Sword and the Script

JANUARY 9, 2024

For example, I just pulled up a HARO email as I write this and found a query looking for case studies on CRM implementations. He earned a reputation for PR measurement Ketchum and later in his role as CEO of PRIME Research ( acquired by Cision in 2017 ). Staffbase has started a podcast dedicated to internal comms.

Brand 152

Brand Branding Reddit Pitching 152

Sword and the Script

MARCH 26, 2024

There’s one in particular they publish on thought leadership that I’ve followed since 2017. Salesforce and HubSpot are two good examples. For example, a company that puts out low-quality content may cause customers to re-evaluate their relationships with that vendor.

Leadership 132

Leadership B2B Study Survey 132

PRSay

MAY 7, 2021

At our International Conference that year, the Committee met with the PRSA Board of Directors for lunch. Fast forward a few years to 2017 and I had the chance to do just that — serving first as a senior counselor to PRSA Chair Jane Dvorak, APR, Fellow PRSA, and later as a director-at-large. (At Photo by albert chau, 2017 ].

Education 104

Education Technology Policies Leadership 104

Cision

DECEMBER 11, 2015

Example: In a recent federal ruling , the copyright on “Happy Birthday to You” was determined to be invalid.” Example: While Germany has its own set of copyright laws and important years to remember, it also marks copyright expiration 70 years after an author’s death. You now know a thing or two about basic U.S.

Telecommunications 120

Telecommunications Training Reputation Software 120

Melissa Agnes

APRIL 4, 2018

Governance models define everything from the structure, roles, and responsibilities of a crisis management team, straight through to the internal escalation processes. For example, some folks throw around terms like “Crisis Leadership Team,” “Crisis Action Team,” “Regional Crisis Management Team,” or “Global Crisis Management Team.”

Crisis Management 169

Crisis Management Government Crisis Employee 169

Sword and the Script

MARCH 2, 2021

For example, to gain a foothold in a new vertical market or geography. Over the course of my career, I’ve lived through two acquisitions, contributed to internal and external comms for several more, and at different organizations, and even did a divestiture. The first reason is to acquire a new piece of technology. Twitter handle.

Company 152

Company Tools Technology Software 152

Sword and the Script

SEPTEMBER 5, 2023

For example, West acquired PR tech assets from NASDAQ including Globe Newswire and the remnants of MarketWire. Sumeru Equity Partners acquired a majority stake in the internal comms platform SocialChorus. If the name is familiar, it’s because he was the Chair and CEO of Cision until 2017. Former Cision CEO joins Signal AI board.

Software 167

Software Marketing Leadership B2B 167

5W PR

JULY 11, 2018

Top Publicity Stunts of 2017-2018. It’s safe to say that PR has seen some incredible creations over the course of 2017 and 2018. In March of 2017, the Cancer Research charity blew us all away with an incredible interactive ad campaign. Cancer Research. KFC Christmas Campaign.

Measurement 149

Measurement Education Social Media Film 149

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. ” For example, there’s an assumption that the internet or social media are not the best tools for reaching low-income Americans. Gina Luttrell (@GinaLuttrell) October 9, 2017.

Social Media 106

Social Media Conference Media Corporate 106

Cision

JANUARY 8, 2018

Following are six examples of company announcements that can be paired with an event. Take this example of a product launch at the International Home+ Housewares Show by Midnight scoop. For example, ThinkFun launched a Kickstarter for their limited-edition roller coaster challenge game in conjunction with Toy Fair 2017.

Company 222

Company Trade Shows How To Product Launch 222

Reputation Us

MARCH 16, 2022

A satirical example of the success of misinformation was born in January 2017 when 23-year-old Peter McIndoe created the ‘Birds Aren’t Real’ movement on a whim. RepUs methodically takes a “fresh eye” and unbiased assessment of your reputation both internally (e.g., The Truth” is the New Misinformation. Is your reputation strong?

Reputation 78

Reputation Government Film Viral 78

NewsWhip

MAY 25, 2021

Can you share with us what your initial goals were in 2017 and how have they changed today? Aynat: In 2017, M Live was still a fairly new addition to Marriott International. For example, on social last spring we identified the desire for people to explore “Into the Wild”.

Travel 109

Travel Data Industry Hotels 109

PRSay

JUNE 9, 2021

The suit claims that Publicis Health worked with Purdue’s internal marketing team to “humanize” the brand by creating “patient vignettes” — examples of patients with certain clinical conditions — to help doctors spot people for whom they might prescribe OxyContin.

Crisis 167

Crisis Ethics Publicity Marketing 167

Communications Conversations

MAY 11, 2017

But, we haven’t seen too many good examples of companies using that “story” functionality creatively. We’re always talking about ways to make your content work harder for you–perfect example right here. These are the storytellers of 2017. These two are, in fact, Walmart spokespeople.

Social Media 68

Social Media Trends Radio Media 68

Practical Law Construction

JULY 5, 2021

Instead, tailored contractual documents compliant with the provisions of (for example) the Civil Code of the Russian Federation (Russian Civil Code) are much more common. For example, the Supreme Court of the Russian Federation (in ruling number 302-??18-17491 60-56331/2017 dated February 08, 2019; No. 18-17491 on the case No.

Construction 52

Construction Government Examples Internal 52

Practical Law Construction

FEBRUARY 9, 2021

This post is the second part of a series covering issues that frequently arise in international arbitration, each with a specific regional focus. It has streamlined and provided clarity to enforcement procedures surrounding arbitral awards, and has brought it into line with international standards.

Construction 52

Construction Policies Exercises Internal 52

Sword and the Script

JANUARY 28, 2020

For example, you can sort results by the level of engagement or reach. It allows Notified to suggest additional contacts you haven’t reached but should be based on the combination of your search terms and the reporter’s coverage: Now if you manage your own contacts, you can import a list you’ve created, like an Excel file, for example.

Software 115

Software Tools Publicity System 115

Contently - Strategy

FEBRUARY 16, 2023

More recently, data scientists have developed “ transformer” models which leverage newer NLP techniques that can process language data faster and allows developers to create powerful “large language models” using Internet content from search engines, social media posts, news reports, and chatbots, to name a few examples.

SEO 134

SEO Strategy Google Engineering 134

Practical Law Construction

JANUARY 4, 2022

It is also my 11th looking forward piece (Jonathan helped out in 2019 and 2017 ). However, some may feel reading this is a bit like watching a scene from Groundhog Day … but I have let go of some things (adjudication enforcement in Ireland for example) and I’ve also got a few new items. .

System 52

System Construction Banking Examples 52

Stephen Waddington

NOVEMBER 1, 2021

There’s a growing assortment of voluntary standards from the International Integrated Reporting Framework to the Sustainability Accounting Standards Board (SASB), but there is no legal requirement for businesses to account or report for their carbon usage. None of this appears on a profit and loss or balance sheet. It’s plainly wrong.

Government 131

Government System Crisis Corporate 131

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. These metrics may be both internally facing (like efficiency) and business oriented (like leads closed or the number of campaigns managed). Technology.

Marketing 52

Marketing Technology Internal International 52

Practical Law Construction

MAY 18, 2021

For example, according to sub-clause 18.1 Such an argument is not straight-forward in the context of complex international construction disputes. International construction parties should be aware of recent developments in COVID-19 case law, whether they are party to a FIDIC contract or a bespoke arrangement. Recent case law.

Construction 121

Construction Government Radio Examples 121

Sword and the Script

JANUARY 20, 2018

The first example comes from a white paper by the website B2B Marketing called 6 great examples of VR and AR in B2B marketing. The asset is gated, but I download it and found it to be an interesting read with a solid B2B example from Cisco, which is better known for its routers and networking gear.

Case Study 99

Case Study B2B Study Marketing 99

Presspage

NOVEMBER 21, 2017

In this day and age of bot-phones and web-based artificial intelligence, your stories might just get better footing because reporters and bloggers can actually talk to a person while on the story. *) Source: 2017 Global Social Journalism Study. How to Optimize your Newsroom for International Audiences Part 2 of 6.

Media 68

Media Web Mobile Study 68

ImPRessions - Crenshaw Communications

MARCH 7, 2018

The episode is an early example of the co-opting of a social movement for commercial purposes. Fast Company’s sixth-ranked World’s Most Innovative Company for 2017, Patagonia , does exactly that by folding its social responsibility into its mission. He had started his career doing propaganda work for the U.S.

Corporate 189

Corporate Newspapers Government Company 189

Stephen Waddington

MAY 4, 2019

Snap, Facebook Stories and Instagram Stories are all examples of this format. Black Lives Matter is an international movement which began within the African American community. It started in October 2017 as the #MeToo hashtag on social media to demonstrate the widespread prevalence of sexual assault and harassment in the workplace.

Privacy 72

Privacy Facebook Web Film 72

Presspage

AUGUST 29, 2017

A recent example is the “Fearless Girl” statue that was placed opposite the “Charging Bull” statue on Wall Street, New York City on March 7 2017. The statue was placed on International Women’s Day and is intended to inspire companies to recruit women to their boards.

How To 79

How To Travel Internal International 79

Communications Conversations

APRIL 27, 2017

Chancellor Jim is a perfect example. Chancellor Jim (@ChancellorJim) April 5, 2017. The example below is not out of the ordinary for him. Chancellor Jim (@ChancellorJim) April 12, 2017. Chancellor Jim (@ChancellorJim) January 12, 2017. Here’s why: I’m not asking you to spend an hour on Twitter today.

Twitter 60

Twitter Customer Service Interviews Employee 60

Mindful Marketing

JULY 16, 2022

reported that between 2017 and 2021, hundreds of EY employees acted unfairly either by using an ill-gotten answer key for an ethics component of the CPA exam or by cheating on ethics tests required for continuing education. The Security and Exchange Commission (S.E.C.) As punishment for the systematic abuses, the S.E.C.

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Communications Conversations

AUGUST 28, 2017

If you live in the Twin Cities, chances are, by now you’ve probably heard 2017 is the Mall of America’s 25th birthday. So, I sat down with Timothy Pate, digital project manager at MOA and talked about the blog and how MOA is using it to drive awareness and interest for the popular international destination.

Blogging 87

Blogging Handbook Sports International 87

Beyond PR

JULY 7, 2017

Awarding that question every year is the International Association for Measurement and Evaluation of Communication (AMEC). In 2017, Cision won 10 awards at the association’s annual celebration of measurement held in Beijing but more importantly, these awards highlight what real outcomes are. Outcomes Are Amazing.

Measurement 74

Measurement Government Policies International 74

The Resolution Blog

MAY 24, 2017

How refusing to offer AVE’s led to two global AMEC awards and very happy clients On May 17th, 2017 AMEC announced the winners for their International Communication Effectiveness awards. Great evaluation case of an original PR campaign and a good example of how research can help define and measure outputs and outreach.”

Measurement 136

Measurement B2B Google Financial 136

Stuart Bruce

NOVEMBER 10, 2017

Launched on International Women’s Day in March 2017 it was meant to symbolise the power of women in leadership. ” Cannes Lion PR jury president Karen van Bergen, president of Omnicom Public Relations Group, said: “It is a perfect example of doing well by doing good.”

Case Study 99

Case Study Crisis Communications Corporate Leadership 99

Practical Law Construction

DECEMBER 22, 2020

Aqua Leisure International Ltd v Benchmark Leisure Ltd – a case about a waterpark in Scarborough – raises two. Aqua Leisure International Ltd v Benchmark Leisure Ltd. In June 2017 the parties fell into dispute over payment. In December 2017, Aqua sent a deed of settlement to Benchmark for signature.

Construction 52

Construction Analysis Internal International 52

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. Video marketing is a primary example: a whopping 85% of companies regard video as part of their marketing strategy. We are excited about attending ourselves! The speakers this year are hard to beat!

Conference 66

Conference Crisis Management Survey Big Data 66

Practical Law Construction

MARCH 30, 2022

The Pledge was created by the Conflict Avoidance Coalition Steering Group, which comprises the International Chamber of Commerce (ICC) working together with industry bodies (such as RICS, ICE, RIBA and ICES), dispute resolution organisations (like CIArb and DRBF) and major employers (including TfL and Network Rail).

Construction 52

Construction Leadership Internal International 52

Critical Mention

JANUARY 3, 2019

I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. was returned in January 2017—making it a ten-year process through the US and UK criminal justice systems. Most of this happened in the U.S. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105