #SB50 Radio Row pic.twitter.com/d6v2lMWxT2 — Tony Bruno (@TonyBrunoShow) February 5, 2016. Payton (@paytonsun) February 8, 2016.

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Cision

AUGUST 14, 2017

HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Tweet out links to you infographics to provide real information for your followers. Use Multimedia Assets to Engage Your Audience — and Avoid Boring Them. Use multimedia.

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Writing How To Infographics Pinterest 310

Cision

MAY 12, 2017

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). From these tactical answers, IR teams can sculpt their shareholder communications efforts and budget. Since 2012, the study has evolved. Initially, it was predominantly retail investor-based.

Infographics 149

Infographics Comparison Retail Study 149

Cision

APRIL 6, 2016

The 2016 NCAA men’s basketball tournament had no shortage of storylines thanks to bracket-busting buzzer-beaters and logic-defying Cinderellas. Why does all this matter to brands?

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Infographics Apparel Sports Software 120

Shift Communications

JANUARY 4, 2016

In this series, we’ll examine a few data-driven trends that could mean success or failure for your PR efforts in 2016. Trend #1: Interactive Infographics. We marketers and communicators have killed the infographic. Can the news media absorb the volume of infographics we churn out? The interactive infographic.

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Cision

DECEMBER 11, 2017

HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Tweet out links to infographics to provide data-driven information for your followers. Use Multimedia Assets to Engage Your Audience — and Avoid Boring Them. Use multimedia.

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Writing How To Infographics Pinterest 293

Marketwired

JANUARY 5, 2016

Take a look at our suggestions for staying on top of your PR game in 2016. According to our content marketing survey, 64% of PR pros are planning to increase their time, resources, and efforts spent on content marketing in 2016. 5 #NewYearsResolutions for #PR Professionals in 2016: What Made #Marketwired’s List Click To Tweet.

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Mobile Content Marketing Survey Infographics 100

Cision

DECEMBER 5, 2017

Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics are easy to read, easier to digest and boost engagement by up to 3x. To promote an infographic, you first have to create an infographic.

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Infographics Case Study Content Marketing Video 235

The Proactive Report

JANUARY 15, 2016

The ability to identify the right influencers – in both traditional and social media – and provide them with content they value so that you get earned media coverage will become highly prized in 2016. Audio & Visual: There seems to be no end to the demand for immediate, visual content.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

The ability to identify the right influencers – in both traditional and social media – and provide them with content they value so that you get earned media coverage will become highly prized in 2016. Audio & Visual: There seems to be no end to the demand for immediate, visual content.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

The ability to identify the right influencers – in both traditional and social media – and provide them with content they value so that you get earned media coverage will become highly prized in 2016. Audio & Visual: There seems to be no end to the demand for immediate, visual content.

Trends 100

Trends Skype Digital PR Guidelines 100

Shift Communications

DECEMBER 27, 2016

Our top posts from the first quarter of 2016 focused on the different ways data and analytics have transformed the efforts of public relations professionals and how they affect client expectations. TOP DATA-DRIVEN PR TRENDS OF 2016: INTERACTIVE INFOGRAPHICS. This includes the evolution of the traditional infographic.

Infographics 68

Infographics Analytics Data-Driven PR Social Media 68

Cision

SEPTEMBER 26, 2017

A report from Content Marketing Institute (CMI) conducted in 2016 found that 47 percent of enterprise marketers planned to increase their budgets for content marketing over the following 12 months. Diversify content by using a variety of forms like infographics, videos, graphics and images. Measuring Content Effectiveness.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Cision

MAY 17, 2016

Cision’s 2016 State of the Media Report echoes this sentiment with 42 percent of respondents saying communication professionals need to improve on providing information. Cision’s 2016 State of the Media Report found that journalists saw multimedia journalism and video- and image-based content as two of the most important trends of 2015.

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Survey Infographics Meeting Journalism 180

Cision

MAY 5, 2017

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). From these tactical answers, IR teams can sculpt their shareholder communications efforts and budget. Since 2012, the study has evolved. Initially, it was predominantly retail investor-based.

Infographics 120

Infographics Comparison Financial Study 120

Cision

MAY 29, 2017

billion in 2016. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. This means you need to repurpose your content and convert it into videos, slideshows, podcasts, infographics and other forms. billion in 2014 to 2.17 billion by 2020. Offer Variety.

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How To Content Marketing Engineering Advertising 129

Cision

FEBRUARY 29, 2016

And with the 2016 presidential election drawing closer, PACs are struggling to confront their biggest problem. At her free webinar, “ Create Standout PAC Communication for 2016 ,” Amie provided attendees with email best practices, campaign scheduling tips and examples of successful PAC campaigns. Want to increase your PAC’s impact?

Communications 120

Communications How To Infographics Print 120

Deirdre Breakenridge

FEBRUARY 1, 2016

According to a Marketwired survey in November 2015, PR and marketing professionals plan to increase their content marketing programs by 64% in 2016. A Little More About Piktochart … Piktochart was founded in 2011 by Ai Ching Goh and Andrea Zaggia when they realized Infographics were quickly growing in popularity.

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Community Creativity Content Marketing Infographics 150

Cision

APRIL 19, 2016

Bigger and better than ever, Social Media Marketing World 2016 didn’t disappoint on day one. SocialMedia Examiner (@SMExaminer) April 19, 2016. CMD (@CMDCreates) April 18, 2016. Cision (@Cision) April 18, 2016. Cision (@Cision) April 18, 2016. Cora-lynn (@coralynnyoga) April 18, 2016. garyvee #SMMW16.

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Cision

APRIL 7, 2017

In January 2016, Daher purchased the agency where she served as the firm’s first ever vice president, and rebranded it to Powerhouse Communications. In January 2016, Powerhouse Communications was born. You’d pay for a photo shoot or an infographic or a video production, right? What has been the biggest challenge?

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Pitching Agency Social Media Creativity 228

Ishmael's Corner

DECEMBER 12, 2016

If there were ever a year that proved life is better than fiction, it was 2016. The post The Top 10 Storytelling Posts for 2016 appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. As always, subjectivity rules my curation of the best posts of the year.

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Storytelling Industry Communications Publicity 60

Cision

MAY 3, 2017

Our 2016 timeline infographic highlights some of the monumental challenges that affected journalists last year. Confidence in the media has recently eroded due to the recent U.S. presidential election, the rising belief that mainstream media is untrustworthy, and other critical factors including shakeups at major organizations.

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Brand Branding Government Ethics 253

Cision

JANUARY 11, 2017

According to research from the Content Marketing Institute , 70 percent of B2B marketers plan to create more content in 2017 compared to 2016. The Buzzsumo study that I referenced earlier shows that the infographic is the most shared piece of content — outperforming the next most shared content type by thousands of shares on average.

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Strategy Infographics Content Marketing Study 120

The Stalwart Blog

DECEMBER 18, 2015

Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. Twitter (75%), Facebook (73%) and LinkedIn (63%) are the most commonly used social channels for sharing visual content (video, photos, and infographics).

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

Cision

JUNE 20, 2016

Cision’s State of the Media 2016 Report found that 92 percent of journalists said that their companies were already mobile-ready. While text-heavy content is not very inviting, multimedia like interactive quizzes, infographics and live videos will be more likely to attract attention.

Mobile 159

Mobile Public Affairs Infographics Government 159

The Proactive Report

JUNE 11, 2016

The Holmes Global Communication Report 2016 revealed that in-house execs and agency leaders agree that talent is the top challenge for PR today. The second is that respondents are underestimating the rise of visual communications—infographics and animation and video more broadly—and the other new skills we need to attract.”

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Infographics Course Survey Agency 150

Cision

FEBRUARY 23, 2016

At her upcoming webinar, “ Create Standout PAC Communication for 2016 ,” on Thursday, February 25 at 2 p.m. Consider using a strong, mobile-friendly visual, such as an infographic, to convey your PAC’s value in an appealing and effective way. But how do you do it effectively? Images via Pixabay: 1 , 2.

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Communications Education Infographics Mobile 120

Stuart Bruce

DECEMBER 14, 2015

He’s also helpfully summarised it in this infographic. Rather than summarise it in a blog post I’d recommend you pop over to Frederik’s site and take a look for yourself. I’m rather impressed that not only did he write the guide, he also did the illustrations himself. A multi-talented individual indeed. Disclaimer.

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Infographics eBook Conference Training 60

Cision

MARCH 8, 2016

Get Cision’s free State of the Media 2016 Report! This could mean sharing news via a YouTube video or creating an infographic on a recent industry trend. Here are three trends you need to follow and why doing so will help you better reach your audience: Want more insights on the latest media trends?

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Trends Mobile Media Infographics 120

Buzzstream

JANUARY 17, 2018

Interestingly, between 2010 – 2016, the sales of ebooks in the U.S. Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers.

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eBook Infographics Pinterest How To 108

Beyond PR

FEBRUARY 22, 2017

Do you know that at least 70 percent of B2B marketers will create more content in 2017 compared to 2016? Trick question: which will get the most shares between an infographic and a “ How to ” post? They are: Infographics. Master Content Types: Not All Content are Created Equal. What posts. How to posts.

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Content Marketing Strategy Infographics Marketing 93

Cision

MARCH 8, 2016

Nearly half of the reporters surveyed in Cision’s State of the Media 2016 Report stated they used video- and image-based content in their stories. Help reporters reach these on-the-go content consumers by pitching videos, infographics or other mobile-friendly multimedia.

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How To Pitching Comparison Survey 84

Cision

FEBRUARY 15, 2016

Cision’s 2016 State of the Media Report, to be released Tuesday, found that the majority of journalists (93 percent) prefer to be contacted via email. Include multimedia, like videos or infographics, that reporters can reference in their stories, before or after your conference takes place. Want to take it one step further?

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Conference How To Infographics Leadership 120

Solo PR Pro

JANUARY 5, 2016

Happy 2016! For others, 2016 is the year they make the leap into independent consulting. 10 Basic Rules for Successful Infographics. Love them or hate them, highly-sharable infographics have become an enduring part of the content marketing landscape. The Results Are In! Bonus: How to Master the Client Lifecycle.

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Infographics eBook Survey Resources 40

Deirdre Breakenridge

MARCH 23, 2016

Visuals (photos, infographics, etc.). If you’re interested in learning more about Romancing the C-Suite, you can check out the CommPRO free webinar on April 6, 2016 at 1:00 p.m. Earned (publications like The New York Times). Newswires (press releases). Owned (company blogs). Text (long or short form). Measurement. Benchmarking.

Communications 150

Communications How To Analytics Public Affairs 150