Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI.

Internal 84

Internal International Ethics Communications 84

Communications Conversations

MARCH 29, 2019

From helping communicate “the move” – when Sleep Number’s corporate employees moved from their Plymouth HQs to downtown Minneapolis – to hosting IG-live sessions at the Super Bowl, Jordan is building a great foundation for a well-rounded comms career. She was also a nominee for AdFed’s 32 under 32 in 2018.

Social Media 128

Social Media Agriculture Marketing Media 128

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Gender diversity in PR is an issue as old as the industry itself 3. Representing the public that we serve 4.

Government 103

Government Education Print Ethics 103

PR in High Definition

JANUARY 8, 2018

Privacy will be a big theme in 2018. The regulation will come into play in May 2018 – and if privacy and data protection wasn’t already all people could talk about last year, then just you wait for the explosion this year! All employees and all customers are advocates of some kind, whether good or bad.

Privacy 82

Privacy Brand Branding YouTube 82

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 211

Writing Communications Marketing B2B 211

Sword and the Script

DECEMBER 22, 2020

Happy employees are the ultimate growth driver. Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster, according to a study by Salesforce. Source: Code of PR Ethics? ). Source: 3 Studies Branding and Marketing ). Source: Want the Fastest Growth in Business?

Survey 183

Survey Marketing B2B Study 183

Communications Conversations

JULY 23, 2019

In addition to external communications, Kristen also oversees internal communications with People Incorporated’s 700+ employees at several locations in the Twin Cities metro area. She’s fun to work with, and truly cares about the organization’s mission, employees and clients. ” – Bridget Nelson Monroe. “Nerland Co.

Transportation 122

Transportation Social Media Corporate Agency 122

Stephen Waddington

OCTOBER 4, 2020

As a Council and Finance Committee member I’ve been shocked to learn that the CIPR budget contribution to all sectoral and regional groups was less than one per cent of the £4m+ budget in 2018. Internal communication and employee engagement have emerged as critical functions in the past six months. What’s needed?

Meeting 78

Meeting Government Energy Employee 78

Stephen Waddington

JULY 6, 2018

To prosper over time, every company must not only deliver financial performance, but also benefit all their stakeholders, including shareholders, employees, customers and communities in which they operate,” said Fink. I personally struggle with the notion of public relations having a higher ethical purpose. It needs a rethink.

Publicity 60

Publicity Government Financial Corporate 60

PR Matters

JANUARY 12, 2018

Don’t Be: Inconsistent in your ethics, words and actions. This is often invaluable when adopting the viewpoint of journalists/the media, customers and employees, but it works just as effectively when representing any stakeholder group or individual.

Reputation 133

Reputation Construction Writing Communications 133

PR in High Definition

OCTOBER 26, 2020

For example, consider this year’s boycott of Facebook by more than 1,000 companies as part of the #StopHateForProfit movement organised by civil rights groups and the global walkout by Google’s employees over allegations of sexual misconduct in 2018. These are social, ethical, and moral matters.

Groups 62

Groups Employee Leadership Examples 62

PR Matters

JANUARY 12, 2018

Don’t Be: Inconsistent in your ethics, words and actions. This is often invaluable when adopting the viewpoint of journalists/the media, customers and employees, but it works just as effectively when representing any stakeholder group or individual.

Reputation 100

Reputation Construction Writing Communications 100

PR 20/20

OCTOBER 10, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. For a deeper look at the Institute’s subscriber base: 39% of subscribers work at companies with 500+ employees. 19% of subscribers work at companies with 10,000+ employees.

Case Study 42

Case Study Storytelling Study Engineering 42

PR Conversations

MAY 1, 2017

I am sure there are statistics somewhere that record the number of employees who stick around long term after a crisis has occurred and if there aren’t, then there should be. The other would be the 2018 GA Research Colloquium in Oslo that generally runs just before the World PR Forum. And they’re going to be needing some support.

Crisis 63

Crisis Crisis Management Leadership Training 63

Communications Conversations

FEBRUARY 6, 2018

Corporate social responsibility and ethics are important to me, and I am proud to work for a company where I believe in its values, which I think should be a non-negotiable when you are a corporate communications professional! And we then must be able to help our leaders (and employees) articulate it.

Energy 68

Energy Corporate Travel Internal 68

PR 20/20

NOVEMBER 29, 2018

Festetics said, “ It is important for the team to understand the basics of machine learning and AI to be able to identify game-changing opportunities for the company, be it for commercial, supply, logistics, or employee-related topics.” However, this won’t happen without a focus on privacy, ethics and morals. Be curious. Explore AI.

Marketing 47

Marketing Technology Training Privacy 47

Sword and the Script

DECEMBER 20, 2022

Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas. Employee communication will continue to be a major focus for many CCOs.

Marketing 213

Marketing Content Marketing Data Social Media 213

Buzzstream

MARCH 18, 2025

Hi Liz, Did you know that your home state of Kentucky has one of the highest paying wages for transportation employees? Stripos Templates As I called out in my bootstrap link building analysis post, Stripos email templates have brought in over 450 referring domains since 2018. Here are some key findings: Freight demand is up 12.5%

Transportation 62

Transportation How To Survey Data 62

Stern + Associates

SEPTEMBER 22, 2022

As we navigate various transitions over the coming months and years, leaders are likely to see employees struggle with anxiety, depression, burnout and trauma. When organizations invest in mental health, it’s better for employees and better for business. Make It Fearless. Fostering Psychological Safety in the Workplace.

Employee 62

Employee Leadership Exercises Mobile 62

Sword and the Script

OCTOBER 4, 2022

It claims it saw “75% year-over-year revenue growth in 2021, and more than 300% revenue growth over the three-year period from 2018-2021.”. Here are some interesting posts by or about the PR technology community that stood out to me this month: Tressa Robbins writes about PR ethics for Burrelles. Quick takes. Content picks.

Technology 82

Technology Company Analytics Writing 82

Stephen Waddington

DECEMBER 15, 2021

Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards. of employees worked from home during the pandemic. of employees worked from home during the pandemic. In the past year Facebook has proven unfit to regulate itself.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

APRIL 27, 2019

I’ll leave the ethical implications of this trend in journalism to the media critics and ombudsmen – but will note it’s introducing new ethical considerations for PR pros. Additional reading: 2018: 7 Statistics from an Annual Survey of Reporters that Gives PR a Glimpse…. Full report: 2018 Global Media Report by Onclusive.

Survey 116

Survey Journalism Study Pitching 116

Newsfile

OCTOBER 10, 2023

Boeing’s 737 Max Crisis (2019-2020) : Boeing faced a major public relations crisis after two crashes involving its 737 Max aircrafts in 2018 and 2019. Facebook’s Data Privacy Concerns (2018-2021) : Horror Story : Facebook faced ongoing controversies related to data privacy and security, including the Cambridge Analytica scandal.

Privacy 52

Privacy Ethics Airlines Facebook 52

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. I’ve also included a call to action that may be helpful in your planning for 2018. My view is that 2018 will prove to be a breakthrough year for the professionalism of public relations as a result of a concerted effort on a number of fronts.

Publicity 164

Publicity Ethics Community Data 164

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 116

Social Media Marketing Media Creativity 116

NewsWhip

FEBRUARY 26, 2021

We arrived in 2018 at a very stunning finding, which is the first time that we then looked at the concerns, and rising concerns, about fake news. That ethical dimension is a little bit more complicated than what we’re summarizing it here, but that’s essentially what it comes down to. Just above the line. Paul: Brilliant.

Brand 78

Brand Branding Media Government 78