ICON 2021 Recap: Drew Herdener on the Evolution of Amazon’s Comms Team
PRSay
OCTOBER 5, 2021
4 — the first day of ICON 2021. “It In his nearly 19 years at Amazon, Herdener has seen Amazon’s PR function move from a retail-consumer focus to a multifaceted approach that includes employee communications, social media, executive communications and reputational marketing. For me, we started with less than 10 people in comms.
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