ImPRessions - Crenshaw Communications

JANUARY 4, 2016

As PR agency professionals and other pundits make up their “best” and “worst” lists for 2015, technology stories and the PR behind them will be ubiquitous. Here, then is my list of five top tech stories of 2016 – defined as those that had the greatest PR impact. Apple Watch set trends for wearables.

Transportation 227

Transportation Technology Google Software 227

Cision

MARCH 21, 2016

For our newest findings, check out the State of the Media 2016 Report! Emerging technology continues to change the way readers consume the news and how media outlets report it. Cision’s State of the Media 2016 Report lists the four most important media trends, according to a survey of more than 300 journalists.

Trends 120

Trends Mobile Media Print 120

Marketwired

FEBRUARY 26, 2016

As technology continues to demand change for all industries, it’s important to start your year off by planning the ways it could impact your day-to-day PR activities. Just in the past month many predictions have been made about 2016 PR trends, and a lot of them have overlapping themes. [By Alex Hoag].

Trends 105

Trends How To SEO Google 105

Onclusive

DECEMBER 6, 2017

A 2016 survey from Narrative Science found that 58 percent of enterprise business executives are already using predictive analytics within their organization. In 2012, Gartner predicted that by this year (2017), the CMO will spend more on technology that the CIO. According to PwC , 72 percent termed it a “business advantage.”

Strategy 294

Strategy Data-Driven PR Measurement Enterprise 294

Sword and the Script

JULY 7, 2020

Managing customer relationships is a business process that’s virtually impossible to perform at scale without technology, even as the term CRM has become synonymous with the technology. Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors. >>> Give our services a try.

Technology 121

Technology Publicity Software Print 121

Onclusive

FEBRUARY 10, 2020

In 2016 it acquired competitor AVG Technologies , and merged Avast Antivirus with AVG AntiVirus. Onclusive PR Attribution is in no way impacted by the Jumpshot closure. Some background on Jumpshot and browser plug-in data sources. Avast developed Avast Antivirus in 2014.

Media 273

Media Privacy Data Analytics 273

Shift Communications

DECEMBER 28, 2016

Our top posts from the second quarter of 2016 focused on PR and marketing technology skills, Facebook branded content, and measuring influencer performance. Let’s take a look: PR and the Marketing Technology Skills Gap. In April of 2016, Facebook decided to change the game and reporting methods for the typical influencer.

Technology 83

Technology Facebook Measurement Policies 83

Presspage

AUGUST 15, 2017

The other part is understanding the technological shifts that will change the world in the coming decades, and along with it, how you do PR. Recognizing and preparing for the emergence of these technologies now will be the difference between surfing the tech wave and being swept away as they break. Download our latest eBook!

Technology 115

Technology Big Data Video Data 115

The Resolution Blog

DECEMBER 16, 2015

Taking a step back to review, assess and look at how changes can be made to working processes, improvements made to skillsets and new technologies adopted is vital for innovation. If we can tentatively identify some of the factors holding back innovation in the PR sector how can we go about addressing these? Firstly, more reflexivity is key.

Case Study 120

Case Study Agency Creativity Study 120

Waxing UnLyrical

OCTOBER 5, 2016

Sahana (@hellosahana) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. Angela Sinickas (@sinickasa) September 8, 2016. Katie Delahaye Paine (@queenofmetrics) September 8, 2016.

Measurement 84

Measurement Analysis Tools Agency 84

Cision

JUNE 28, 2016

For the second half of 2016, I ’ m interviewing the world ’ s best content creators, futurists and change agents to see how content got where it is today and see where it ’ s going tomorrow. . In 2016, live video seems like a no-brainer. But technology had to catch up with human nature. “ Live video isn ’ t new this year.

Social Media 213

Social Media Media Video Film 213

Cision

SEPTEMBER 5, 2017

In 2016, Hallmark , a leading greeting card, and gift manufacturer collaborated with Instagram influencers to promote their holiday-2016 collection of keepsake ornaments. A post shared by Tanesha Awasthi (@girlwithcurves) on Nov 23, 2016 at 4:23pm PST. You may also need to identify the topics and trends that resonate with them.

Strategy 244

Strategy How To Media Measurement 244

Cision

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. Image Source: [link].

Google 259

Google Digital PR Mobile SEO 259

ImPRessions - Crenshaw Communications

JANUARY 15, 2016

On technology. It amazes me today that King had plenty to say about science and technology some 50 years ago. And finally this comment on technology and ethics could have been made in 2016. King clearly led by example, but his words were often inspiring. ” (Domestic Impact of the War, 1967).

Technology 199

Technology Ethics Leadership Examples 199

Onclusive

FEBRUARY 10, 2020

In 2016, Avast expanded it’s antivirus marketshare when it acquired competitor AVG Technologies. Onclusive PR Attribution does not rely in any way on third-party data providers like Jumpshot and is in no way impacted by the Jumpshot closure. Some background on Jumpshot and browser plug-in data sources.

Media 221

Media Privacy Data Analytics 221

Marketwired

FEBRUARY 12, 2016

We are pleased to announce that Marketwired has agreed to be acquired by Nasdaq, a leading provider of trading, clearing, exchange technology, listing, information and public company services across six continents. Subject to customary closing conditions, the deal is expected to close in the first half of 2016.

Government 189

Government Corporate Analytics Technology 189

Cision

AUGUST 3, 2017

This year, the Cision Communications Cloud ™ was named a finalist in two CODiE aw ard categories : “ Best Business Information Solution” and “Best News Media Monitoring Solution” after its launch in October 2016 ; ultimately taking home the award for “Best Business Information Solution.”

Industry 0

Industry Communications Software Hotels 0

ImPRessions - Crenshaw Communications

APRIL 30, 2020

Launched in 2016, Adweek Yeah, That’s Probably an Ad features co-hosts David Griner and Ko Im debating the highs and lows of creativity, advertising, marketing, media and technology. It features brand marketers and CEOs in travel, retail, FMCG, health and wellness, among other high-growth and heavily COVID-affected industries.

Marketing 306

Marketing Advertising Advertising Industry 306

Cision

MARCH 20, 2017

Cision has big ideas on the future of earned media technology; we’ve been moving fast, and we’re ready to move faster. Most notably you’ll see us expanding features of the Cision Communications Cloud ™ technology platform such as big data, measurement and Cision ID solutions. You can read the full release for all the details.

Technology 227

Technology Data Big Data Measurement 227

PRSay

OCTOBER 24, 2018

Then, on April 20, 2016, Mitsubishi President Tetsuro Aikawa resigned suddenly after admitting that his company had falsified its fuel-efficiency reporting. But then the 2016 scandal forced Nissan to suspend selling those models. By 2004, Mitsubishi was forced to leave the DaimlerChrysler alliance. to $3.97) per share.

Ethics 265

Ethics Automotive Conference Technology 265

The Proactive Report

NOVEMBER 10, 2016

According to the 2016 Global Trust Barometer search engines (read Google) are the first-used and most trusted media source. Not at all – while technology has disrupted PR in many ways it has also made it more accessible to the small business owner with a tiny budget. MEDIA SOURCE. The best choice is a wire service. Google maps.

Engineering 160

Engineering Google Banking Small Business 160

ZudePR

DECEMBER 30, 2016

All the reviews below were featured in my irregular reading list email: I issued seven in 2016. 1: Deep Work: Rules for Focused (Sic) Success in a Distracted World by Cal Newport (2016) £10.49. Like some technological teddy. P.S. Cialdini brought out a follow-up book in September 2016. Sign Up Now. #1: Sign Up Now.

Writing 84

Writing Google Meeting Airlines 84

PRSay

JUNE 11, 2018

With all the talk lately about changes in how our clients communicate with audiences — disruptive technologies, innovation, shifting consumer habits — certain key aspects of the PR profession have remained constant. Changes in technology and client expectations. Technology has also lets us better track our successes.

Technology 143

Technology Retail Storytelling Crisis 143

Shift Communications

JANUARY 2, 2017

In 2016, we saw more content created than ever before. Just in news publications alone, we saw an astonishing 72 million news stories written in 2016 according to Google News, an all-time high. Vice President, Marketing Technology. Let’s see if we’re ready for them. Content Shockwave. Dark Social and Influence. Christopher S.

Trends 83

Trends Publicity Analytics Software 83

Flack's Revenge

FEBRUARY 3, 2016

Dieter Bohn (@backlon) February 2, 2016. ಠ_ಠ (@MikeIsaac) February 2, 2016. Arik Hesseldahl (@ahess247) February 2, 2016. But language geek that I am, I latched onto the words some articles used to describe the technology: “mixed reality” Ahhh, reality used to be so – um, real – and much simpler.

Journalism 120

Journalism Technology Strategy Company 120

Beyond PR

JUNE 21, 2016

As we head into the second half of 2016, video’s role in PR and marketing continues to heat up. Thanks to ever-increasing technological advancements, video can be streamed and viewed on all devices as quickly as text-only used to be.”.

Content Marketing 73

Content Marketing Video Trends Marketing 73

Deirdre Breakenridge

JUNE 1, 2016

Again, here’s where technology can help. It’s brilliantly simple — with this technology, your open meeting times appear at the bottom of your emails, which clients can click on and immediately schedule time on your calendar. It’s 2016 — we live in the future! Make It Easy to Book a Meeting with You. Automate Email Follow Up.

Agency 150

Agency Technology Employee Meeting 150

MaccaPR

MAY 23, 2016

According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. 53 percent of Millennials would rather lose their sense of smell than their technology. lags all other sectors but one (financial). What does that mean? Mine Social Media for Public Health Trends.

Conference 80

Conference Healthcare Marketing Crisis 80

Shift Communications

DECEMBER 2, 2016

Another coverage highlight this year came on behalf of Corcentric, when we placed a byline in CIO Review Magazine by Hugo Borda, their SVP of Technology and Engineering: The Rise of.NET and Challenges to Consider. After just a 20-minute conversation with Hugo, our team was able to compose the article on this subject matter that was new to us.

Media 60

Media Mobile Employee Trends 60

Shift Communications

DECEMBER 13, 2016

SHIFT New York’s consumer team kept up a full court press in 2016, keeping our clients’ brands top of mind among relevant technology and lifestyle reporters and delivering relevant, timely content to their readers. So… on to the consumer media goodness! Happy holidays! Alan Marcus. Senior Vice President.

Consumer 60

Consumer Media Analytics Travel 60

Critical Mention

AUGUST 2, 2018

The impact of technology on public relations is accelerating. As such, PR pros must determine how they can best leverage technology to stay current. In the end, technology is at the heart of most organizations. To maintain a competitive edge companies need to effectively use technology that makes sense for their specific needs.

Technology 60

Technology Crisis Communications Pitching Software 60

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. The 2016 election and the Cambridge Analytica data privacy scandal accelerated what has been a gradual erosion of Big Tech’s reputation. In an earlier post, we discussed what makes tech such a different animal.

Trends 157

Trends Privacy Data Reputation 157

Cision

JANUARY 11, 2016

The following list was pulled during the 73rd Annual Golden Globes on January 10, 2016. BBC Breaking News (@BBCBreaking) January 11, 2016. Perez Hilton (@PerezHilton) January 11, 2016. VOGUE.CO.UK (@BritishVogue) January 11, 2016. Nina Garcia (@ninagarcia) January 11, 2016. Nerdist (@nerdist) January 11, 2016.

Twitter 120

Twitter Fashion Television Travel 120

Agility PR Solutions

SEPTEMBER 20, 2018

Only 12 percent of Fortune 500 companies operating in 1955 survived to the year 2016. The post 5 ways business communicators can use technology to their advantage appeared first on Agility PR Solutions. You can be sure that the ones that thrived were those that best adapted to their changing environment.

Technology 60

Technology Communications Trends Company 60

Prakkypedia

DECEMBER 31, 2015

But as this fantastic piece in The Conversation in April last year relates, it may not be a digital detox we need to commit to, but a rethink of our relationship with technology because tech can often be good in our lives. Your digital 2016 might mean many things: Switching notifications off. Starting a new hashtag.

Facebook 60

Facebook Social Media Writing Technology 60

Shift Communications

JANUARY 4, 2016

In this series, we’ll examine a few data-driven trends that could mean success or failure for your PR efforts in 2016. Vice President, Marketing Technology. cta] The post Top Data-Driven PR Trends of 2016: Interactive Infographics appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Data-Driven PR 60

Data-Driven PR Infographics Data Trends 60

PRSay

JANUARY 29, 2019

According to a study published in the Daily Mail , employees are connected to technology at work for an average of 12 hours per day. When Graham joined Amazon Web Services in 2016, there were 10,000 employees. Today, that number is 40,000 and rapidly growing. “So, So, how do you keep talking to them?”

Tourism 150

Tourism Employee Web Travel 150