PRSay

JANUARY 14, 2020

Consider that when he teamed with ad executive Bill Marsteller in 1953, the largest PR firm was Hill & Knowlton with about 100 employees. Mr. Burson attributed his success in leadership to “hiring better people and letting them do their thing.” He also took responsibility for employees who didn’t make it at Burson-Marsteller.

Leadership 158

Leadership Automotive Employee Corporate 158

PRSay

MARCH 21, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. Instead of managing Gen Z employees, mentor them. Fittingly, a post on leadership appeared from Patrice Sutherland.

How To 139

How To Employee Leadership Nonprofit 139

Sword and the Script

DECEMBER 4, 2018

As we close in on the year’s end, I looked back over these marketing and PR statistics in an effort to surface those points that in some way, shape or form, help to summarize 2018 as a year. C-level executives at companies with at least 5,000 employees used their personal email 51% of the time, with business emails used the remaining 49%.”.

Survey 103

Survey Marketing B2B Content Marketing 103

Waxing UnLyrical

MAY 15, 2018

Conducted in February 2018, the online survey solicited the thoughts and opinions of 5,500 JOTW newsletter subscribers, mainly consisting of senior in-house and corporate communications professionals across a variety of industries. The full 2018 JOTW Communications Survey can be viewed in its entirety here. A Final Question.

Survey 81

Survey Industry Communications Corporate 81

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Instead, the PR agency or team should work with leadership to commit to a strict definition of the brand voice — and it should come from a place of authenticity. We’ve found success in mini-conferences we call thought leadership panels. Aspirational or emotional? Convey a point of view.

Branding 196

Branding Brand Reddit B2B 196

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. Qualified employees are scarce, and companies recognize that they need to be seen as great places to work and thrive as well as strong brands. But it’s employee retention and engagement that will take priority. This was up from 50% in 2020.”.

Marketing 214

Marketing Content Marketing Social Media Employee 214

PRSay

JULY 22, 2021

Until March 2020, working from home was, for most employers, an idea that raised many concerns — especially regarding cybersecurity, employee productivity and accessibility. As a business owner whose team has operated on a hybrid-work schedule since 2018, I know firsthand that the model demands trust and discipline.

Employee 148

Employee Exercises Study Meeting 148

Communications Conversations

MARCH 26, 2018

During my time on the corporate side, I remember one of the primary complaints from leadership about managers and director-level employees was they were too reticent to get their hands dirty and dive into the details. But, couldn’t you say the same thing for full-time employees? I saw it first-hand.

Employee 79

Employee Corporate Meeting Agency 79

PRSay

MAY 25, 2021

A 2018 Deloitte study on leaders committed to DE&I found that as fairness, respect and value increase, individual feelings of inclusion also rise by 70 percent, while team performance increases by 17 percent and team collaboration increases by 20 percent. We can help company leaders change policies and procedures to reflect DE&I.

Training 193

Training Policies Study Community 193

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Respondents identified the top comms challenges as 1) cutting through the noise (35%); 2) too many priorities (31%); and 3) lack of employee experience (25%). It’s hard to predict.”

Survey 128

Survey Communications Measurement International 128

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. If CEOs act on what they say, they will be rewarded in terms of stronger bonds with their employees, customers, investors and communities. Follow your gut.”

Company 146

Company Employee International Internal 146

PRSay

JANUARY 11, 2020

Under their leadership, the agency became a global powerhouse with 2,500 employees in 50 offices. In early 2018, Burson-Marsteller merged with Cohn & Wolfe, creating Burson Cohn & Wolfe. He started Burson-Marsteller in 1953 with Bill Marsteller. In 1979, Burson sold the firm to ad agency Young & Rubicam.

Newspapers 142

Newspapers Interviews Agency Leadership 142

Communications Conversations

MARCH 29, 2019

To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R. Johnson Leadership Academy Fellow through the African American Leadership Forum. She was also a nominee for AdFed’s 32 under 32 in 2018.

Social Media 128

Social Media Agriculture Marketing Media 128

PRSay

JUNE 24, 2020

Supreme Court’s June 15 ruling that the 1964 Civil Rights Act also protects gay, lesbian and transgender employees from job discrimination. He served as chair of PRSA’s National Diversity & Inclusion Committee in 2018. and vice chair of PRSA’s Diversity & Inclusion Committee. The webinar was held three days after the U.S.

Communications 158

Communications Employee Training Company 158

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.” Separately, U.S.-based

Survey 173

Survey Marketing B2B Study 173

Sword and the Script

DECEMBER 26, 2017

5) Thought leadership builds trust and drives sales. 82% of respondents to an Edelman study “said thought leadership has increased their trust in a vendor organization.”. Thought Leadership Influences Sales ). 19) Employees have huge impact on social sharing. B2B Lead Generation ). 3) Quality matters in content marketing.

Content Marketing 122

Content Marketing SEO Social Media Publicity 122

Institute for Public Relations

FEBRUARY 20, 2024

This summary is provided by the IPR Organizational Communication Research Center The public relations discipline has made great strides in advancing internal public relations scholarship and the antecedents of employee engagement.

International 52

International Internal Industry Communications 52

PRSay

FEBRUARY 5, 2019

Employees are here for animals and the people who love them. What did earning a Silver Anvil Award mean for the San Diego Humane Society? . It was an honor for everyone and validated how powerful we are when we pull together, which is common in our workplace.

Case Study 99

Case Study Study Guidelines International 99

Sword and the Script

APRIL 23, 2019

For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”. If the country is divided, you can bet for most companies, their employees and customers are too. Communications is a function of leadership.

Technology 125

Technology Study Communications Survey 125

PRSay

AUGUST 6, 2019

Target was the first brand in 2018 to create a Gen Z incubator comprised of teens and college students by investing in Gen Z entrepreneurs across music, fashion and pop culture. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees.

Television 158

Television Instagram Consumer Newspapers 158

Sword and the Script

DECEMBER 20, 2022

Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas. Employee communication will continue to be a major focus for many CCOs.

Marketing 186

Marketing Content Marketing Data Social Media 186

PRSay

MAY 15, 2024

In February, the Pew Research Center found that “40% of Americans who get news from social media say inaccuracy is the thing they dislike most about it — an increase of 9 percentage points since 2018.”

Crisis 141

Crisis Crisis Management Crisis Communications Journalism 141

Communications Conversations

SEPTEMBER 10, 2020

Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. Outside of media relations, I spend time focused on daily, weekly and monthly reports showing out progress for company leadership. Scott is also an employee at Life Time Savage now. I did– and it is epic! ).

Radio 167

Radio Journalism Interviews Energy 167

Barokas

AUGUST 22, 2019

Company culture rests on the values every employee brings with them to the office each day. When your customers believe in your organization like your employees do, it means more business. Your employees are your biggest advocates. How do you define company culture? New research from Inc. The result?

Customer Service 84

Customer Service Company Strategy Communications 84

PRSay

OCTOBER 22, 2021

Bureau of Labor Statistics, as of 2018 (the most recent year for which data is available), the PR profession was 87.9 Create opportunities for them to grow and feel welcome,” and give diverse employees “a platform where they can voice concerns or issues.”. According to the U.S. percent white, 8.3 percent African American, 5.7

Communications 128

Communications Comparison Energy Employee 128

Barokas

SEPTEMBER 12, 2018

I told my dad that by the time Barokas PR turns 20 years old (Sept 28, 2018), I’d like to know that I could hop on my Harley and leave for a month or two, or three (you see where this is going) and know that everything will be great; clients will be happy, staff will be happy, we’ll continue to grow, and all will be right with the world.

Agency 138

Agency Hotels Healthcare Construction 138

PRSay

OCTOBER 24, 2018

Given that apparent lack of ethics — and the fact that Japanese companies are largely staffed with life-long employees, making it very difficult to bring in new blood and facilitate change — observers might have expected Nissan to simply cut its ties with Mitsubishi. Mitsubishi’s history of scandals suggested an unethical corporate culture.

Ethics 265

Ethics Automotive Conference Technology 265

Stern + Associates

SEPTEMBER 22, 2022

As we navigate various transitions over the coming months and years, leaders are likely to see employees struggle with anxiety, depression, burnout and trauma. When organizations invest in mental health, it’s better for employees and better for business. Make It Fearless. Fostering Psychological Safety in the Workplace.

Employee 62

Employee Leadership Exercises Mobile 62

PRSay

MARCH 29, 2018

The fact that virtually every university student and employee has their own cellphone and can create content themselves makes a college communicator’s role even more challenging. It reinforces why the top college communicator should report to the president and have access to timely information. .

Education 74

Education Communications Privacy Construction 74

Stuart Bruce

JUNE 24, 2016

Therefore the UK will likely leave the EU in October 2018. However, there will likely be informal negotiations and discussions while the Conservative leadership election is happening over the summer. Reassure customers, employees, suppliers and other stakeholders.

Public Affairs 94

Public Affairs Corporate Publicity Communications 94

PRSay

DECEMBER 2, 2020

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. It certainly doesn’t reflect a majority of the 100,000-plus employees at the company.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

Stephen Waddington

DECEMBER 30, 2019

This covered the glass ceiling, pay gap, lack of mentorship opportunities and stereotyped expectations of leadership style, where leadership is usually seen as a masculine trait. Offices are predominantly structured around masculine way of working and doing things and around masculine behavioural and leadership patterns.

Government 103

Government Education Print Ethics 103

Beyond PR

JUNE 7, 2018

According to outandequal.org , one in four LGBTQ employees report experiencing employment discrimination in the last five years and nearly one in 10 LGBTQ employees have left a job because the environment was unwelcoming. Cision PULSE , our LGBTQ+ employee resource group, started from the ground up. In 30 of the 50 U.S.

Employee 40

Employee Community Resources Education 40

PRSay

JUNE 13, 2019

Brightstone is one of approximately 750 active venture-capital firms in the United States which completed a combined total of 8,948 deals in 2018, investing more than $130.9 Can your employees communicate the need your organization seeks to fulfill, who your customers are, and what your organization’s number-one goal is?

Enterprise 141

Enterprise Pitching Company Employee 141

Reputation Us

JULY 20, 2022

Customers, employees and partners are the only ones who can objectively tell you how your company and products appear to them. Leadership Perceptional Haze. Every leadership team is afflicted with some degree of perceptional haze. The same is true for your company.

Reputation 97

Reputation Leadership Survey Examples 97

Doctor Spin

DECEMBER 30, 2023

This blog post highlights the importance of separating recognition from rewards from feedback in communicative leadership, providing a framework with rules for effective implementation. Here we go: Communicative Leadership is Critical In leadership, the way messages are conveyed is just as important as the messages themselves.

Leadership 52

Leadership International Internal Employee 52

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 189

Writing Communications Marketing B2B 189