5W PR

FEBRUARY 22, 2025

Key components of successful campaigns include: Clear messaging that resonates with target audiences Multiple communication channels for broad reach Engagement with community leaders and influencers Measurable outcomes and evaluation metrics The U.S. trillion in 2021. Army’s “What’s Your Warrior?”

Publicity 78

Publicity Privacy Technology Ethics 78

PRSay

MARCH 19, 2020

As the situation continues to unfold, here are six crisis communications lessons from past pandemics to keep in mind: 1. Given the uncertainty about the coronavirus and what still lies ahead, ongoing crisis planning should concentrate on worst-case scenarios. Plan for the worst. Mind your language.

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Crisis Management Crisis Crisis Communications Employee 214

5W PR

MARCH 18, 2025

Recent data shows that 45% of healthcare organizations experienced a data breach in 2022, while medical device recalls increased by 31% compared to the previous year, highlighting the pressing need for robust crisis communication strategies. Share investigation findings, corrective actions, and progress toward resolution.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Corporate 195

5W PR

FEBRUARY 27, 2025

The stakes remain high – according to the Consumer Product Safety Commission, toy-related injuries led to 152,000 emergency room visits for children under 15 in 2021. Building a Strong Safety Communication Framework The foundation of effective toy safety communication starts with establishing clear protocols before issues arise.

Communications 78

Communications Education Consumer Crisis 78

Stuart Bruce

FEBRUARY 2, 2024

The Chartered Institute for Public Relations has published the CIPR PR Population Report examining the demographic make-up of the public relations profession in England and … © Stuart Bruce - CIPR PR Population Report of 2021 census data reveals alarming diversity issues was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart (..)

Data 78

Data Report Crisis Communications Crisis 78

PRSay

JANUARY 14, 2022

More than 50 years later, his words ring true as a map to become a better communicator in 2022. It’s not like 2021 was a tunnel of love. Teams must also devote time to communicating the need to increase fees and lower delivery speeds. Agencies must reevaluate success measurement with clients to better show value.

Communications 167

Communications Trends Nonprofit Radio 167

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Product Launch 195

Sword and the Script

AUGUST 1, 2022

More and more crisis communication events that interrupt the general flow of work in our area. More digital communications; not in person anymore.”. Most common comms measurement methods. The most common ways communicators are measuring results are web traffic (56%), impressions 51%, and the number of placements (50%).

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Survey Communications Measurement International 151

PRSay

OCTOBER 22, 2021

“Our communications strategies and ways of working were based on whatever had happened the day before.”. 20 workshop, “Inside Delta’s First-Class Response to the Pandemic,” the last session ICON 2021. Seay was one of three Delta panelists on PRSA’s Oct. Visuals were the best way to explain those abstract concepts, Zientowski said.

Crisis 78

Crisis Airlines Travel Internal 78

Reputation Us

MARCH 31, 2021

SACRAMENTO, CA, March 30, 2021 – The Western Bankers Association ( WBA) has updated and elevated its Incident Response Program (IRP) to address the steady increase in cyberattacks since the COVID19 pandemic. Crisis communications plan for data security incidents. Data security measures for prevention, detection and response.

Insurance 60

Insurance Insurance Banking Crisis Communications 60

Reputation Us

NOVEMBER 15, 2021

The global top-fifty companies have nearly $11 trillion of intangible assets, according to the Howden “ Insuring the Invisible ,” report published by the insurance broker in April 2021. If you experience a reputation incident, insurance might pay out, but better yet, why not insure yourself beforehand with preventative measures?”

Insurance 97

Insurance Insurance Exercises Reputation 97

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course.

Writing 211

Writing Communications Marketing B2B 211

Reputation Us

NOVEMBER 7, 2023

percent of all M&A deals announced during 2021 involved a leak. Putting a Lock-Down on Leaks These five proactive preparation strategies can go a long way to managing the flow of information: Develop an Internal Communication Plan. Creating a robust crisis communication plan is imperative. We’re here to help.

Reputation 78

Reputation Real Estate Internal International 78

Maxim Behar

DECEMBER 16, 2021

PR expert Maxim Behar and psychologist Mladen Vladimirov commented on the most googled names by Bulgarians for 2021, the discussion took place in the studio of "Bulgaria this morning", and focused on the likes of Kiril Petkov, Juliana Gani and the Covid vaccine. Results "Elections 2021", "Measures", etc.

Google 52

Google Engineering Sports Comparison 52

Newsfile

OCTOBER 24, 2023

In fact, nearly half of all internet users post online reviews every month and 81% of consumers said they read Google reviews in 2021. Online reviews help consumers that are shopping around and searching for the best products. In addition, consumers are expecting to be heard when they post negative feedback.

Communications 52

Communications How To Corporate Training 52

Prohibition

JANUARY 14, 2022

Team roles and responsibilities need to be clear if your crisis communication plan is going to work. Your team members should all understand what they’re supposed to do in a crisis and how they can help each other. This will make sure that everyone understands their role in the event of an actual crisis.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

DECEMBER 10, 2024

. ~ Michelle McIntyre | President | Michelle McIntyre Communications LLC 11. Priority goes to crisis comm and results-measurement On the heels of a busy year, we expect 2025 to be more focused. It’s time to show results and initiate efforts that measurably move the needle.

Marketing 216

Marketing Content Marketing Data Pitching 216

Landis PR

DECEMBER 4, 2023

billion in 2021. Photo courtesy of Pixabay Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. In fact, the global market for AI in marketing is likely to reach $107.5

Marketing 59

Marketing Content Marketing B2B Storytelling 59