Sword and the Script

OCTOBER 3, 2023

According to the release the software uses employee behavioral data to “identify content themes and gain insights into audience engagement.” Meltwater announced six principles to govern the ethical development of AI. Content picks PR ethics. Tressa Robbins writes about the state of ethics in PR for Burrelles.

Analysis 173

Analysis Tools SMB Software 173

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.” Margaret Ritsch, Ed.D.,

System 190

System Public Affairs Employee Nonprofit 190

Sword and the Script

AUGUST 17, 2021

Six in 10 comms pros face ethical challenges. A survey of 1,046 communication professionals in North America found 33% day they faced several ethical challenges in the last year and another 29% faced one ethical challenge. The Gray Area of Communicating a Point of View. click image for higher resolution).

Creativity 99

Creativity Study Ethics Publicity 99

Sword and the Script

JUNE 30, 2021

When asked about specific functions, respondents overwhelmingly said employee communications (93%) grew in importance compared to pre-pandemic times. Many of these have been in place for years – just 13% of respondents said their organization created a formal DE&I program in response to the social unrest in 2020.

Survey 133

Survey Communications Ethics Measurement 133

Sword and the Script

AUGUST 1, 2022

Another 20% see budgets decreasing (12%) or decreasing significantly (8%) The last time this survey asked this question, in 2020, just 18% expected budgets to rise and 52% said they would remain flat. The lack of employee experience is a new challenge near the top of the list for the first time. 2020 JOTW Communications Survey.

Survey 151

Survey Communications Measurement International 151

Sword and the Script

AUGUST 29, 2020

Studies find media relations isn’t the top PR service anymore; PR weakness on technical skills; execs are key to shaping corporate social positions Several interesting reports on the PR industry were published earlier in 2020 but got lost in the blur that unfolded since. The report was published in February 2020 – pre-pandemic.

Media Relations 117

Media Relations Report Industry SEO 117

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities. That disparity needs to change!

Brand 90

Brand Branding Marketing Ethics 90

Sword and the Script

DECEMBER 20, 2022

Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas. Employee communication will continue to be a major focus for many CCOs.

Marketing 212

Marketing Content Marketing Data Social Media 212

Sword and the Script

SEPTEMBER 8, 2020

is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000. More: 2020 Public Relations Salary Survey: How Much Money do PRs Pros Make ? If you want to change corporate culture, focus your efforts on executives, customers and employees. The results?

Survey 113

Survey Industry Leadership Study 113

Stephen Waddington

FEBRUARY 12, 2021

Redundancies, business transformation, remote working, and juggling work with homeschooling, has seen many employees swap their agency or in-house jobs for the freelance world or even take career breaks. However, with COVID-19 affecting advertising revenue – in a November report, WARC predicted that 2020 global ad spend would fall 10.2%

Crisis Management 88

Crisis Management Print Ethics Local 88

PR in High Definition

APRIL 26, 2021

Airbnb also went ahead with its IPO in December 2020, despite travel restrictions halting huge parts of its business, and the company still managed to see success, passing the market cap of travel giants Booking and Expedia and making it the 10 th best debut in 2020 based on price gain from its IPO.

Reputation 62

Reputation Ethics Employee Travel 62

Solo PR Pro

SEPTEMBER 8, 2020

It's Ethics month and a good time to review the public relations code of ethics. and support your clients to ensure that they have a strong ethical foundation. In companies, a weak foundation may manifest as employee dissatisfaction, inconsistent quality, and churn of people and customers. Written by Karen Swim.

Ethics 71

Ethics Crisis Leadership Training 71

Stern + Associates

MARCH 15, 2023

Author of the critically acclaimed book, “ The Hype Machine ” (2020), he helps organizations understand how ChatGPT and similar technologies could impact the job market and employee skills. Reid Blackman, Ph.D.

Technology 118

Technology Ethics Creativity Tools 118

Landis PR

NOVEMBER 13, 2023

According to a 2020 study published in the International Journal of Environmental Research and Public Health , environmentally responsible organizations have increased attractiveness to employees, customers, investors and other stakeholders. You need to communicate those shifts to your target audiences.

Trends 64

Trends Ethics Journalism Consumer 64

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 211

Writing Communications Marketing B2B 211

Maxim Behar

JANUARY 24, 2022

Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. Everything transparent is ethical! We did not have any expectations that everything we had before 2020 will be changed and should not expect to be back in the same position.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Wadds Inc.

MARCH 19, 2024

In a management context, internal communications is the function that deals with an organisation's most important intangible asset - its relationships with employees. It’s measured by means of employee engagement. Dr Kevin Ruck, Mike Pounsford and Howard Kraise will share outcomes from their project on employee listening.

Internal 78

Internal International Communications Employee 78

Buzzstream

JUNE 15, 2020

Although slashing “ monitoring and relationship tools looks a lot better on paper than laying off employees ,” according to Muck Rack, doing so may cut off your business’s only lifeline to customers. Since March 1, 2020, 62% of paid and earned media pitches referenced COVID-19; it’s a ubiquitous topic and likely will be for some months.

Pitching 93

Pitching Survey Ethics Report 93

Stern + Associates

SEPTEMBER 22, 2022

As we navigate various transitions over the coming months and years, leaders are likely to see employees struggle with anxiety, depression, burnout and trauma. When organizations invest in mental health, it’s better for employees and better for business. Make It Fearless. Fostering Psychological Safety in the Workplace.

Employee 62

Employee Leadership Exercises Mobile 62

Sword and the Script

JUNE 6, 2020

But brands that borrow heavily from black culture and target black consumers have a responsibility, she said, to push for change, often by bringing more black employees into their ranks.” jackieaina pic.twitter.com/QFkIfPjzzI — Marianne (@omariannee) May 28, 2020 3. Aina said that she did not expect all companies to weigh in.

Brand 98

Brand Branding Fashion YouTube 98

PR 20/20

MARCH 6, 2020

This innovative vision attracted clients and employees alike, and the business grew. Speakers from Facebook and Hubspot, as well as authors, journalists, and futurists working on the cutting edge of the field discussed topics from practical applications of AI in marketing to the ethical questions the technology presents. A coincidence?

Ethics 52

Ethics Conference Technology Employee 52

PRSay

AUGUST 1, 2016

Census Bureau, by 2020, 36.5 The Committee is working closely with the PRSA Foundation, which helps drive diversity within the industry of public relations by funding numerous research initiatives from underserved populations, PR firms, and employees. Nevertheless, a large number of U.S. According to the U.S. percent of the U.S.

Resources 60

Resources Education Ethics Corporate 60

Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Research for this report was compiled in May 2020. This data looks at all content produced by our clients in the spring of 2020. (To Seventy-two healthcare companies qualified for the Fortune 1000 list in 2020. Methodology.

Healthcare 112

Healthcare Content Marketing Industry Trends 112

Sword and the Script

JUNE 7, 2022

I took a business ethics course when I was studying for my MBA. It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). Prowly was acquired by Semrush in 2020, in a move I think could be interesting. The report is based on a global survey of its employees.

Software 87

Software Pitching Internal International 87

PR in High Definition

OCTOBER 26, 2020

For example, consider this year’s boycott of Facebook by more than 1,000 companies as part of the #StopHateForProfit movement organised by civil rights groups and the global walkout by Google’s employees over allegations of sexual misconduct in 2018. These are social, ethical, and moral matters.

Groups 62

Groups Employee Leadership Examples 62

Wadds Inc.

MARCH 29, 2024

Applying the superpowers of ethics, kindness and empathy in internal communication will become increasingly important for us. I included my pandemic employee model in the book and its impact is just starting to take hold. A big negative is the potential for disinformation and misinformation.

Internal 52

Internal International Strategy Communications 52

Sword and the Script

OCTOBER 4, 2022

Axios , which seems to have done an actual interview, which is rare these days, noted: “The money will also help co-founders, chief executive officer Greg Galant and chief technology officer Lee Semel, as well as early employees, liquidate some of their investment.”. billion in 2020 – under his tenure. Content picks.

Technology 82

Technology Company Analytics Writing 82

5W PR

JUNE 6, 2022

Just like every other industry, the trends in public relations can be influenced by a variety of things such as technology, preferences from the customers, expectations from employees, and more. Many people have started thinking outside the box and working outside of an established work ethic while working remotely. Consumer Focus.

Trends 88

Trends Data SEO Consumer 88

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Research for this report was compiled in May 2020. This data looks at all content produced by our clients in the spring of 2020. (To Seventy-two healthcare companies qualified for the Fortune 1000 list in 2020. Methodology.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 156

Employee Software Survey Report 156

PRSay

JULY 10, 2023

Consider the ongoing fallout over the pressure that Disney faced from employees to respond to Florida’s Parental Rights in Education Act, signed by Gov. On political issues, a brand will not make everyone happy. What a company does, or doesn’t do, can spark fierce reactions. Ron DeSantis in March 2022.

Brand 145

Brand Branding Nonprofit Government 145

Stern + Associates

JANUARY 6, 2022

Navigating the Ethics of Artificial Intelligence. AI and robotics pioneer Professor Ayanna Howard – entrepreneur and best-selling author of “ Sex, Race and Robots” (2020) – helps organizations identify potential threats encoded in AI , algorithms and search engines, including biases that can stigmatize certain groups and influence users.

Leadership 62

Leadership Policies Engineering Technology 62

Stern + Associates

FEBRUARY 9, 2023

Howard’s examples from her own leadership journey uplift leaders and high potentials alike by emphasizing the importance of having the courage to innovate, engage with a diverse team and make and learn from mistakes – which she explains in-depth in her bestselling audiobook, “ Sex, Race and Robots: How to Be Human i n the Age of AI” (2020).

Engineering 62

Engineering Biotechnology Leadership Technology 62

Maxim Behar

MAY 18, 2023

Ethics, transparency, and honesty are needed these days more than ever and all businesses must know this very clearly. From the very beginning of his business, back almost 30 years ago he knew this, and despite all the difficulties and all the shaking times his company was always fair and ethical. Not managers, but leaders!

Ethics 52

Ethics Internal International Groups 52

Stephen Waddington

DECEMBER 15, 2021

Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards. million fake accounts between October and December 2020. of employees worked from home during the pandemic. to £1.36bn in 2020 compared to £1.42bn in 2019.

Publicity 128

Publicity Government Guidelines Facebook 128

Flack's Revenge

NOVEMBER 28, 2018

It made me think of broader questions about PR ethics, which I’ve explored before here, and the state of communications today. Employees distributed anti-Apple research to reporters and would not say who was paying for it. A slick website titled “ Draft Tim Cook 2020 ” had digital links to Definers employees.

Ethics 136

Ethics Wikipedia Facebook System 136

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 115

Social Media Marketing Media Creativity 115