Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The year 2020 has been many things including a warp in the time-space continuum. from a year earlier in Q2 2020 and up 9.3%

Internal 147

Internal International Tools Software 147

Institute for Public Relations

JUNE 1, 2023

Cornelia Wolf and colleagues conducted research on the role and need for strategic internal communication in startup environments. A review of 25 journal articles focused on strategic communication, business management, and entrepreneurship was conducted between January 2010 and June 2020.

Internal 52

Internal International Communications Journalism 52

Cision

FEBRUARY 6, 2020

As you prepare to go further into 2020, try a systematic approach to discover the ways your internal clients define PR success and the extent to which you’re achieving it now.

Internal 216

Internal International 216

ImPRessions - Crenshaw Communications

JANUARY 16, 2020

In 2020, this PR professional was among them. From AI and machine learning to in-memory analytics and cloud computing, data was again center stage at NRF 2020. Emphasis on international expansion. Among the many hot topics among retail pros at NRF was the boom in international representation at the conference.

Retail 156

Retail Automotive Conference Data 156

Maxim Behar

JUNE 23, 2022

The globally renowned PR expert Maxim Behar has been designated International Fellow of the world’s largest professional PR body - Public Relations and Communications Association (PRCA). As PRCA International Fellow, Maxim's key role will be to help shape thinking on the future of the industry.

Internal 52

Internal International Ethics Government 52

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

AI and machine learning might be the crowd favorite for most disruptive technologies in 2020. This allows brands to tailor their internal IT infrastructure to suit their own needs instead of relying on a one-size-fits-all solution that may not deliver the best results or given them the flexibility they are looking for.

Trends 182

Trends Privacy Technology Data 182

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

CES 2020 is officially a wrap. Whether it’s Rubicon buying Telaria or Unruly being sold to Tremor International, it’s clear that 2020 will be the year of the acquisition. CES 2020 was a place to discuss why consolidation is occurring, though the answers seemed obvious. The CTV space is partcularly ripe for deals in 2020.

B2B 208

B2B Trends Retail Privacy 208

ImPRessions - Crenshaw Communications

OCTOBER 5, 2020

Crenshaw Communications Wins 2020 PRSA-NY Big Apple. The campaign highlighted the lack of gender diversity among speakers at events for key industries and culminated with a full-day conference on International Women’s Day showcasing business women in C-level positions. Campaign for leading event success platform Bizzabo is honored.

Communications 156

Communications B2B Web Conference 156

Maxim Behar

MAY 25, 2023

Maxim Behar has been named Global PR Professional of the Year by an international jury at the PR and Corporate Communications Awards - IPRCCA 2022. The award was presented at a special live ceremony in New Delhi at the international forum IPRCCC organized by the prestigious communications media exchange4media.

Internal 52

Internal International Groups Conference 52

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

And while data breaches, ransomware and malware attacks are among the “normal” cybersec vulnerabilities, 2020 brings additional issues that will warrant increased exposure. In 2020, cybersecurity PR pros should be well versed in how the threat landscape can affect many different business sectors at once and at any given time.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

And while data breaches, ransomware and malware attacks are among the “normal” cybersec vulnerabilities, 2020 brings additional issues that will warrant increased exposure. In 2020, cybersecurity PR pros should be well versed in how the threat landscape can affect many different business sectors at once and at any given time.

Trends 156

Trends Healthcare Government Leadership 156

Reputation Us

JULY 8, 2019

Your organization is already planning for the year ahead and putting together a 2020 vision (yes, pun intended). QUESTIONS : Is corporate reputation a focus for your organization in 2020? In 2020, we are challenging CEOs, CFOs, COO’s, HR directors, CMO’s and the like to explore the overall value of their reputations internally (e.g.,

Reputation 133

Reputation Corporate Financial Employee 133

The Hoffman Agency

JANUARY 28, 2021

We recently had a call with a potential PR intern, as part of a series of chats we’re having for new agency hires for the year ahead. There are a lot of organisations doing great work in addressing this imbalance, but their cause isn’t helped by agencies exploiting PR interns who can afford to live, while working for free.

Internal 78

Internal International Agency Banking 78

Communications Conversations

JANUARY 30, 2020

And, trends that aren’t the “same old, same old” that we see in so many other posts (if I see another post that says video is a trend in 2020, I WILL SCREAM LOUDLY!). As I look ahead to 2020, I saw nine realistic social media trends ahead: 1 – Brands will have to better prepare for the Internet Flash Mob.

Social Media 139

Social Media Trends Media Internal 139

Agility PR Solutions

JANUARY 12, 2020

Corporate reputation, and how external and internal stakeholders perceive companies and their leadership, are significantly influenced by media coverage. The post 2020 media training—10 tips for developing effective spokespersons appeared first on Agility PR Solutions.

Media Training 120

Media Training Training Media Print 120

PR in High Definition

DECEMBER 17, 2020

I don’t think I’m wrong in thinking that many of us are very much looking forward to saying farewell, au revoir and auf wiedersehen to 2020. If anything, the whirlwind of 2020 got us talking, debating and sharing so much more, with lots of great new ideas and reflections in the comms space. must-read for any internal comms departments!

Reputation 133

Reputation Creativity Crisis Employee 133

Maxim Behar

JANUARY 3, 2021

The Global PR Revolution by the globally renowned PR expert Maxim Behar is among Top 50 Best-Selling Books of 2020 at the largest Bulgarian metropolitan bookstore Greenwich. The book also has many international achievements. It was ranked No. 7 among the best PR books for 2021.

Internal 98

Internal International Trends Publicity 98

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. The list below is broken into four sections: Marketing statistics from 2020. Public relations statistics from 2020. Content marketing statistics from 2020.

Survey 172

Survey Marketing B2B Study 172

Onclusive

JUNE 24, 2020

Seek internal experts. Your internal staff are the true experts on your company and your offerings, so don’t hesitate to recruit them to create material. We will also be hosting a webinar on the topic on June 25th, 2020. We will continue that discussion with three more strategies that we’ve seen modern communicators use.

Strategy 418

Strategy Media Advertising Advertising 418

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

In PR and elsewhere, 2020 has been a year like no other. So, the sooner we finish our 2020 roundup posts and forecasts for the coming year, the quicker we can put it all behind us. Remote work will be a permanent option for many employees, and all internal and externally focused campaigns must be fully digital.

Trends 407

Trends Communications Employee Corporate 407

Prakkypedia

JANUARY 8, 2023

Key take-outs focused on the continuing impact of changes to the workforce, post the COVID-19 pandemic and shutdowns of 2020. Yes, I know COVID-19 remains with us, however governments and employers are responding in different ways from 2020). PR Daily has a terrific list of predictions (and a lot of humour in the article).

Trends 148

Trends Government Internal International 148

PR in High Definition

AUGUST 24, 2020

For the comms world, 2020 plans have been redrafted, maybe redrafted again, some parts pushed back, some brought forward, no doubt some curve balls in there too. I’d like to follow with my thoughts on re-thinking ways of working and equipping your team and/or agency to finish 2020 on a high note, and face 2021 in a strong position.

Guidelines 102

Guidelines LinkedIn Course Examples 102

Critical Mention

JANUARY 16, 2020

Internal links: A link on your website that leads to another page of that same website. Internal links direct internet users to another link on your site to gain, helping them learn even more about your brand. Internal links should contain related content to the page site visitors are initially on.

SEO 80

SEO Strategy Engineering Mobile 80

Stephen Waddington

OCTOBER 20, 2020

I caught up with 12 founders this week in the PR Class of 2020 community on Guild and invited them to share their stories. Members range from one person organisations to founder teams, and agencies already scaling to subsidiaries of international firms. It’s a group created by Hard Numbers’ founder Daryl Sparey.

Agency 117

Agency SEO Groups Energy 117

Waxing UnLyrical

DECEMBER 14, 2019

Countdown to 2020: Part II. When I published last week’s post, I noted that it was exactly four weeks to 2020. My Three Words for 2020. In 2020, I will shed old behaviors and fears that no longer serve my best interests, whether on a more philosophical level (e.g. In 2020, I will ground myself. Looking back.

Exercises 96

Exercises Analytics Energy Financial 96

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. About: The survey results were first published in mid-March 2020 – just a few days before the WHO declared the Coronavirus a pandemic.

Study 130

Study Publicity Survey Internal 130

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.

Analysis 140

Analysis Tools Software SMB 140

Onclusive

NOVEMBER 8, 2023

Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. Experts have often debated the interesting PR problem of measuring the effectiveness of internal communications. Crisis Communications There were some serious PR blunders in 2020.

Training 195

Training Media Training Crisis Communications Reputation 195

Onclusive

AUGUST 9, 2021

Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts. There were some serious PR blunders in 2020. Media Training.

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

JUNE 11, 2020

Since the beginning of 2020 we have recognized several stellar players with well-deserved promotions. Cliff joined Crenshaw as an intern back in 2012 and today is a critical member of the team. Cliff Maroney has been promoted to Senior Account Supervisor.

Leadership 227

Leadership B2B Analytics Internal 227

Reputation Us

JANUARY 13, 2020

2020 will be a wild ride! 2020 REPUTATION “EMERGENCY PREPARATION KIT”. Yes, it is possible to protect your company from the unknown tremors of 2020 with appropriate foresight and proper planning. The plan also reviews and revises your internal policies and procedures on how to identify, report and act during a crisis.

Reputation 60

Reputation Crisis Insurance Insurance 60

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. They are all issues that will occupy us all in 2020. Here are the headlines. Issues in practice 1.

Government 103

Government Education Print Ethics 103

Sword and the Script

DECEMBER 10, 2019

And now on with the marketing and PR predictions for 2020. In 2020 I think we will see analytics playing a bigger role in helping teams become more proactive in their approach with customers and less reactive. Podcast advertising revenue will exceed $1 billion in 2020. Indeed, my own predictions are at the very bottom.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Wadds Inc.

SEPTEMBER 29, 2024

This includes challenges such as international conflicts, trade tensions and political instability. Organisations are less inclined to speak out externally because of political and societal polarisation and prioritise internal, employee concerns. Geopolitics, regulatory uncertainty and reputational risks are top concerns.

Corporate 98

Corporate Reputation Telecommunications Study 98

Sword and the Script

AUGUST 17, 2021

There are three surprising kickers in this finding too: Internal comms faced the most ethical challenges – more than external comms, Men in comms reported “significantly more ethical challenges than” women, and. Top challenges in internal communications. Read more: Global State of Internal Communications 2021 by Contact Monkey.

Creativity 94

Creativity Study Ethics Publicity 94

Onclusive

DECEMBER 16, 2020

In 2020, we have all experienced a year like no other. Increased focus on internal communications As companies transition to the “new normal,” remote work is here to stay and everything we do will become increasingly digital. So, what does next year look like from this vantage point?

Industry 221

Industry Content Marketing Corporate Analytics 221

Barokas

DECEMBER 19, 2019

The 2020 election will take the lion’s share of available space in general news coverage and likely permeate throughout the media landscape. This year, internal communications will get more love and attention, with the goal of establishing a consistent message among employees. What trends are on your radar for the coming year?

Marketing 78

Marketing Employee Trends Study 78