Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7%

B2B 113

B2B Marketing Survey Software 113

Flack's Revenge

APRIL 13, 2022

Internal PR teams also rely on PR tech. Tech can help, but it is not always easy to know where to invest. Agencies need to decide how much to spend and how to earn ROI from their tech investments. Ideally, it helps them up their game without excessive fee impact. Thanks again Frank, for coming on the podcast and sharing your expertise.

Software 156

Software Tools Technology Resources 156

Reputation Us

AUGUST 14, 2023

When the Russia-Ukraine War began with Putin’s actions in Russia in early 2022, many businesses worldwide faced ethical dilemmas. Regrettably, despite their early proclamations, some companies have failed to follow through on their promises (including Heineken, Philip Morris International and Unilever ).

Reputation 78

Reputation Corporate Ethics Interviews 78

Bianchi Biz Blog

AUGUST 19, 2021

Making its return to Las Vegas as an in-person (as well as digital) event, CES 2022 will undoubtedly continue to be one of the most competitive trade shows we’ve seen in our nearly 30 years of doing business-to-business public relations This fact about hyper-competition is true for both journalists and exhibitors alike. Author: Jessica Muzik.

Automotive 92

Automotive Interviews Technology Mobile 92

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. Key findings from the 2022 Brands In Motion Study. Let’s talk about the 2022 Brands in Motion report. The two things every ethical communicator must embrace.

Ethics 74

Ethics Branding Brand International 74

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Some were management failures, while others were about corporate values or behavior. Walk the walk before you talk: International Women’s Day It was more an embarrassment than a crisis, but in March of 2022, hundreds of companies marked International Women’s Day with promotions or social posts of support.

Banking 212

Banking Nonprofit Twitter Advertising 212

Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. The public relations function has an opportunity to help navigate these issues with activist groups and other internal and external stakeholders.

Publicity 105

Publicity Corporate Employee Energy 105

Sword and the Script

SEPTEMBER 5, 2023

Sumeru Equity Partners acquired a majority stake in the internal comms platform SocialChorus. Corp comm departments are chronically underfunded and lower on the corporate priorities list. Then in September 2022, Meltwater announced a “review of strategic alternatives” which I noted , is often a call for potential suitors.

Software 161

Software Marketing Leadership B2B 161

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. A mix of internal and external resources. It’s hard to predict.”

Survey 128

Survey Communications Measurement International 128

PRSay

MAY 12, 2023

The average American consumes nearly 13 hours of media each day, according to 2022 industry research firm Insider Intelligence. In this landscape, corporate communications is at risk of being part of the “background noise” of daily life. This puts more pressure on corporate communicators to make their messages more engaging.

Employee 151

Employee Communications Storytelling Corporate 151

Solo PR Pro

DECEMBER 27, 2022

2022 Solo PR Pro Premium member accomplishments. Several of our members chimed in to share what they are most proud of achieving in their business in 2022. In 2022, he was the chair-elect of the Midwest District and co-chair-elect of the DE&I committee. Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Maxim Behar

MAY 25, 2023

Maxim Behar has been named Global PR Professional of the Year by an international jury at the PR and Corporate Communications Awards - IPRCCA 2022. The award was presented at a special live ceremony in New Delhi at the international forum IPRCCC organized by the prestigious communications media exchange4media.

International 52

International Internal Groups Conference 52

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Internal comms takes center comms stage in hybrid work. There is a new corporate scenario that directly impacts all audiences and communication channels. Prediction, hope and a billion-dollar idea.

Marketing 186

Marketing Content Marketing Data Social Media 186

Communications Conversations

SEPTEMBER 21, 2021

Gabriela is paving the way for our future by showcasing young talent like the interns she worked with this summer at Land O Lakes. I know organizations like PRSA and MIMA have done a good job of this in the past, and I’d love to see that continue in 2022. Gabriela Winkels, social media associate manager, Land O Lakes.

Social Media 146

Social Media Marketing Media Insurance 146

Bianchi Biz Blog

JULY 22, 2024

Andy See Teong Leng – Perspective Strategies – Malaysia We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. It celebrates cultural diversity through traditional music, dance, and crafts, attracting both local and international visitors.

Marketing 102

Marketing Tourism Local Government 102

Sword and the Script

JANUARY 9, 2024

This is because many of the queries aren’t from bona fide journalists, but from corporate bloggers. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. Then in September 2022, Meltwater announced a “review of strategic alternatives.”

Brand 145

Brand Branding Reddit Pitching 145

Wadds Inc.

APRIL 26, 2023

The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown. Business that in September 2022 would have moved from pitch to contract to delivery within weeks is now taking several months to convert. Agency order books are still moving, but clients are cautious. Therein lies our biggest challenge.

Agency 98

Agency Publicity Marketing Banking 98

Wadds Inc.

JUNE 5, 2023

Amanda Coleman's Everyday Communications Strategies provides advice on proactively managing issues in corporate communication. Coleman’s pedigree in crisis communications is unrivalled, having been the Head of Corporate Communications for Greater Manchester Police. Coleman’s manual is reassuringly comprehensive.

Strategy 98

Strategy Communications Crisis Communications Crisis 98

Reputation Us

OCTOBER 23, 2023

” OVERVIEW During legal proceedings—whether on the plaintiff or defense side—corporate reputations are on the line. RepUs enhances, advances, and protects corporate reputations while collaborating with lawyers.

Reputation 88

Reputation Publicity Education Corporate 88

Bianchi Biz Blog

NOVEMBER 21, 2024

Stéphane Billiet, vice president of We change We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. While Generation Z’s favorite app retains the same position as in 2022, there has been a sharp increase in usage, from 29.9% That always helps, right?

Marketing 91

Marketing Pinterest Radio Instagram 91

Bianchi Biz Blog

JULY 21, 2022

Based on our years of PR experience and supporting clients at CES, we’ve outlined six media relations facts, as well as the challenge you may face and the opportunities that could potentially surround them: 2,279 exhibitors in 2022 attracted reporters from all over the world. in person and 40.1K digitally). Author: Jessica Muzik.

Mobile 114

Mobile Technology Automotive Interviews 114

Reputation Us

SEPTEMBER 20, 2022

Whoever reviews, redefines and reconstructs trust in your company has a direct link in the evolving chain of managing your solid corporate reputation. According to the 2022 Edelman Trust Barometer , 63 percent of people believe that business leaders lie to them. By the end of 2023, the International Data Corporation ?predicts?that

Reputation 78

Reputation Corporate Policies Ethics 78

Wadds Inc.

JANUARY 12, 2023

Given the cover states the book “looks beyond the corporate sector…to the public sector” and the quality of the advice throughout, a chapter on the public sector, where reputation is just as critical to success, would have been welcome. Smart charities need to be alert to their reputation and plan ahead, he says.

Reputation 98

Reputation Public Affairs Case Study International 98

Sword and the Script

OCTOBER 25, 2022

That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US. considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. More internal comms.

Communications 119

Communications Crisis International Internal 119

Wadds Inc.

FEBRUARY 15, 2023

No-one should be surprised that “perma-crisis” was declared Oxford English Dictionary word of the year 2022. Communicate in a Crisis will arm public relations practitioners to confidently handle not just the Twitter storm and the Tik-Tok shock but also the corporate cataclysm.

Crisis 98

Crisis Communications Crisis Management Analysis 98

wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. The post Experts Talk Social Media Trends for 2022 at AMA Chicago appeared first on wiredPRworks. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Sword and the Script

MARCH 1, 2022

In terms of 2022 guidance, Meltwater “expects revenue to increase to $450-460 million.”. The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. Muck Rack has “plans to add more than 100 more to our roster of fully-remote staff in 2022.”. ESG outlook.

Software 117

Software Case Study Advertising Advertising 117

Reputation Us

MAY 15, 2024

Stabilizing The Workforce A stable workforce contributes to the development of trust and credibility, both internally and externally. Conversely, high turnover rates can signal instability and internal issues within a company, leading to negative perceptions among consumers and investors alike.

Reputation 78

Reputation Financial Employee Survey 78

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

Sword and the Script

OCTOBER 1, 2024

So, what’s been the impact on PR and corporate communications? Germany-based Staffbase an internal communications platform, said it “secured a revolving credit facility in an amount of up to €50 million from J.P. PRGloo was acquired by Onclusive in a three-way merger field by private equity announced in early 2022.

Publicity 123

Publicity Software Google Reddit 123

PRSay

JULY 6, 2022

My two-year assignment in Beijing extended to 11 years in China where I also led corporate communications for Ford Asia Pacific. I was a PRSA member off and on during my time abroad, including serving as an international delegate at large in 2014. Let’s bring full-service expertise of the business to our internal clients.

Communications 74

Communications International Internal Travel 74

Stern + Associates

SEPTEMBER 28, 2023

Multi-award-winning cybersecurity expert Chris Painter , president of the Global Forum on Cyber Expertise Foundation, spotlights the escalating cyber threats that often outpace corporate and government awareness and deftly explains how they are being exploited in current global conflicts like the Russia-Ukraine War. A former U.S.

Government 120

Government Technology Policies Ethics 120

Communications Conversations

DECEMBER 20, 2022

Messages on corporate intranet sites, emails and town halls are all in play and are key strategies for reaching employee audiences. The number of LinkedIn users is up from 604M before the pandemic in 2019 to 810 in 2022. And sure, much of this communication with employees happens behind the firewall. Think about the numbers.

LinkedIn 74

LinkedIn Employee Survey International 74

Sword and the Script

DECEMBER 5, 2023

It took years of blood, sweat and corporate treasure to bring these plans to fruition…and they clearly didn’t come close to hitting ROI objectives. It last bought SocialChorus, perhaps one of the best-known internal comms platforms for $100 million in 2020. With the buyout, Q4 Inc.

Software 129

Software Technology Reddit B2B 129

Newsfile

AUGUST 14, 2023

For example, according to PwC’s Asset and Wealth Management Revolution 2022 report , global ESG-focused institutional investment is expected to soar 84% to US$33.9 View complete sample press release Barbie’s sustainability press releases clearly convey the corporate ESG messages. trillion in 2026. Feature Image by Freepik

Examples 95

Examples Fashion Engineering Report 95

Shift Communications

JANUARY 3, 2022

As we enter 2022, SHIFT’s Workplace Technology Practice has the privilege of hearing from many leaders (our clients) about what’s next in the workplace. And we’re sharing that insight here with a list of workplace trends businesses can expect to see in 2022. This created dramatic changes in workforce trends and issues.

Technology 78

Technology Trends Employee Mobile 78

Bianchi Biz Blog

JUNE 16, 2022

Now officially known as the North American International Detroit Auto Show (NAIDAS) – a recent change acknowledging the Motor City in this major show’s name – one of the auto industry’s premiere events for automakers and suppliers alike will end its almost four-year hiatus this fall.

Technology 87

Technology Automotive Mobile Conference 87