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The Importance of Crisis Planning for 2022

PRSay

Making communication part of 2022 planning and strategy is more critical than ever as the pandemic continues. When planning for 2022, leaders must develop or refresh both business continuity and crisis communication plans. A complete internal and external stakeholder audit, including preferred communication channels.

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Pitching Podcasts: PR Tips For Success

ImPRessions - Crenshaw Communications

In B2B PR , we’re always looking for ways to promote client stories, often through interviews with members of their senior leadership team. Podcasts are naturally part of that mix; they’re a great way to secure thought leadership opportunities, and they’re growing in popularity. In 2022, the number of monthly U.S.

Pitching 350
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Being the Boss of 2022: Bruce Springsteen’s Guide to Communications Trends

PRSay

More than 50 years later, his words ring true as a map to become a better communicator in 2022. Forty years later, the words offer a vision for what to expect in 2022 and how to best adapt for our clients, our profession and our world. “Sooner or later, it all boils down to money”. Last year offered very few glory days.

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5 Tips For First-Time PR Agency Clients

ImPRessions - Crenshaw Communications

As 2022 planning continues, teams are seeing the value of aligning PR tactics with their marketing strategies. On the other hand, if there’s an internal problem, the agency needs to know about it and to prepare for any negative impact.

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Here’s Why In 2022, Brand Narrative Will Be a Company’s Most Powerful Growth Accelerator  

Shift Communications

Organizations across industries and stages are looking at what their 2022 growth targets will be, and the strategies for getting there. For teams looking to leverage their brand to unlock the next level of opportunities in 2022, here is the five-part frame they should apply to their growth planning. Understand internal application.

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Avoiding Assumptions in Employee Communications

PRSay

Visit the April 2022 issue of Strategies & Tactics for more insights on employee communications. Make sure that your internal communications plans include tactics such as regular employee surveys, providing anticipated questions and draft responses for managers ahead of big announcements, and leadership listening tours.

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ICON 2022 Recap: Katty Kay on the Key to Confidence

PRSay

She’s also — as she admitted during her ICON 2022 General Session today at the Gaylord Texan Resort & Convention Center in Grapevine, Texas — a work-in-progress regarding a subject of great interest to her: helping women turn thoughts into action and master a more confident mindset. It doesn’t work to try and be like, women.

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