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Ethics Month 2019: A Celebration of ‘Ethics Every Day’

PRSay

On any given day, PR professionals from entry-level associates to senior executives face ethical dilemmas. How can PR professionals ensure ethical decision-making on a daily basis? We asked BEPS members what ethics means to them personally. Taking time to reflect and analyze the issue can help lead to sound ethical decisions.

Ethics 130
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Modern Communicators Need to FEEL + THINK Before They Communicate

Deirdre Breakenridge

When you FEEL you’re digging deeper to discover Fears, Empathy, Ethics and Love for the mission. Make 2019 the year that you step back and really challenge yourself to FEEL as the first step toward better communication.

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Global Insights: Key Trends and Challenges Shaping the Future of Communications

PRSay

After the meeting, Justin Green, president and CEO of the Global Alliance since 2019, and founder and CEO of Wide Awake Communications in Dublin, Ireland, talked with PRsay about pressing challenges and trends impacting global communicators worldwide. (Ed We are calling on all practitioners around the world to act and fulfill their ethics.

Trends 155
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Is Lawsuit Against Marketing Firm’s Role in Opioid Crisis a Precedent for Public Relations?

PRSay

According to the National Institute on Drug Abuse , in 2019 alone nearly 50,000 people in the United States died from overdoses of opioid drugs that included prescription pain relievers. A commitment to ethics. For communicators, the suit reinforces the need to commit to ethical responsibilities.

Crisis 167
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Blog Contest Winner: Can Mastering the FEEL First Model Unite the Contrasting Generations?

Deirdre Breakenridge

War, fear, international isolation, and nationalism shaped an entire generation of people that now hold the majority of power and leadership in the western world — the Baby Boomers. How do we take an understanding of generational gaps and correlate them with leadership style, motivations, and the ability to connect with people?

Blogging 213
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Partisan Politics Complicates PR and Comms for Business, Survey Finds

Sword and the Script

The in-housing trend appears to have slowed; just 30% of respondents say they’ve observed more work going in-house compared with 47% in 2019. That’s up from 68% in 2019 and 51% in 2018. Media bias and PR ethics. Media relations only gets harder. 75% of PR pros say media relations is getting harder. always or “never”).

Survey 143
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Start 2020 with an Action Plan: Begin with FEEL for Real Relationships

Deirdre Breakenridge

When I look back at 2019, I realize it was an intense year for so many reasons. I decided to evaluate myself and my ability to FEEL, by taking the online FEEL First test, which came together as a result of the deep conversations with millennials in 2019. Happy 2020, friends! Now you can find out with the FEEL First Test.

Exercises 204