PRSay

JULY 1, 2022

million in 2020, according to Pew Research Center. About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Daily newspaper circulation in the United States has fallen from its height of 61.8 million in 1974 to 24.3

Handbook 192

Handbook Publicity Newspapers Television 192

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

According to The Holmes Report, only 27% of agency leaders responding to the survey think the term “public relations” will clearly and adequately describe the work they do by the year 2020.

Trends 124

Trends SEO Leadership Print 124

MaccaPR

OCTOBER 29, 2019

As you begin your 2020 marketing planning and budgeting, consider these four tips: 1. Whether it’s a customer survey, developing an ambassador program or sourcing a third-party survey, data will enhance the story you’re telling in 2020, especially with the news media. We start to ask, “What strategies worked this year?” Data isn’t new.

Branding 90

Branding Brand Marketing Enterprise 90

Stephen Waddington

JANUARY 7, 2021

Hokey cokey lockdowns during Q3 and Q4 of 2020 created further business uncertainty. They have been operating month-to-month since March 2020. Print and events have ceded to digital. I call b t whenever I hear someone say the word challenging, uncertainty or unprecedented. And then there was Brexit. This is a reset moment.

Agency 171

Agency Energy Travel Government 171

Prowly

FEBRUARY 18, 2025

Instead of focusing on just one channel, these brands cast a wide net, hoping to get noticed on TV, in print, through influencer campaigns, and more. Source For example, Coke's "Share a Bottle" campaign was promoted on socials, on TV, in print, and on other channels, and the message remained unchanged: connection and sharing. #6

Examples 104

Examples How To Product Launch Print 104

ImPRessions - Crenshaw Communications

MARCH 4, 2021

It examined 120 companies who raised a Series B round between January 2018 and July 2020 and compared the size of the first and second funding rounds. In particular, broadcast outlets follow print media. For the same period CARMA analysts looked at content generated by and about those businesses in the UK. More media, more money.

Study 234

Study Course SEO B2B 234

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 179

Media Relations Media Print Software 179

PRSay

MAY 24, 2021

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. Most affected were local news outlets that are independently operated or owned by small media chains.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

PRSay

OCTOBER 22, 2020

What’s surprising about this study is how the Poynter Institute — the think tank of how we write in print and online — defines an short online paragraph: Short paragraphs: 1 or 2 sentences long. Copyright © 2020 Ann Wylie. We’ve learned, again and again over time, that long paragraphs reduce reading. Paragraphs should be short.

Mobile 185

Mobile Writing Web Journalism 185

Stephen Waddington

MAY 26, 2021

A print edition is also available. Report HTML version PDF download version Print version - please contact stephen.waddington@wadds.co.uk The database is limited to agencies that were formally incorporated in the UK between 1 January 2020 to 31 March 2021. Availability The 40-page report is available in HTML and Adobe PDF.

Agency 161

Agency Report Print Healthcare 161

PRSay

APRIL 9, 2021

As arduous as 2020 was, it did provide some inspiring pitch examples you can learn from. Mackenzie’s client was featured in the story’s two photos, including one that ran on the front of the Business section of the paper, in print and online. You came through in such a big way on this one, providing a fantastic example.”.

Pitching 167

Pitching Travel Journalism Exercises 167

Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. In practice, this means a focus on the hard operational numbers, combined with data led planning and proof There has already been a rapid shift to digital and mobile first.

Government 151

Government Crisis Energy Community 151

Stephen Waddington

APRIL 14, 2020

A perfect storm of distribution and falling advertising revenue is a blow to the newsprint business after two decades of battling the shift from print to digital. The COVID-19 crisis is hastening the digitisation of news from print to internet services. Print accounts for 80% of UK newspaper revenues and digital 20%.

Print 102

Print Newspapers Crisis Local 102

Barokas

DECEMBER 5, 2019

It doesn’t feel that long ago that I was a teenager of the 90s, imagining 2020 as a far-off futuristic existence. Digital and interactive media have largely displaced print. Any company looking to mark 2020 as a milestone year must be ready to bolster its goals with adequate resources. A new decade is upon us.

Strategy 78

Strategy Media Storytelling Pinterest 78

Sword and the Script

OCTOBER 5, 2021

I wrote a product review of Agility PR in 2020 based on hands-on testing: The Updated Media Monitoring Module by Agility PR Solutions is a Solid Tool for the Price Point. Muck Rack adds print monitoring through LexisNexis. Muck Rack added print media to its monitoring package. PR tech mentions.

Software 182

Software Tools Print Technology 182

Sword and the Script

SEPTEMBER 1, 2020

The year 2020 has been many things including a warp in the time-space continuum. SocialChorus claims “50% year-over-year growth in both 2018 and 2019” and that growth “has accelerated in 2020.” Isentia , the largest provider in the Asia-Pacific region, reported revenue for fiscal 2020 was ~$78.3 Or thereabouts.

Internal 148

Internal International Tools Software 148

Buzzstream

JANUARY 28, 2025

There has been a 34% increase in the search term digital PR since 2020 worldwide. The UK has seen a 49% increase since 2020, with a 9% increase in the past two years. The US has seen a 32% increase since 2020 and a 9% increase in the past two years. Print, TV, and radio only comprise 25% of journalists primary publishing medium.

Digital PR 71

Digital PR Branding Brand SEO 71

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Print publications. Nobody plans to fail. They just fail to plan. Often, a communication audit is recommended before starting any major yearly planning. Communication Channels. Microsoft Teams.

International 189

International Internal Data Communications 189

5W PR

JULY 5, 2020

Media Training in 2020. For radio, podcasts, or print interviews, you can be a little more relaxed in how you dress, but you still want to be professional, so if they are filming, suit and tie for a man are good, for the others, still a suit jacket and button-up shirt or nice turtleneck will work well. Key Message.

Media Training 78

Media Training Training Trends Media 78

wiredPRworks

JANUARY 3, 2020

2020 LinkedIn Makeover Profile Packages for People and Companies by Barbara Rozgonyi. Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? 2020 LinkedIn Go-Getter Package .

LinkedIn 52

LinkedIn Engineering SEO Training 52

wiredPRworks

JANUARY 3, 2020

2020 LinkedIn Makeover Profile Packages for People and Companies by Barbara Rozgonyi. Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? 2020 LinkedIn Go-Getter Package .

LinkedIn 52

LinkedIn Engineering SEO Training 52

Stephen Waddington

JUNE 25, 2020

The Reuters Institute Digital News Report 2020 is a challenging read. Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

5W PR

JULY 15, 2020

In March 2020, digital newsroom designer pr.co In 2020, media kits are also a particularly helpful tool for initiating partnerships with influencers and other brands looking to promote themselves and their products. There’s no reason to stress about typos that were printed on 100 physical copies of materials.

How To 176

How To Media Guidelines Pitching 176

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

Netflix — which has more than 2 million subscribers in India — will spend $400 million on Indian content for 2019 and 2020. 7 percent who rated print media as important and 54. 6 percent who said television would rank highly in 2020.

Mobile 156

Mobile Local Technology Television 156

Sword and the Script

AUGUST 11, 2020

Similarly, the 2020 JOTW Communications Survey found businesses believe partisan politics is a complicating factor in communications. As a former print journalist, I’m appalled at the lack of accuracy… from facts to proofreading… found in today’s media. So, what do PR people think about media and bias?

Survey 165

Survey Data Media Ethics 165

Stephen Waddington

NOVEMBER 27, 2020

The impact of COVID-19 on NHS comms documents the scale of the challenge faced by professional NHS communicators since the start of the Coronavirus pandemic in early 2020. FuturePRoof Five: The impact of COVID-19 on NHS comms is published at cost in print via Blurb priced £15.99 and digitally via Amazon Kindle priced £4.50.

Healthcare 131

Healthcare Privacy Print Community 131

Stephen Waddington

MAY 9, 2020

Most outdoor, experiential, events, meetings and print simply don’t work. You can check online at [link] We're providing small businesses with fast access to grants by registering at [link] #coronavrus pic.twitter.com/MIy8QSdfiT — NewcastleCityCouncil (@NewcastleCC) May 6, 2020 Doncaster Council has gone a stage further.

Branding 157

Branding Brand Travel Government 157

Sword and the Script

SEPTEMBER 7, 2021

The company was acquired by the SEO tool SEMrush in late 2020. The company was publicly traded on the Australian Stock exchange and did $120 million in sales in 2020. SocialChorus was acquired by Sumeru in July of 2020. Print circulation drops again. Access Intelligence Plc. Meltwater growth. “In Beyond Bylines ).

Software 91

Software Print Tools SEO 91

Sword and the Script

JULY 7, 2020

Welcome to the second half of 2020! It wasn’t funny then, but I can smile now remember how the company executives would nearly breakdown every time a reporter labeled it a “customer relationship database.” That’s an undesirable description for a company charting a course a new category. Give our services a try.

Technology 129

Technology Publicity Software Print 129

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

With the continued combining of staffs (People and Entertainment Weekly ) demise of print editions ( Self Magazine is the latest casualty) and other media downturns, look to expand your self-publishing opportunities. Buffer is known for its simplicity and analytics and many believe Hootsuite’s auto-scheduling is still the best.

Social Media 120

Social Media Media Comparison Guidelines 120

Bianchi Biz Blog

FEBRUARY 1, 2024

Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. However, there has been a decline in this number by about 70% in 2020. The media landscape in Japan is characterized by a rich diversity of specialized outlets, both in print and online formats.

Marketing 107

Marketing Newspapers Print Corporate 107

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. Most of us were in complete lockdown in October, 2020. This is going to seem kind of crazy but if you’ve been following me for awhile, you know this. Hard to think that far ahead. What will be different in October, 2021?

Pitching 130

Pitching Nonprofit Financial Insurance 130

Inbound PR

JANUARY 15, 2019

Did you know that by 2020, IoT technology will be in 95% of new electronics ? We thought that online and social channels were disruptive but how about innovations such as 3D printing, electric cars, the internet of things (IoT), virtual reality and artificial intelligence (AI)? That's just a year away, yes.

Infographics 76

Infographics Print Technology Company 76

Stephen Waddington

FEBRUARY 12, 2021

In short, 2020 into 2021 has been tough and, while there is most definitely light at the end of the tunnel, patterns have emerged that have changed and will continue to change forever the industry and how we practice communications.

Crisis Management 88

Crisis Management Print Ethics Local 88

Sword and the Script

SEPTEMBER 8, 2020

is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000. More: 2020 Public Relations Salary Survey: How Much Money do PRs Pros Make ? An annual survey by PRWeek found the median public relations salary in the U.S.

Survey 114

Survey Industry Leadership Study 114

Sword and the Script

OCTOBER 15, 2020

So, I drafted them up and Legaltech News saw it fit to print: 6 Pragmatic Content Marketing Tips for Bona Fide Success in Legal Tech The key point? Because I’m interested in it, I study the market almost daily and I’ve worked with many solution providers in legal tech – enough to make some important observations about content marketing.

Content Marketing 99

Content Marketing Marketing Print Software 99

PRSay

OCTOBER 29, 2020

28 during PRSA’s ICON 2020 virtual conference. In the year 1791, when the First Amendment was adopted, only those who owned expensive printing presses could widely disseminate their views. “More freedom of expression is better than less freedom of expression,” said Lata Nott, who was a keynote speaker on Oct.

Government 103

Government Conference Print YouTube 103