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Research From BEPS Results in Book Providing Guidance on Ethics Counsel

PRSay

We are pleased to report that our latest project has resulted in a book, “Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job ,” published by Business Expert Press. All of these efforts are part of BEPS‘ commitment to providing thought leadership on ethics in public relations. Page Center.

Ethics 111
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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

It continues a thought leading series based on Agency and Client-side workplace issues, and is the basis of a forthcoming coaching and mentoring book to be published in 2017 alongside the 15th anniversary of the agency. Creating such community in 2017 is now of the highest significance as journalism returns to its roots.

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The Altruism Advantage: How Helping Others Can Help Your Business

Stern + Associates

As she describes in her electrifying 2017 TED Talk , which has amassed more than two million views, this led her to a surprising discovery: humans don’t know the limits of their selfless potential to care for others – or that this potential can be increased. The solution is to turn your focus away from yourself, to increase your humility.

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The Prescription to Stress Better, Optimize Well-Being and Stave Off Burnout

Stern + Associates

She has served as a consultant to the National Institute of Health, the Centers for Disease Control and Prevention, Facebook, Apple, UnitedHealth Group, business and academic leadership groups, and numerous hospital initiatives on stress and health. These insights enable people to make the shift toward a flexible, beneficial stress response.”

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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Business books create long-term opportunity. But in recent years, data has shown its efficacy. 6 benefits of long form PR content.

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6 Leadership Lessons from 6 Women Leaders

MaccaPR

Although more and more women are taking leadership positions ( the number of female CEOs is increasing ), the majority of business leaders tend to be male (the top 27 highest paid CEOs in Minnesota are all men, for example). Here are takeaways for MaccaPR blog readers on leadership styles and business decision making. May 5, 2017.

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Prioritizing Mental Health: Eight Research-Backed Perspectives for a Happier, Healthier Organization

Stern + Associates

A renowned expert on leadership and dialogue, Hult International Business School Professor Megan Reitz teaches leaders that having a psychologically safe culture requires them to notice their own habits and be mindful of the signals they’re sending which may be deliberately or inadvertently silencing others.