PRSay

MARCH 11, 2019

In their annual analysis of trends in business and communications, the10company sees 2019 as a year of influence for employees and consumers. Though data and analytics are helpful for brands looking to measure the success of a campaign, they can also be a creative hindrance, reads the report.

Trends 150

Trends Communications Employee Enterprise 150

Doctor Spin

OCTOBER 25, 2024

Creativity and Innovation Management. “Digital transformation is an ongoing process using new digital technologies, with agility as the core mechanism for strategic renewal of an organization’s business model, collaborative approach, and culture.“ Source: Long Range Planning 1 Warner, K., & Wäger, M. Long Range Planning. 28, 118–144.

Financial 52

Financial eBook Journalism Big Data 52

Sword and the Script

DECEMBER 24, 2019

Here’s a reverse-chronological look at how 2019 shaped up. Read more: Separating Creativity from Technology in Thinking about Marketing Innovation [UML]. Read more: Separating Creativity from Technology in Thinking about Marketing Innovation [UML]. Read more: What do Public Relations Salary Ranges Look Like in 2019?

Marketing 78

Marketing Publicity Survey Study 78

ImPRessions - Crenshaw Communications

FEBRUARY 20, 2019

Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. 8 top tech events for thought leadership. Inbound 2019, September 3-6, Boston. Get your speaker submissions ready!

Conference 173

Conference Leadership Sports Policies 173

Stern + Associates

JANUARY 31, 2023

What else can they add to their strategic toolbox to help learning and creativity thrive in their culture? Just-released research by leadership and innovation experts Jeff Dyer and Nathan Furr reveals that intellectual honesty may be the missing ingredient teams need for new ideas to prosper.

Interviews 107

Interviews Employee Leadership Strategy 107

PRSay

FEBRUARY 3, 2020

When an entire race of people is not widely recognized for being innovative, creative, smart, resilient change agents, it can diminish their relevance and self-esteem. According to the Bureau of Labor Statistics’ 2019 report, although women hold nearly 73 percent of all PR management jobs, only 10.7 Woodson sought to overcome.

Publicity 218

Publicity Leadership Groups Creativity 218

Contently - Strategy

OCTOBER 26, 2018

Now imagine if you proposed a new plan to your boss that included ghostwriting regular thought leadership bylines in her name that would be published by the biggest media outlets in your field. If you’ve hired an editorial staff for their creative skills, they’ll have to spend time developing more marketing fluency.

Strategy 95

Strategy Content Marketing Interviews Creativity 95

OnePitch

JULY 13, 2022

Fast Company’s editorial focus is around “innovation in technology, leadership, world changing ideas, creativity, and design.” ” Let’s take a closer look and see how this pitch aligned with these goals and editorial direction. Let’s take a look at the actual pitch that placed: . ” __.

Pitching 81

Pitching Company How To Study 81

PR Job Coach

NOVEMBER 26, 2020

Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” It demonstrates initiative, creativity and uniqueness. Hitachi, Loral, ASARCO, Gould Inc.,

Corporate 274

Corporate Leadership Advertising Advertising 274

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2018

That may mean flawless execution and robust reporting, but it can also mean it’s time to get creative with fresh thinking and add-ons for Q4 initiatives. So it’s best to get creative and call on staff and partners to innovate with new initiatives that fill in the blanks among pre-planned tactics for the fourth quarter.

Retail 136

Retail Creativity Leadership Agency 136

PRSay

MAY 7, 2021

Similarly, those in leadership need people that will challenge them (positively) and provide strategic counsel. If you’re a person that naturally sees a path forward through adversity or enjoys creative problem solving, then Board service is for you. Scott served on the PRSA Board of Directors as an at-large director from 2018-2019.

Education 122

Education Technology Policies Leadership 122

Stephen Waddington

DECEMBER 30, 2019

In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). It was published by Leeds Beckett University at the Euprera Congress 2019.

Government 103

Government Education Print Ethics 103

Maxim Behar

JANUARY 31, 2024

Even recently made his debut in the US hip-hop and rap scene with a smashing hit called “PR We Are” which seems to be the first very song written and reached global charts about this so creative business. “ in a small kitchen, transforming it into a machine for innovative projects and leadership in the Public Relations industry globally.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. Connect with Chris McGuire on LinkedIn.

Financial 52

Financial Social Media Banking Media 52

PR 20/20

SEPTEMBER 8, 2021

Note: Marketing AI Institute, which I split off as a separate company in January 2019, is not part of this acquisition. ). Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency. Invest in your future! Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept.

Financial 98

Financial Conference Agency Resources 98

ImPRessions - Crenshaw Communications

DECEMBER 2, 2019

Here’s what the Crenshaw team was most thankful for in 2019. Executives like these truly put the “leader” in thought leadership! From problem solving and creative thinking, to writing bylined articles and strategies, PR keeps you on your toes. CHRIS HARIHAR, PARTNER. I’m thankful for adtech.”. I’m thankful for adtech.

Conference 156

Conference Employee Retail Trends 156

Sword and the Script

DECEMBER 21, 2021

It will boost tactics like contextual advertising, email marketing, and social commerce and could even usher in a new era of creative marketing and PR strategies. We need to bring back the conversation, the private event and up our creativity to navigate the changing media landscape. Dorothy Crenshaw , CEO, Crenshaw Communications .

Marketing 214

Marketing Content Marketing Social Media Employee 214

Deirdre Breakenridge

JANUARY 27, 2020

Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. Today, we’re excited to share that on October 26, 2019, we premiered Pioneers in Skirts in Los Angeles, CA! We were in a Catch-22 and needed help. What’s Next?

Film 252

Film Marketing Nonprofit Education 252

Sword and the Script

DECEMBER 20, 2022

In-house and agency teams will be hard at work supporting Chief Information Security Officers (CISO) with messaging that convinces their leadership colleagues and board of directors that preparing for cyber-attacks is critical. Marketing turns to creative to stand out from the clutter . Strengthening community-building and connections.

Marketing 187

Marketing Content Marketing Data Social Media 187

PRSay

OCTOBER 11, 2019

The most effective PR pros agree measurement is more than impressions, and yet clients and leadership keep requesting those numbers anyway. In these situations, try to offer creative alternatives for PR measurements, such as tracking patient traffic to a disease-screening tool or increases in online conversations. Sell it in.

Measurement 144

Measurement Pharmaceuticals Nonprofit Leadership 144

PR 20/20

SEPTEMBER 17, 2019

The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. Keynote speakers from 2019 included the likes of actor Henry Rollins and Content Marketing Institute’s Robert Rose. 2020 TBA (September 3 - 6, 2019 | Boston, MA). Digital Sales & Marketing World.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

MARCH 10, 2019

Some 47% of respondents said they’ve observed more PR work being taken in-house, according to the 2019 JOTW Communications Survey (full report embedded below). 1) Storytelling, analytics and thought leadership are the top PR tactics and trends. This year’s survey polled 223 communications and public relations (PR) professionals.

Survey 96

Survey Media Relations Corporate Communications 96

Shift Communications

JANUARY 2, 2019

Where will Public Relations take us in 2019? If there has been a major leadership change and the values or culture have evolved as a result, spend some time developing the proof points that now exist and redefine the story. Answer: wherever we want. Process & Editorial Planning.

Analysis 95

Analysis Infographics International Internal 95

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Since we’re on the cusp of 2019, CEOs should also consider the well-documented ascendance of video.

Case Study 178

Case Study SEO Film Video 178

Communications Conversations

OCTOBER 31, 2019

Other times she talks about leadership. Not in 2019. Embrace “impromptu creative” Some of Sara’s most successful posts recently have come using what I would call “impromptu creative.” Regardless of how they develop this “impromptu creative”, it works. It feels authentic.

LinkedIn 94

LinkedIn Employee Creativity Enterprise 94

Sword and the Script

APRIL 13, 2019

For example, more companies are returning to “channel partners to go-to-market in 2019” after a dip of about two years. Full Report: The CMO Survey February 2019 (opens in PDF; also on SlideShare ). 36% said leadership appetite for making investments when a return is not immediately obvious. Want to Boost Revenues By 5.8%

Study 112

Study Survey Infographics B2B 112

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

Writing 189

Writing Communications Marketing B2B 189

Doctor Spin

DECEMBER 26, 2023

Each of them could easily assume the mantle of leadership themselves—and do a great job. Leadership is about the team’s net output and being of service, nothing more. In 2023, I’ve been in a position where I’m leading a small group of competent individuals. 2 Silfwer, J. 2023, November 29). Hence, this will be my last annual review.

Leadership 52

Leadership Blogging Course Resources 52

Doctor Spin

DECEMBER 7, 2023

Educational Leadership, 55, 8–13. 2019, March 10). How To Recognise Poor Communicative Leadership in Organisations. How To Recognise Poor Communicative Leadership in Organisations. 2019, October 17). Educational Leadership, 55, 8–13. Source: 4 Checkley, K. 11 Silfwer, J. Doctor Spin | The PR Blog.

Wikipedia 52

Wikipedia Viral Blogging Leadership 52

Stern + Associates

NOVEMBER 22, 2022

For decades, Christakis – renowned Yale social scientist and New York Times bestselling author of “ Blueprint: The Evolutionary Origins of a Good Society ” (2019) – has studied the evolution of human social networks and how these networks spread ideas and actions within populations. The Hidden Power of Shared Meaning.

How To 62

How To Groups Employee Study 62

Stephen Waddington

JUNE 16, 2019

More than a third (35%) of us avoid the new according to the Reuters Institute Digital News Report 2019. Everyone in marketing and PR can be a winner Next week is the Cannes Festival of Creativity. It advocates leadership, communication and common sense as the source of joy at work. This isn’t news.

Print 60

Print Storytelling Newspapers Advertising 60

PRSay

APRIL 18, 2022

Since January 2019 , Stokes has written the “ Hire and Seek ” column for Strategies & Tactics. Stokes, senior vice president and director of talent acquisition at Rubenstein in New York, was the guest on April 14 for Strategies & Tactics Live , PRSA’s monthly livestream on LinkedIn. PR skills expand, evolve.

Newspapers 60

Newspapers Strategy LinkedIn Interviews 60

PRSay

FEBRUARY 22, 2019

To shift this direction, MSHDA teamed up with local companies Airfoil Group (a creative marketing and PR firm) and Perich Advertising + Design to build an integrated marketing communications campaign centered on demystifying the home-buying process for potential first-time homebuyers — specifically Michigan millennials.

Case Study 94

Case Study Study Guidelines Creativity 94

Cision

NOVEMBER 30, 2017

Think of your content contributor guide as a map for creatives to follow. establish thought leadership. In fact, Cisco predicts that consumer internet video traffic will surpass 80 percent by 2019. To do this we want our content to: educate the industry, clients and potential buyers. increase brand awareness.

How To 177

How To Guidelines Content Marketing Video 177

Maxim Behar

MAY 12, 2021

CEO Maxim Behar shared in an interview for the global business magazin Mirror Review about his long successful career and professional achievements in the PR industry, the importance of having strong leadership skills and how to implement them in overcoming the unexpected changes the COVID-19 pandemic brought to the global business landscape.

Leadership 52

Leadership Groups Journalism Hotels 52

PR 20/20

SEPTEMBER 8, 2021

Note: Marketing AI Institute, which I split off as a separate company in January 2019, is not part of this acquisition. ). Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency. Invest in your future! Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

JUNE 25, 2019

Fast forward to 2019, and coverage earned online is king. While communicators require creativity and freedom, they also need to be managed and measured against specific objectives. If you suddenly got 10% more budget, you’d spend it on… (BCB) research-based thought leadership or customer testimonials.

Brand 105

Brand Branding Reputation Corporate 105