Cision

JANUARY 10, 2018

If you haven’t set any, now is the time to start thinking of ways to improve your branding strategies to make 2018 your best year yet. Here are three awesome branding resolutions all marketing teams should consider in preparing themselves for 2018 and beyond. Recruit a Team With a Unified Vision. True branding starts from within.

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Branding Brand Web Content Marketing 254

Onclusive

JANUARY 16, 2019

To help forward-looking PR and marketing professionals navigate all of this change, AirPR, the data science and technology company that invented PR Attribution and Power of Voice , hosted the 2018 Growth PR Conference. Ty Shay, CMO of Lifelock, opening up the 2018 Growth PR Conference. Create an omnichannel communications strategy.

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Conference Storytelling Data Measurement 225

Deirdre Breakenridge

JANUARY 16, 2018

I had a conversation with International speaker and storyteller, Cameron Brown , about creating impact in 2018. The New Year is off to a great start and you may be working on the different ways to create greater impact in your career and life. Cameron is also the founder of The Thriving Collective and creator of The Impact Diaries.

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Onclusive

NOVEMBER 29, 2017

The TOP PR and Content Marketing Conferences 2018. If you’re in search of PR and content marketing conferences to attend in 2018, AirPR has pulled together a definitive list of the best and the brightest. Take a look, and hopefully we’ll see you at one of these PR or marketing conferences in 2018. Date: March 15, 2018.

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Conference Content Marketing Marketing Education 210

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

What can PR professionals expect in 2018? Get ready for more of the same in 2018. In 2018 we’re likely to experience more technology-assisted visual storytelling and experimentation by brands. The post Trends That Will Shape PR in 2018 appeared first on Crenshaw Communications. Here are some we’ve noticed.

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Trends Storytelling Corporate Leadership 185

ImPRessions - Crenshaw Communications

DECEMBER 18, 2018

With that in mind, here are a few of the most notable tech trends that went away or simply became less important in 2018, based on story volume or media interest. IoT didn’t go away in 2018. These are some of the tech trends I think went away or were minimized in 2018. Internet of Things. Am I wrong? What else am I missing?

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Trends Media Privacy Technology 186

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

The post 6 Public Relations Tips For Brands In 2018 appeared first on Crenshaw Communications. Marketers are also expanding their influencer networks to amplify creative content and add an extra dimension to brand storytelling.

Publicity 256

Publicity Branding Brand Storytelling 256

Ronn Torossian

OCTOBER 6, 2018

Blink and you’ll miss it: 2018 has sped by, and we’re only just catching up. The post Ronn Torossian With Top Five PR Stories of 2018 appeared first on 5WPR CEO Ronn Torossian Founder's Blog. In the age of the internet, PR is now the new entertainment for the masses. Here’s five stories … READ MORE ».

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Training Blogging Media Relations Media 170

PRSay

JANUARY 3, 2018

In 2018, discussions about the future for PR and communications pros will likely include the topic of robots. Look for these and other changes to become part of the PR and communications process during 2018 and beyond. the blink-and-you-miss-it nature of Snapchat). Wright, Ph.D.,

Publicity 167

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Cision

JANUARY 17, 2018

The post What Editors and Writers Want From PR Pitches in 2018 appeared first on Cision. Christopher Mims, a columnist with the Wall Street Journal, summed it up in an e-mail to the Citizen: “The only advice I have is, be authentic,” he said.

Pitching 215

Pitching Journalism Construction Writing 215

Ronn Torossian

AUGUST 13, 2018

Here are some strong examples of solid PR responses in 2018. The post Top PR Wins — So Far — in 2018 appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Starbucks Educates. Sometimes, no matter how big you are as a company, one decision by one person can have a domino effect on your entire organization.

Education 150

Education Groups Examples Blogging 150

Prowly

DECEMBER 31, 2018

The post Best of Last Year: Prowly Magazine’s Top 12 Most Read Articles of 2018 appeared first on Prowly Magazine. Make sure you didn’t miss any important industry-related topic and use your holiday break for a quick catch-up!

Industry 181

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Onclusive

JANUARY 17, 2018

It’s hard to open Facebook or Twitter, watch the news on TV or go to your favorite site this week without finding a roundup of the coolest gadgets and most cutting-edge technologies featured at 2018’s Consumer Electronics Show. The post Research Trends™ Shows Top 5 Brands with the Most Buzz at CES 2018 appeared first on AirPR.

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Business Wire

MARCH 14, 2018

(These rules are loosely adapted from the 2018 All for Content conference ) By Simona Colletta – International Media Relations Specialist, Paris Social Media is changing the way businesses interact with customers. The way a brand conducts business through social media is a direct reflection of the company.

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Social Media Mobile Media Video 161

Shift Communications

DECEMBER 4, 2017

The 2018 PR Mega-Trends. cta] The post Top Public Relations Trends in 2018: Introduction appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Disruption of industry stalwarts is inevitable. Companies at their apogee today may find themselves at their perigee within months. Christopher S.

Trends 161

Trends Publicity SEO Advertising 161

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Now we explore some 2018 trends and issues that continue to affect the tech PR sector. The post 5 Trends Shaping Tech PR In 2018 appeared first on Crenshaw Communications. At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. 5 tech PR trends. Privacy regulations.

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Trends Privacy Data Reputation 157

Onclusive

JUNE 3, 2019

billion pieces of editorial content between Q1 2018 and Q1 2019. For example: In Q1 2019, 15% of authors contributed to Tier 1 publications, down from 26% in Q1 2018. Conversely, in Q1 2019, 41% of authors contributed to Tier 3 publications, up from 25% in Q1 2018. Register here for a copy of the full report.

Journalism 321

Journalism Report Data Examples 321

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Here are five ways to gain visibility within Facebook in 2018: 1. Implementation Tip!

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Onclusive

APRIL 12, 2018

We’ve spent a full year focused on the strategy, framework, and content, and the fun part will all unfold in 2018. AirPR: How do you see PR & content marketing evolving in 2018? The post Interview Series: CMO of UL Discusses How PR & Content Marketing Are Evolving in 2018 appeared first on AirPR.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Onclusive

SEPTEMBER 17, 2018

To he lp you navigate the evolving communications landscape, AirPR, the data science and technology company that invented PR Attribution and Power of Voice , is announcing the 2018 Growth PR Conference. The post Top 3 Reasons to Attend the 2018 Growth PR Conference: The Story Is In the Data appeared first on AirPR.

Conference 30

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Onclusive

JANUARY 13, 2020

Although in 2018 the digital health industry received a record breaking $8.1 Date / Time: January 30th at 1PM ET. billion worth of funding from venture capital, until recently it lacked in one key component — a successful Initial Public Offering (IPO).

Media Relations 305

Media Relations Media Financial Corporate 305

Business Wire

DECEMBER 27, 2018

In an era where unique and genuine storytelling is valued more than ever, can technology really help communicators create engaging content in a more sustainable, reliable and authentic way?

Communications 150

Communications Storytelling Technology Media Relations 150

Cision

JANUARY 11, 2018

As we reflect on the previous year and continue to head into 2018, we’ve rounded up our top 10 posts from 2017 for your reading pleasure. 2018 Content Calendar + Template (Why You Need One And How to Use it). At late entry this year, our 2018 content calendar earned a ton of pageviews in December. Top 10 U.S.

Communications 225

Communications Marketing Radio Airlines 225

Ronn Torossian

FEBRUARY 14, 2024

The grounding of the 737 MAX aircraft following two fatal crashes in 2018 and 2019 sent shockwaves through the aviation industry and left deep craters in the company’s reputation. Once a titan of innovation, soaring through clear skies of industry dominance, Boeing has hit a period of intense turbulence.

Consumer 195

Consumer Branding Brand Reputation 195

Agility PR Solutions

MAY 5, 2022

When asked which function is primarily accountable for AI ethics in a new survey from IBM’s Institute for Business Value (IBV), 80 percent of respondents pointed to a non-technical executive, such as a CEO, as the primary “champion” for AI ethics, a sharp uptick from 15 percent in 2018—revealing a radical shift in the roles […].

Ethics 212

Ethics Survey Trends Publicity 212

Ronn Torossian

NOVEMBER 27, 2017

Apparently expecting more of the same, Campbell dropped its earnings projection for 2018 as well. Recently, shares of Campbell Soup dropped more than 7 percent, as overall sales fell 9 percent since this time last year. No good news all … READ MORE ».

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Blogging Brand Branding Company 218

Garrett Public Relations

DECEMBER 17, 2019

2018 to help bring together freelancers interested in […]. As a long-time self-employed consultant – or freelancer, as it’s sometimes called – I know what it’s like to struggle with the questions that come up when one is trying to run one’s own business. So, I started #FreelanceChat in Sept. The post Freelancing in 2020?

Publicity 209

Publicity Small Business SMB Twitter 209

Ronn Torossian

SEPTEMBER 19, 2018

2018 was barely two weeks old, and the people of Hawaii had already spent 38 minutes of it hiding in terror, in cupboards, under beds, holding their children close. Ige relayed to a terrified- and outraged- state, “many in our community were deeply affected by this. I am sorry for that pain and confusion that anyone might have experienced.”.

Publicity 210

Publicity Community Blogging Crisis 210

Deirdre Breakenridge

MAY 13, 2019

We’re not yet at that stage, but the rise of visual content is undeniable, with Instagram reaching the milestone of one billion users (and counting) in June 2018. Cisco predicts that by 2021, 80% of online content will be videos.

Training 399

Training Video Analysis Data 399

Deirdre Breakenridge

SEPTEMBER 12, 2018

A long-time and actively-involved member of the Public Relations Society of America, Kirk was appointed in January 2018 as PRSA Tampa Bay’s first Ethics Officer and has launched an active awareness program to help guide members through ethical challenges. In addition, he is co-chair of the Chapter’s PRSSA/New Professionals Committee. .

Ethics 314

Ethics Guidelines Knowledge Base Education 314

Onclusive

DECEMBER 22, 2017

AirPR: How do you see PR & content marketing evolving in 2018? In terms of measurement, every article we publish, every video we create, every immersive ad we delivered is directly tied to in-depth metrics.”. Jon: “ We’re just beginning to scratch the surface on AI and AR.

Interviews 294

Interviews Strategy Content Marketing Advertising 294

Garrett Public Relations

JANUARY 18, 2021

Managing your own freelance business involves wearing many hats. As a long-time self-employed freelance consultant, I longed to support other freelancers, so I started #FreelanceChat on Twitter in Sept. As we head […].

Twitter 180

Twitter Small Business Publicity Marketing 180

Onclusive

JUNE 3, 2019

billion pieces of editorial content between Q1 2018 and Q1 2019. For example: In Q1 2019, 15% of authors contributed to Tier 1 publications, down from 26% in Q1 2018. Conversely, in Q1 2019, 41% of authors contributed to Tier 3 publications, up from 25% in Q1 2018. Register here for a copy of the full report.

Journalism 150

Journalism Report Data Examples 150

Agility PR Solutions

MARCH 8, 2020

He has a long tenure of leadership at PRSA, serving as Chair-elect in 2019, Treasurer (2018), Secretary (2017) and an […]. A Birmingham native with more than 30 years of experience in communications, Garland is the Chief Communications Officer at Children’s of Alabama.

Leadership 176

Leadership Communications Analysis Publicity 176

Axia PR

NOVEMBER 9, 2021

She joined Axia in June 2018. Ashley is an award-winning ABC, CBS, Fox, and NBC-affiliate TV news reporter in California, Jacksonville, and D.C. Clients love her ability to translate PR messages into TV news stories.

Media Relations 171

Media Relations Media Report How To 171

Deirdre Breakenridge

MAY 6, 2019

Lastly, I’d like to dedicate the launch of the Women Worldwide video podcast to Noelle Skrobola, my stepdaughter, who passed away in September of 2018. You can check out the video interview on YouTube or visit the Women Worldwide website for show notes and the audio version. Noelle was an instrumental part of Women Worldwide.

Video 218

Video YouTube Interviews Writing 218

Deirdre Breakenridge

NOVEMBER 16, 2017

Our goal is to prepare students, educators and professionals with the tips, best practices and tools they need to thrive in 2018. What are the most important steps in 2018? ET to focus on communication confidence in a continuously changing landscape through professional development, mentoring and collaboration.

Communications 191

Communications Community Blogging Twitter 191