Onclusive

AUGUST 22, 2017

Niche industry events, role-specific conferences (catered to developers, creatives, etc.), Check out our list of the best PR conferences to attend in 2017. Depending on where you work, social media and community management can live on PR/communications teams or creative/marketing teams. Speaking Engagements.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Stephen Waddington

JULY 11, 2017

The ECM 2017 survey is based on responses from 3,387 communication professionals in 50 countries. The ECM 2017 survey was organised by the European Public Relations Education and Research Association (EUPRERA) and the European Association of Communication Directors (EACD), with support from PRIME Research. #1 6 Change is a constant.

Communications 115

Communications Publicity Survey Newspapers 115

Cision

MARCH 22, 2017

A common theme from the marketing and branding sessions at this year’s SXSW 2017 conference was very clear: Say what you mean, and mean what you say. Camille Sheehan ☁️ (@CSheehanPR) March 13, 2017. Camille Sheehan ☁️ (@CSheehanPR) March 13, 2017. Cision (@Cision) March 13, 2017. PR Newswire (@PRNewswire) March 11, 2017.

Communications 209

Communications Policies Storytelling Groups 209

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” So not only do we have to be creative, but we also must prove our value – each and every time. (Oh, Are you one of them?

Creativity 101

Creativity Storytelling LinkedIn Conference 101

Sword and the Script

MARCH 7, 2017

Those are some of the conclusions drawn from the annual PRWeek 2017 Salary Survey which suggests salaries for skilled PR pros remain strong. A useful external PR industry benchmark is the 2017 PRSA Corp Salary Snapshot which pegs an in-house communications director at $149,300, for example. Give our services a try. Talk to us!

Survey 90

Survey Corporate Comparison Financial 90

Sword and the Script

DECEMBER 23, 2017

20 Golden PR and Content Marketing Ideas that will Outlive 2017 from Frank Strong. The post 20 Golden PR and Content Marketing Ideas that will Outlive 2017 appeared first on Sword and the Script. If you enjoyed this post, you might also like: 20 Insightful PR and Marketing Predictions for 2018.

Content Marketing 106

Content Marketing Marketing Storytelling Course 106

Communications Conversations

SEPTEMBER 8, 2017

But I’m guessing it’s a creative challenge to come up with new and interesting ways to play up this launch each year. Overall, a creative execution to an “event” that comes around every 12 months. A post shared by Rodney Ochs (@ochsfamily4) on Sep 1, 2017 at 10:34am PDT. This year was no exception.

Creativity 87

Creativity Facebook Course Twitter 87

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. First, let’s discuss creativity. Creative brains and digital brawn are a winning combination.

Agency 223

Agency Survey Social Media SEO 223

Cision

NOVEMBER 13, 2017

Carlin Twedt (@Carl_In_Tweets) November 9, 2017. Creativity will win the day. Carlin Twedt (@Carl_In_Tweets) November 9, 2017. Carlin Twedt (@Carl_In_Tweets) November 9, 2017. A1: It probably doesn’t matter much. My guess is people/brands will find that short tweets are more effective than long ones. CisionChat.

Content Marketing 0

Content Marketing Social Media Marketing Media 0

Cision

JULY 19, 2017

A good place to start is Cision’s free 2017 Holiday Gift Guide Pitch Kit , which outlines important bloggers and editors for major media outlets in the U.S., Be creative. Most publications publishing a gift guide have allocated gift guide editors who are responsible for putting together the pages. Find that person.

Pitching 235

Pitching Print Creativity Blogging 235

Shift Communications

MAY 22, 2017

I had the pleasure and privilege of attending IBM Vision 2017 as a guest of IBM Analytics. Christopher Penn (@cspenn) May 17, 2017. Christopher Penn (@cspenn) May 17, 2017. Christopher Penn (@cspenn) May 18, 2017. Disclosure: IBM paid for my travel and expenses to attend IBM Vision 2017. Airbnb has no rooms.

Publicity 166

Publicity Analytics Data Advertising 166

Cision

NOVEMBER 2, 2017

There’s a new trend in the creative world — more companies are building their own in-house teams for a range of creative work that used to be assigned to external agencies. According to a 2017 study, 68 percent of internal creative teams work with outside agencies. A View From the Other Side.

Agency 189

Agency Creativity Internal International 189

Deirdre Breakenridge

SEPTEMBER 14, 2017

Within weeks, I had a Publishizer campaign page ready for the pre-order launch on September 15, 2017. I even asked a creative I admire to partner with me. How have you tackled new creative projects? Carl Richards , New York Times Sketch Guy columnist, agreed to write the foreword and produce original sketches for the book!

Writing 0

Writing Travel Film Creativity 0

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Niche industry events, role-specific conferences (catered to developers, creatives, etc.), PR professionals leverage storyboards and creative briefs to ensure that multimedia content is consistent with their brand positioning and messaging. PR is always evolving.

Training 370

Training Media Training Crisis Communications Reputation 370

Waxing UnLyrical

JUNE 21, 2017

Silver lining–Can produce creativity! Twitter Facebook Google+ LinkedIn #measurePR Recap (May 2017): From Cadillacs to Shoestrings. A3: Small budget = ppl have to add on to other work, takes more time. The good news: the research can be just as good #measurepr. Wouldn't you like to be in her kitchen?

Agriculture 81

Agriculture Measurement Banking Resources 81

Sword and the Script

DECEMBER 30, 2017

The 7 Best Performing Blog Posts in 2017. What is clearer was the sort of topics that attracted readers in 2017. Note: This top post was published in February 2017 and some of the metrics were updated in November and those can be found here: 3 Habits of Highly Successful Bloggers B2B Marketing can Borrow [Study].

Blogging 82

Blogging B2B Content Marketing Trade Shows 82

Cision

NOVEMBER 16, 2017

Underscoring this, consider that the number of readers who were referred to our site directly from Google has nearly doubled since the start of 2017. In 2016 he graduated from the University of Guelph with a Masters of Fine Arts in creative writing. In other words: neglect SEO at your own risk. Connect on LinkedIn at [link].

SEO 174

SEO Engineering Google Writing 174

Cision

OCTOBER 10, 2017

According to Linqia’s 2017 State of Influencer Marketing Report , 89 percent of marketers depended on influencers last year to create authentic content about their brand. . However, you should never be afraid to get creative and try something completely new! . About Kayla Matthews.

Strategy 251

Strategy Case Study Instagram Print 251

PRSay

JANUARY 23, 2018

The most successful individuals in communications exhibit self-awareness, emotional intelligence, resilience, creativity and general likeability. Digital media and individualized outreach are here to stay and have been colossal topics across the profession in 2017.

Communications 151

Communications Leadership Social Media Creativity 151

PRSay

JANUARY 9, 2018

If you think 2017 was a year of change in public relations, then brace yourself for 2018. I expect we’ll see the following in 2018: Integration acceleration: It’s now a must that strategic planning, creative, analytics and digital are fully integrated in client teams. This trend took off in 2017, and will continue in 2018.

Measurement 126

Measurement Creativity Groups Analytics 126

Cision

JUNE 29, 2017

With 20 years of experience in communications and social change spaces, Ben took the helm on May 15, 2017. And I want to grow what we’re doing in video, digital and creative. Known as a progressive communications strategist, Ben Wyskida recently joined the ranks of Fenton PR as the new CEO.

Public Affairs 0

Public Affairs Nonprofit Pitching Video 0

PRSay

OCTOBER 7, 2018

“Every single creative idea that I put out into the world I did so with my PR partners,” he said. The only way I can do that is if I’ve got brilliant strategic operational and creative relationships with my PR people. In 2014, Airbnb booked 36 million nights; in 2017, 190 million nights. How much did the brand grow?

Conference 126

Conference Creativity Internal International 126

Cision

SEPTEMBER 5, 2017

According to the 2017 State of Inbound report, 63 percent of marketers feel that generating traffic and leads remains the biggest challenge in their work. To get the highest ROI from your earned media strategy, you need to identify the most lucrative channels for distributing content and find creative ways to produce unique content.

Strategy 244

Strategy How To Media Measurement 244

Deirdre Breakenridge

DECEMBER 21, 2016

Check out my picks to see if you want to add them to your 2017 reading list. I look forward to exciting adventures and much more learning together in 2017! Here’s my video discussing a few books I’ve read that are on my favorites list. Thank you for a wonderful year of sharing ideas and collaboration.

Video 150

Video Industry Financial Creativity 150

Prowly

FEBRUARY 18, 2025

For example, the 2017 Fyre Festival achieved success largely thanks to influencer support by Kendall Jenner and Bella Hadid. #12 It was relatable, creative, and anchored in a universal experience. campaign, which featured celebrities wearing milk mustaches alongside the memorable tagline. The tagline Got Milk?

Examples 104

Examples How To Product Launch Print 104

ImPRessions - Crenshaw Communications

APRIL 7, 2017

A current forecast says that 74% of all Internet traffic in 2017 will be video. Odds are they were viewing a funny video like this one explaining 2017 rule changes for baseball. Brainstorm some of the best forms of humor and add creative topspin that can best tell a product or company story.

Video 149

Video Measurement Survey Creativity 149

Prohibition

DECEMBER 1, 2021

Prohibition won Prolific North’s Best PR Agency and Best Integrated Campaign of 2019 and CIPR’s Outstanding Large Consultancy of the Year 2019, 2017 and 2015. Working at our friendly PR agency , you will have the opportunity to be part of a fun, talented and creative team working on a wide variety of innovative, insight-driven campaigns.

B2C 133

B2C Healthcare Training Agency 133

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. But in recent years, data has shown its efficacy. 6 benefits of long form PR content. Business books create long-term opportunity.

Case Study 178

Case Study SEO Film Video 178

Sword and the Script

FEBRUARY 4, 2017

Yet that’s the central responsibility of the creative marketer – to convert the uninteresting into something interesting. 3) Creativity is the Soul of CMO. So wrote Richard Steele of SY Partners in an opinion piece called The CMO Agenda For 2017: Make Marketing Creative Again for MediaPost. Talk to Us!

Creativity 60

Creativity Storytelling B2B Film 60

Barokas

JANUARY 3, 2018

The Craft of Creative Writing. For 2017, my super awesome Secret Santa, Michelle, gave me a book by Dani Shapiro, titled, “Still Writing – The Perils and Pleasures of a Creative Life.” While some might view control as a positive thing as it can drive efficiency, it can have the opposite effect on creativity.

Creativity 60

Creativity Writing Skype Travel 60

Sword and the Script

JANUARY 10, 2017

The company published its findings in an impressive 60-page report called the 2017 State of the Blogging Industry. Bloggers most often get started with a goal of becoming self-employed and having an outlet for creative expression,” the report says in its conclusion. “The Is your PR agency bring creative ideas to the table?

Survey 60

Survey Blogging Corporate Analytics 60

Sword and the Script

FEBRUARY 1, 2020

There is no better place too study a mix of key issues facing marketing such as creativity , budgets and ROI. This is the second-highest rate charged for the game, after 2017’s $4.7 For those interested in more, I published similarly-themed roundups in 2017 and 2019 discussing Super Bowl commercials over time. According to Ms.

Sports 117

Sports Advertising Advertising Survey 117

PRSay

MARCH 20, 2019

But when Sunday rolls around, Pai grabs her notebook, heads to a local coffee shop and writes poems — the likes of which have been published in the Pittsburgh Post-Gazette and earned her a 2017 nomination for Pittsburgh City Paper’s “Best Local Poet.” “I carve out that time for creative writing because I look forward to it.”

Writing 122

Writing Creativity Local Pitching 122

Barokas

MARCH 23, 2018

As of September 2017, Instagram had more than 8 million users, and while many fall under the consumer classification, there’s huge portion of those users who are business executives, too. A unique content angle touts creativity. MailChimp pivoted from promoting its services on Instagram to promoting its creativity. Kayla K.

Instagram 128

Instagram B2B Company Creativity 128

ImPRessions - Crenshaw Communications

SEPTEMBER 18, 2018

According to USC’s 2017 Global Communications Report , written communications is second only to strategic planning in important skills for future growth in public relations. Reporters may not appreciate your clever or flowery headline in pitches, so PR writers with chops in the creative area should guard against too-florid content.

Writing 147

Writing Storytelling Pitching Creativity 147

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. HPRA provides year-round programs, professional development seminars and networking among other services. .

Automotive 245

Automotive Resources Consumer Strategy 245

Mark My Words

NOVEMBER 11, 2024

It’s about creative thinking. And, having worked closely with the Ultimate Fighting Championship and Al Haymon to help promote and stage Floyd Mayweather versus Conor McGregor in 2017, he sees Tyson versus Paul as having similar crossover appeal. And that it will cut through to the masses. This fight is about opportunism.

Sports 60

Sports Radio Reputation Creativity 60