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“Internal” PR: Takeaways for Summer 2016

ImPRessions - Crenshaw Communications

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. If you already have a rigid gameplan for a student intern, be prepared to trash it. Your intern may be a beer geek, an art maven, or a whiz at editing smartphone videos.

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8 Surprising Reasons To Raise Your Internal Communications Game

ImPRessions - Crenshaw Communications

It can be easy for a corporate PR team to neglect a critical aspect of business communications — internal PR. 8 reasons to invest in internal PR. Internal communications initiatives that foster engagement become even more critical when colleagues are spread across the city, or even the country.

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The Power of Internal Linking with Positional’s Nate Matherson

Buzzstream

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

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Why Metrics Matter: Day One at the AMEC International Summit

Cision

This week hundreds of communication professionals have jetted off to London for the 8 th annual Association for the Measurement and Evaluation of Communication (AMEC) International Summit. Hugh Elliott (@HughSElliott) June 15, 2016. Gorkana (@Gorkana) June 15, 2016. Gorkana (@Gorkana) June 15, 2016. amecsummit.

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The Rise and Fall of the Pumpkin Spice Latte

Cision

2016’s #PSL (Pumpkin Spice Latte) lovers have crushed this total by 44%. Incite social sharing internally by asking your team and organization to get involved. In an analysis of the social media mentions relating to pumpkin spice products, we’ve found that society has reached peak pumpkin spice.

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Make #Leadership a Priority in 2016

Deirdre Breakenridge

If you want to make leadership a priority in 2016, then you have to challenge yourself to uncover your own leadership qualities and skills. – Kathy Caprino , International Career Success Consultant & Speaker, @kathycaprino on Twitter. The post Make #Leadership a Priority in 2016 appeared first on Deirdre Breakenridge.

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Internal communication critical to business transformation

Stephen Waddington

New research supports the assertion that internal communication has been critical to helping organisations transform during the COVID-19 pandemic. Internal communication and how organisations engage employees is a critical factor in successful transformation projects. It has been at the core of organisational change.