Sword and the Script

SEPTEMBER 10, 2024

The report is partly based on 3,528 interviews – and more than 14,000 interviews since 2021. Stay in your lane, take care of your people, be a good corporate citizen, and only weigh in on issues that have a clear and direct influence on your business. Meet my company’s minimum quality / functional needs.”

B2B 179

B2B Software Ethics Leadership 179

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Agility PR Solutions

JANUARY 13, 2021

A newly released executive survey from data-driven business transformation advisors NewVantage Partners of senior C-suite execs explores the topics of Big Data and Artificial Intelligence business adoption in 2021.

Big Data 103

Big Data Data Corporate Study 103

Agility PR Solutions

APRIL 21, 2021

A recent 2021 Global Communication Report from the University of Southern California explores “new activism” and the impact it will have on the communications field looking ahead. The post Earth Day PR: 3 reasons why climate change should be a priority for corporate communications appeared first on Agility PR Solutions.

Corporate 148

Corporate Communications Report Company 148

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates.

Training 370

Training Media Training Crisis Communications Reputation 370

PRSay

OCTOBER 13, 2021

Shaw, corporate vice president, communications at Microsoft. 11 titled “Building Trust in a Distrustful Age” during PRSA’s ICON 2021. As trust in American institutions declines, companies should understand who they are and be consistent in how they present themselves, said Frank X.

Communications 148

Communications Pharmaceuticals Corporate Film 148

Business Wire

OCTOBER 12, 2021

In the third quarter of 2021, corporate social responsibility (CSR), investor relations, the Hispanic market in the U.S., and government and policy communications were the blog topics that resonated most with communications readers.

Policies 150

Policies Blogging Government Marketing 150

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Corporate video views and duration (compared to video length). Nobody plans to fail. They just fail to plan. Often, a communication audit is recommended before starting any major yearly planning.

Internal 189

Internal International Data Communications 189

Agility PR Solutions

SEPTEMBER 9, 2021

Another thing that is certain is that there have been many PR crises thus far in 2021. The post Political PR tactics are transferable to corporate PR crises—Afghanistan is a good example appeared first on Agility PR Solutions. There are many PR lessons that President Joe Biden’s evacuation strategy from Afghanistan have provided.

Corporate 124

Corporate Examples Agency Strategy 124

Stephen Waddington

NOVEMBER 3, 2021

The assertive role and reputation of corporate communication during the COVID-19 crisis is an important legacy. In late March the corporate workforce shifted from working in the office to home, and areas of the economy exposed to the virus such as entertainment, leisure, hospitality, and visitor attractions shut down.

Corporate 113

Corporate Communications Government Crisis 113

Critical Mention

DECEMBER 10, 2021

As 2021 begins to wrap up, we want to walk you through all of the updates made to Critical Mention’s Earned Media Suite. From new products to monitor to refined analytics throughout the platform, we invite you to take a look back at all of Critical Mention’s updates and additions to the Earned Media Suite throughout 2021.

Radio 116

Radio Instagram Analytics Mobile 116

Onclusive

JANUARY 7, 2021

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard or operates in a vacuum rather than being seen as a strategic partner. Communications is a major driver of corporate reputation—your biggest brand asset.

Communications 248

Communications Corporate Reputation Employee 248

Communications Conversations

SEPTEMBER 21, 2021

And, with more than 25 years experience, she’s also become a huge champion for social media in corporate America with her current work at Optum. The post 8 women kicking a** in social media marketing in 2021 first appeared on Arik Hanson. As a senior leader at Cargill, she has a big platform and voice, too.

Social Media 146

Social Media Marketing Media Insurance 146

Communications Conversations

JANUARY 28, 2021

That’s what many social media marketers are thinking about as we start 2021. They recently unveiled their emerging visual design trends for 2021 based on hard-core search data from their users. Let’s take a look at just a few of the visual trends I think could impact your content strategy in 2021: #1 – Surreal faces.

Content Marketing 117

Content Marketing Trends Marketing LinkedIn 117

Onclusive

DECEMBER 30, 2020

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard and operates in a vacuum rather than being seen as a strategic partner. Date: Tuesday, January 26th, 2021. Speaker Info. Dan Beltramo. Kelly Byrd.

Communications 195

Communications Financial Corporate Leadership 195

Stephen Waddington

MAY 10, 2022

There’s nothing in legislation proposed by the Government to address robust corporate reporting failures or tackle climate, and social concerns. It is a much needed but very limited response to recent corporate failures. BHS was placed into administration in 2016 with a pension deficit of £571 million, and 11,000 jobs lost as result.

Corporate 106

Corporate Government Retail Report 106

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

As Christine Arena, a former Edelman executive who resigned over its work for oil and gas clients, told The New York Times , “It’s a convenient thing, to say they don’t work for climate deniers, because none of the big trade organizations for fossil fuel corporations are saying they believe climate change is a hoax.”

Policies 309

Policies Creativity Reputation Groups 309

Wadds Inc.

MARCH 9, 2025

The PR Population report identified based on data from the 2021 Census and anecdotally through applications to the Socially Mobile programme. In my early career at a global agency, I worked in a team of 18 peers six men and 12 women, all highly-skilled and ambitious in our field of corporate publish relations. Both are men.

Publicity 94

Publicity Leadership LinkedIn Report 94

Solo PR Pro

NOVEMBER 24, 2020

How 5 solo PR pros are planning for 2021. To plan for 2021, I am making sure I continue to be active on all social channels, most importantly LinkedIn. I am a planner at heart, so planning for 2021 has many facets for me — planning for my business, planning for my clients and then personal planning and goal setting.

Automotive 85

Automotive Nonprofit Training Corporate 85

Stuart Bruce

NOVEMBER 21, 2021

Last week I spent two days at the ICCO Global Summit 2021 in London.

Industry 78

Industry Conference Corporate Communications 78

Stuart Bruce

NOVEMBER 16, 2021

The PRCA Census 2021 shows an industry that is roaring back to life after the pandemic.

Industry 78

Industry Corporate Communications Publicity 78

PRSay

JUNE 4, 2024

At the corporate level, it looks like the insurance company that offers equal benefits and access to promotions to every employee and that doesn’t just have an LGBTQ ERG, but actually listens to and acts on its recommendations. And it acts like the straight U.S.

Government 209

Government Employee Insurance Insurance 209

Stuart Bruce

FEBRUARY 2, 2024

The Chartered Institute for Public Relations has published the CIPR PR Population Report examining the demographic make-up of the public relations profession in England and … © Stuart Bruce - CIPR PR Population Report of 2021 census data reveals alarming diversity issues was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart (..)

Data 78

Data Report Crisis Communications Crisis 78

PRSay

JANUARY 19, 2021

After a turbulent year of the coronavirus pandemic, civil unrest and political instability, public mistrust of societal institutions is widespread around the world, Edelman’s 2021 Trust Barometer finds. People now expect corporations to address today’s challenges as rigorously as they pursue profits, the report says.

Government 158

Government Report Survey Media 158

5W PR

FEBRUARY 1, 2021

The previous year was an ideal time for a leap into digital PR strategies and tactics for brands and corporations, such as search engine optimization, social media platforms, and automation, among the many available tools. With it, the viewers will feel an even greater sense of connection with the brand.

B2B 88

B2B Trends Publicity Engineering 88

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 82

Survey Corporate Communications Financial 82

Onclusive

SEPTEMBER 13, 2017

In recent market estimates, digital online and ad spending is expected to grow at approximately 11% per year through 2021. New PR serves three pivotal roles to build your corporate brand and support your sales and marketing organizations: PR is digital storytelling through content and social amplification.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Corporate Communications As companies grow, corporate communications become more important. Corporate communications regularly involves interaction with senior leaders and HR departments.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

JUNE 15, 2022

Indeed, we’ve entered a new era of expectations for corporate and organizational LGBTQ engagement. Corporate social responsibility that is inclusive of LGBTQ advocacy is no longer just a buzzword; it’s an obligation and an expectation. Now: Supporting LGBTQ organizations financially and vocally year-round.

Policies 166

Policies Community Corporate Enterprise 166

Stephen Waddington

SEPTEMBER 10, 2020

Reorganisation and investment in talent Agency positioning for growth Scaling and corporate development Brexit is done: deal and no deal bring same issues Environment, society, and governance an emerging issue for 2021 Every conversation with marketing and PR agency bosses at the moment starts with the same question about the market.

Agency 122

Agency Creativity Marketing Government 122

Communications Conversations

JUNE 22, 2021

I’d love to hear more about her transition from big corporate (General Mills) to the education world, too. #6 The post 8 “curiosity conversations” I’d love to have in 2021 first appeared on. Thomas where I teach as an adjunct. But, during her time with UST, she’s done some pretty innovative things.

Real Estate 88

Real Estate Local Meeting Sports 88

Reputation Us

FEBRUARY 21, 2023

But content also includes your press releases, corporate communications and annual report. In the 2021 Trust Outlook , 82 percent of all respondents said they would not refer the products or services of an organization they do not trust.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Sword and the Script

DECEMBER 21, 2021

Issues from 2021 to carry-over. Several trends that started in 2021 will grow to carry over into 2022. I recently saw new research showing that brand purpose is even more important to B2B buyers than to B2C customers, which is surprising but probably makes sense given the longer selling cycle and relationship to corporate reputation.

Marketing 216

Marketing Content Marketing Social Media Employee 216

PRSay

DECEMBER 10, 2020

This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. But, as professional communicators, 2020 gave us a gift that we can carry well into 2021: the freedom to throw off the grandeur and be real. Keep it real. Keep calm and communicate on!

Communications 158

Communications Nonprofit Employee Film 158

Critical Mention

FEBRUARY 23, 2021

NEW YORK — Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2021. . It’s a great time to be at Critical Mention.”.

Analytics 78

Analytics Technology Instagram Leadership 78

PRSay

JANUARY 16, 2020

With the 2020 presidential election cycle beginning to ramp up, major corporations might find themselves in candidates’ sights as epitomes of what’s right or wrong in America. Consequently, executives and corporate boards are feeling a sense of urgency as they recognize that they are responsible for managing these new risks.

Reputation 183

Reputation Privacy Banking Ethics 183

Stern + Associates

FEBRUARY 16, 2024

From their height in 2020 and 2021, corporate diversity, equity and inclusion (DEI) initiatives have seen a fall from prominence. In fact, a corporate communications plan is crucial to build a stronger brand – for you or your company. The most successful companies are strategic with the way they communicate.

Communications 133

Communications Ethics Corporate Conference 133