Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year.

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Social Media Trends Media Instagram 156

Critical Mention

MARCH 15, 2019

In fact, in 2018, Statista stated that 54 percent of all consumers now browse social media on a mobile device at least once a day. Alexa Lemzy is the blog editor and customer service maven at TextMagic. This makes it critical to optimize your social media marketing strategy to be mobile-friendly to engage these consumers.

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Mobile Social Media Marketing Media 109

Sword and the Script

MARCH 2, 2021

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. Check out our services.]. It later merged with near-peer Crimson Hexagon in 2018 and acquired Qriously , a survey tool, in 2019. Articles, blog posts and content picks. Did you know?

Company 161

Company Tools Technology Software 161

Communications Conversations

MARCH 29, 2019

She is well versed in customer service and thrives on building relationships — online and in person — while accomplishing a variety of demanding business goals. Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism. A true gent, Jordan is an A-team player.

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Social Media Agriculture Marketing Media 128

5W PR

NOVEMBER 23, 2020

The annual study was started five years ago, and the latest discovery revealed that best practices were only being used by 66% to 73% of the top ten, a decline from 2018. Besides what’s been suggested, other important areas to keep fine-tuning our customer service, clear and credible communication with customers, and shipping.

Retail 88

Retail Mobile Study Web 88

Landis PR

DECEMBER 20, 2021

Corporate blogs are the norm. In 2018, Whole Foods Market launched a contest that invited customers to share social media posts of their latest food obsessions and tag #MakesMeWhole. Social channels supplied companies with real-time feedback on customer behavior. Customer Service.

Social Media 52

Social Media Branding Brand Customer Service 52

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. Larry Fink, CEO, BlackRock, used his annual letters to business leaders in 2018 and 2019 to call companies to account on their societal impact. Average salaries amongst full-time employees grew by almost £1,500 to £53,044 per year in 2018.

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Government Education Print Ethics 103

Solo PR Pro

OCTOBER 16, 2018

As we enter these last few months of 2018, we’re likely focused on business development and budget planning with current clients. How will this affect client content strategy, events, customer service, SEO , and more? Written by Michelle Kane, Solo PR Pro Premium Member and Head Honcho of Voice Matters, LLC.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

PR 20/20

SEPTEMBER 5, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. trillion in 2022 through three primary sources of customer experience, cost reduction and new revenue. Registration opens in October 2018, but you can sign up now for event updates and a special discount code.

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Conference Marketing Analytics Case Study 59

Critical Mention

JANUARY 30, 2019

24/7/365 customer service. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. That’s a good starting point, but you need to get deeper to truly understand what your media worth. So, any platform you adopt should have the ability to track brand sentiment, earned media value, geographic location, etc.

How To 60

How To Media Analytics Television 60

Critical Mention

JANUARY 30, 2019

24/7/365 customer service: “Always-on” support is often overlooked but should absolutely be considered during your vetting process. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. That’s a good starting point, but the reality is that you need to get deeper to truly understand the impact of your media.

Media 60

Media Marketing Analytics Television 60

Prohibition

MARCH 5, 2020

As a 2018 article in Harvard Business Review put it; “employee brand engagement establishes a critical link between employees and customers”. Many users will pose customer service enquiries straight to social media as they see this as a chance to get an immediate response. Be Responsive.

Social Media 62

Social Media Trends Media How To 62

PR 20/20

NOVEMBER 30, 2022

Look for all-encompassing platforms, such as HubSpot, that bundle sales, marketing automation, blogging, CMS, email, and more into one solution. Customer service? For instance, if you have extraordinary customer service, place your success rates or customer quotes across the home page to showcase third-party validation.

Marketing 52

Marketing Technology International Internal 52

PR 20/20

SEPTEMBER 17, 2019

Get a preview of what to expect and check out Roetzer’s Traffic & Conversion Summit talk from 2018, “Marketing in the Machine Age: The Path to a More (Artificially) Intelligent Future,” on Youtube. In case you missed #INBOUND19, check out the recap on our blog. Digital Sales & Marketing World. April 5 - 7, 2020 | Hartford, CT.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

JULY 2, 2019

The company rolled out three new chat channels to provided 24/7 support to customers. Customers can reach support through a chat channel on its website, within the Meltwater web application, or through the mobile app. Now I’m a customer, I used the same channel for support, which has made it all fairly seamless for me.

Trends 60

Trends Media Report Technology 60

Stephen Waddington

FEBRUARY 12, 2019

People joined the internet at the rate of one million per day during 2018 according to We Are Social but universal access will take another decade in developing markets as internet access reaches countries such as Africa and India, and hard to reach areas of mature markets.

Publicity 79

Publicity Pinterest Community Reputation 79

PR 20/20

SEPTEMBER 5, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. trillion in 2022 through three primary sources of customer experience, cost reduction and new revenue. Registration opens in October 2018, but you can sign up now for event updates and a special discount code.

Conference 40

Conference Marketing Analytics Case Study 40

PR 20/20

MAY 24, 2018

Customer service team. Increase the number of sales calls from 15 to 25 per quarter by the end of 2018. Blog subscribers. Lost opportunities / past customers. Customer testimonials. Established blog. Sales team / reps. Board of directors. Research team. Establish Goals. Contact downloaders.

Marketing 40

Marketing Comparison International Internal 40

Practical Law Construction

SEPTEMBER 7, 2022

With this in mind, this blog takes a look at what the construction industry may be able to learn from the approach of contracts for the procurement of technology (commonly termed “tech contracts”). Continued failure gives rise to remedies on the part of the customer.

Construction 52

Construction Software System Technology 52

Buzzstream

JULY 10, 2024

That then moved to what became known as guest blogging, which moved from irrelevant links on link-free for all links pages and comments, spam, and that sort of thing to guest posts on, let’s face it, fake blogs that were created for the sole purpose of selling links. Back in 2018, 2019, we were working with an automotive brand.

Digital PR 98

Digital PR SEO Google Travel 98

The Hoffman Agency

MARCH 11, 2019

In a similar fashion, even with the regulation coming into force on May 25 th , 2018, 12 months ago many people were still largely unaware of the potential impact on their businesses, and how they needed to effectively prepare for GDPR. If the data held relates to an individual who’s in the EU, GDPR applies.

Data 28

Data Agency Industry Privacy 28

5W PR

MARCH 13, 2025

Facebook’s 2018 Cambridge Analytica scandal shows the pitfalls of delayed response in the tech sector. The post Crisis PR Examples: Industry-Specific Lessons from the Front Lines appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Crisis Examples Industry Crisis Management 78

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. Independent news channels, blogs and podcasts will rise in readership/listenership.

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Marketing Content Marketing Data Social Media 213

Critical Mention

DECEMBER 18, 2017

Here are a few that stood out, along with some takeaways to incorporate in your own 2018 PR and social media campaigns: 1) CarMax: Known for its fun SuperBowl spots and more recently, its popular ad campaign featuring comedian Andy Daly, we knew CarMax was creative. 5) H-E-B (Howard E.

Social Media 87

Social Media Media YouTube Creativity 87

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. I’ve also included a call to action that may be helpful in your planning for 2018. I’ve also published a blog of key international events in the public relations calendar as part of the project. There are currently 4.3

Publicity 164

Publicity Ethics Community Data 164

Sword and the Script

DECEMBER 11, 2018

Brands have already come forth in 2018 wearing a political armband, and this creates complexity in marketing and public relations strategy. With more brands and industries getting comfortable with digital communications (social, blog, e-blast, etc.) 20) Leveraging fewer martech tools for greater results.

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Social Media Marketing Media Creativity 116